--- title: The Future of App Development description: The type of apps that enterprises are having built now is changing - right before your virtual eyes.... image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/zcoapps-3-1-1-1.jpg --- [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) [![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](http://Website%20Services,%20Inc.) - [About](https://www.websitemagazine.com/about) - [FAQs](https://www.websitemagazine.com/about/faq) - [Advertise](https://www.websitemagazine.com/about/advertise) - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff) - [Resources](https://websitemagazine.tradepub.com) - [Newsletter](https://www.websitemagazine.com/newsletter-sign-up) - More - [Contact Us](https://www.websitemagazine.com/contact) [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) Search - [Latest](https://www.websitemagazine.com) - [Design](https://www.websitemagazine.com/web-design) - [Development](https://www.websitemagazine.com/web-development) - [SEO](https://www.websitemagazine.com/seo) - [Ecommerce](https://www.websitemagazine.com/ecommerce) - [Content](https://www.websitemagazine.com/content) - [Marketing](https://www.websitemagazine.com/marketing) - [Advertising](https://www.websitemagazine.com/advertising) - [Email](https://www.websitemagazine.com/email) - [Infographics](https://www.websitemagazine.com/infographics) - [View All Topics](https://www.websitemagazine.com/channels) # The Future of App Development ![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg) [by Pete Prestipino](https://www.websitemagazine.com/web-development/author/pete-prestipino) 26 Dec, 2013 - - - [mailto:?Body=https://www.websitemagazine.com/web-development/the-future-of-app-development](mailto:?Body=https://www.websitemagazine.com/web-development/the-future-of-app-development) - Link Copied! ![The Future of App Development](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/zcoapps-3-1-1-1.jpg) **The type of apps that enterprises are having built now is changing - right before your virtual eyes.** Software company Zco Corporation has released [a list of trends](https://www.zco.com/blog/trends-2013/) it experienced in the course of developing mobile apps for its customer this year. The company indicated that more of its business customers began asking for internal, proprietary, enterprise apps in 2013 - those which are used exclusively by employees inside an organization. Zco also revealed that its customers were also requesting "hybrid apps" more frequently than in previous years. Hybrid apps run on more than one operating system using universal code within a "wrapper" for different platforms. "Much more than in previous years, our clients have been asking for their apps to be available on Android and iOS at the same time. It used to be that they would dip their toes in the market with one platform before expanding. Now it's all in!" said Katie Meurin, Zco's Director of Marketing. "It's also crucial now more than ever to connect the apps to social tools like Facebook and Twitter, so that users can share content with their existing social networks. Our clients, especially in 2013, want apps that anybody can understand and start using and sharing right away." ![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg) [Pete Prestipino](https://www.websitemagazine.com/web-development/author/pete-prestipino) Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization. - - - [mailto:peter@websitemagazine.com](mailto:peter@websitemagazine.com) #### Popular Post ### [How to Embed AI in your Enterprise App ![How to Embed AI in your Enterprise App](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/unsplash-41618c-2-1-1-1.gif)](https://www.websitemagazine.com/web-development/how-to-embed-ai-in-your-enterprise-app) ### [How to Use Plugins in WordPress ![How to Use Plugins in WordPress](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/WordPress-Logo-1.png)](https://www.websitemagazine.com/web-development/how-to-use-plugins-in-wordpress) ### [Top 10 Tips to Build a Google-Friendly Site ![Top 10 Tips to Build a Google-Friendly Site](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pexels-photo-1015568-1-1.jpg)](https://www.websitemagazine.com/web-development/top-10-tips-to-build-a-google-friendly-site) #### Subscribe to Our Newsletter! 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All Rights Reserved - [Privacy Policy](https://www.websitemagazine.com/about/privacy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Pete Prestipino", "url" : "https://www.websitemagazine.com/web-development/author/pete-prestipino" }, "dateModified" : "2023-05-01T22:31:39.227Z", "datePublished" : "2013-12-26T06:00:00.000Z", "headline" : "The Future of App Development", "image" : [ "https://www.websitemagazine.com/hubfs/Imported_Blog_Media/zcoapps-3-1-1-1.jpg" ], "mainEntityOfPage" : { "@id" : "https://www.websitemagazine.com/web-development/the-future-of-app-development", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.websitemagazine.com/hubfs/gradient-regular@3x-1.png" }, "name" : "Website Services, Inc." } } ``` ```json { "@context" : "https://schema.org", "@type" : "NewsArticle", "author" : [ { "@type" : "Person", "name" : "Pete Prestipino" } ], "headline" : "The Future of App Development", "publisher" : { "name" : "Website Magazine", "url" : "https://www.websitemagazine.com/" } } ```