--- title: The Web is Winning in Mobile Development; The Rise of PWAs description: So long native apps! Hybrid apps currently dominate and progressive Web apps are growing rapidly according to Ionic. image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/mobilefeb17-Jan-23-2023-02-23-15-8719-PM-1-1-1.jpg --- [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) [![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](http://Website%20Services,%20Inc.) - [About](https://www.websitemagazine.com/about) - [FAQs](https://www.websitemagazine.com/about/faq) - [Advertise](https://www.websitemagazine.com/about/advertise) - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff) - [Resources](https://websitemagazine.tradepub.com) - [Newsletter](https://www.websitemagazine.com/newsletter-sign-up) - More - [Contact Us](https://www.websitemagazine.com/contact) [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) Search - [Latest](https://www.websitemagazine.com) - [Design](https://www.websitemagazine.com/web-design) - [Development](https://www.websitemagazine.com/web-development) - [SEO](https://www.websitemagazine.com/seo) - [Ecommerce](https://www.websitemagazine.com/ecommerce) - [Content](https://www.websitemagazine.com/content) - [Marketing](https://www.websitemagazine.com/marketing) - [Advertising](https://www.websitemagazine.com/advertising) - [Email](https://www.websitemagazine.com/email) - [Infographics](https://www.websitemagazine.com/infographics) - [View All Topics](https://www.websitemagazine.com/channels) # The Web is Winning in Mobile Development; The Rise of PWAs ![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg) [by Pete Prestipino](https://www.websitemagazine.com/web-development/author/pete-prestipino) 16 Jan, 2023 - - - [mailto:?Body=https://www.websitemagazine.com/web-development/the-web-is-winning-in-mobile-development-the-rise-of-pwa-s](mailto:?Body=https://www.websitemagazine.com/web-development/the-web-is-winning-in-mobile-development-the-rise-of-pwa-s) - Link Copied! ![The Web is Winning in Mobile Development; The Rise of PWAs](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/mobilefeb17-Jan-23-2023-02-23-15-8719-PM-1-1-1.jpg) ## It may be the beginning of the end for native mobile apps. **New research from Ionic, a provider of a popular cross-platform mobile development technology stack, indicates that hybrid apps currently dominate and progressive Web apps are growing rapidly.** [Ionic](https://ionicframework.com/)'s Developer Survey revealed that hybrid is overtaking traditional native development; two years ago, 20 percent of developers were building with native tools, but in the next two years it could fall to just three percent. An increasing number (32 percent) of developers are also working on PWAs, which (as you likely discovered in [this Design & Development Digest article on PWAs](https://www.websitemagazine.com/blog/native-or-the-net-why-not-both-now-that-s-progressive!) from the July 2017 issue of Website Magazine) make possible the features consumers expect from native apps to the mobile browser experience and run in a secure container accessible to anyone on the web.  "It may be counter-intuitive to some, but the web is increasingly important to mobile user experiences," noted Max Lynch, co-founder and CEO, Ionic. "There are only so many apps people are willing to download to a device, and fewer still that they use regularly - so brands need a seamless experience across platforms to meet and engage customers on their terms. I am not at all surprised to see the boomerang back to the web as a core platform to support hybrid and browser-based apps." ![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg) [Pete Prestipino](https://www.websitemagazine.com/web-development/author/pete-prestipino) Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization. - - - [mailto:peter@websitemagazine.com](mailto:peter@websitemagazine.com) #### Popular Post ### [How to Embed AI in your Enterprise App ![How to Embed AI in your Enterprise App](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/unsplash-41618c-2-1-1-1.gif)](https://www.websitemagazine.com/web-development/how-to-embed-ai-in-your-enterprise-app) ### [How to Use Plugins in WordPress ![How to Use Plugins in WordPress](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/WordPress-Logo-1.png)](https://www.websitemagazine.com/web-development/how-to-use-plugins-in-wordpress) ### [Top 10 Tips to Build a Google-Friendly Site ![Top 10 Tips to Build a Google-Friendly Site](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pexels-photo-1015568-1-1.jpg)](https://www.websitemagazine.com/web-development/top-10-tips-to-build-a-google-friendly-site) #### Subscribe to Our Newsletter! [![](https://a.impactradius-go.com/display-ad/13053-1438301)](https://semrush.sjv.io/c/3976891/1438301/13053)![](https://imp.pxf.io/i/3976891/1438301/13053) #### Latest in Web Development [![How to Use Plugins in WordPress](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/WordPress-Logo-1.png) How to Use Plugins in WordPress](https://www.websitemagazine.com/web-development/how-to-use-plugins-in-wordpress) [![Top 10 Tips to Build a Google-Friendly Site](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pexels-photo-1015568-1-1.jpg) Top 10 Tips to Build a Google-Friendly Site](https://www.websitemagazine.com/web-development/top-10-tips-to-build-a-google-friendly-site) [![STAT WATCH: The Shift to Cloud](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/cloud-icon-Jan-23-2023-02-15-00-5888-PM-3-2-2.png) STAT WATCH: The Shift to Cloud" is Nearly Complete"](https://www.websitemagazine.com/web-development/stat-watch-the-shift-to-cloud-is-nearly-complete) [![Amazon Enhances Alexa Skills Kit Developer Console](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/amazon_200x200-Jan-23-2023-02-23-45-6129-PM-1-1-1.png) Amazon Enhances Alexa Skills Kit Developer Console](https://www.websitemagazine.com/web-development/amazon-enhances-alexa-skills-kit-developer-console) [![How Serverless and ReactJS are Changing the Rules of Web Development](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/unsplash122117-Jan-23-2023-02-14-59-5570-PM-1-1-1.png) How Serverless and ReactJS are Changing the Rules of Web Development](https://www.websitemagazine.com/web-development/how-serverless-and-reactjs-are-changing-the-rules-of-modern-web-development) [![How to Embed AI in your Enterprise App](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/unsplash-41618c-2-1-1-1.gif) How to Embed AI in your Enterprise App](https://www.websitemagazine.com/web-development/how-to-embed-ai-in-your-enterprise-app) [![gradient-regular@3x](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x.png?width=128&height=128&name=gradient-regular@3x.png)](https://www.websitemagazine.com/) 999 E Touhy Ave, Des Plaines, IL 60018   [info@websitemagazine.com](mailto:info@websitemagazine.com) [(888) 7WEBMAG](tel:18887932624) [(312) 313-6576](tel:13123136576) About - [Advertise](https://www.websitemagazine.com/about/advertise) - [Editorial](https://www.websitemagazine.com/about/editorial-publishing-staff) - [Contact Us](https://www.websitemagazine.com/contact) Resources Membership - Login - Subscribe Signup for our newsletter © 2026 Website Magazine. All Rights Reserved - [Privacy Policy](https://www.websitemagazine.com/about/privacy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Pete Prestipino", "url" : "https://www.websitemagazine.com/web-development/author/pete-prestipino" }, "dateModified" : "2023-05-01T22:22:10.660Z", "datePublished" : "2023-01-16T06:00:00.000Z", "headline" : "The Web is Winning in Mobile Development; The Rise of PWAs", "image" : [ "https://www.websitemagazine.com/hubfs/Imported_Blog_Media/mobilefeb17-Jan-23-2023-02-23-15-8719-PM-1-1-1.jpg" ], "mainEntityOfPage" : { "@id" : "https://www.websitemagazine.com/web-development/the-web-is-winning-in-mobile-development-the-rise-of-pwa-s", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.websitemagazine.com/hubfs/gradient-regular@3x-1.png" }, "name" : "Website Services, Inc." } } ``` ```json { "@context" : "https://schema.org", "@type" : "NewsArticle", "author" : [ { "@type" : "Person", "name" : "Pete Prestipino" } ], "headline" : "The Web is Winning in Mobile Development; The Rise of PWAs", "publisher" : { "name" : "Website Magazine", "url" : "https://www.websitemagazine.com/" } } ```