Skip to Main Content

80 Percent Use Twitter for Business

Posted on 8.26.2009

The Kamaron Research Institute released a new survey that highlights the real reason people use Twitter: for business not social reasons. For some time now, many online marketers have been pushing the use of Twitter for business. Website Magazine even published an article called “Conversation Marketing with Twitter” in the July issue that highlights the benefits for businesses that use Twitter. And now, there is statistical data that proves Twitter can be a viable business tool.

According to the survey, more than eight in 10 people tweet for business. Even the younger generation is using it for business instead of social. If 80 percent of people are using Twitter to increase brand awareness and their bottom line, those businesses that have yet to enter the Twitterverse are missing out on competition, and possible revenue.

Granted, the survey was only done with a group of 280 Twitter users on two days (July 30 – 31, 2009), but it might represent what the bigger pool of users is doing on the social networking site. 

Do you use Twitter for business or social? Comment below.

Stay up to date on the latest Internet trends:
Request a professional subscription to Website Magazine,
the most popular print publication on Web success.


Today's Top Picks for Our Readers:
Recommended by Recommended by NetLine

Leave Your Comment

Login to Comment

Become a Member

Not already a part of our community?
Sign up to participate in the discussion. It's free and quick.

Sign Up


Leave a comment
    Load more comments
    New code