BazaarVoice Big with Big Brands

Social commerce solution BazaarVoice announced today that more than 1,000 brands (including  Best Buy, Costco, Dell, Macy's, P&G, Panasonic, QVC, and others) now use its services. 

"Over the past five years, the social web has shifted power into the hands of consumers - and completely transformed the way that companies do business in the process," said Brett Hurt, founder and CEO of Bazaarvoice. 

"Bazaarvoice and our clients have helped drive this revolution by enabling more than 160 billion customer conversations across a network that connects brands to global consumers, each other, and destinations like Google, Facebook, and Twitter. Our growth is a reflection of our own commitment to innovation, transparency and customer-centricity - and a testament to our ability to translate these same values into real business results for the largest brands in the world."

The importance of "customer conversations" has never been more important  - but is it just for big brands? Share your thoughts below.