--- title: Tremor Video Certified for Ad Buyer Transparency description: Online video technology company Tremor Video has been certified under the Interactive Advertising Bu... image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/video-image-Jan-22-2023-11-53-44-3180-PM-3-2-May-01-2023-08-22-15-6472-PM.png --- [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) [![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](http://Website%20Services,%20Inc.) - [About](https://www.websitemagazine.com/about) - [FAQs](https://www.websitemagazine.com/about/faq) - [Advertise](https://www.websitemagazine.com/about/advertise) - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff) - [Resources](https://websitemagazine.tradepub.com) - [Newsletter](https://www.websitemagazine.com/newsletter-sign-up) - More - [Contact Us](https://www.websitemagazine.com/contact) [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) Search - [Latest](https://www.websitemagazine.com) - [Design](https://www.websitemagazine.com/web-design) - [Development](https://www.websitemagazine.com/web-development) - [SEO](https://www.websitemagazine.com/seo) - [Ecommerce](https://www.websitemagazine.com/ecommerce) - [Content](https://www.websitemagazine.com/content) - [Marketing](https://www.websitemagazine.com/marketing) - [Advertising](https://www.websitemagazine.com/advertising) - [Email](https://www.websitemagazine.com/email) - [Infographics](https://www.websitemagazine.com/infographics) - [View All Topics](https://www.websitemagazine.com/channels) # Tremor Video Certified for Ad Buyer Transparency ![Linc Wonham](https://www.websitemagazine.com/hubfs/Linc%20Wohnam.jpeg) [by Linc Wonham](https://www.websitemagazine.com/content/author/linc-wonham) 03 Apr, 2012 - - - [mailto:?Body=https://www.websitemagazine.com/content/tremor-video-certified-for-ad-buyer-transparency](mailto:?Body=https://www.websitemagazine.com/content/tremor-video-certified-for-ad-buyer-transparency) - Link Copied! ![Tremor Video Certified for Ad Buyer Transparency](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/video-image-Jan-22-2023-11-53-44-3180-PM-3-2-May-01-2023-08-22-15-6472-PM.png) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/tremorvideo-mini-Jan-22-2023-11-50-16-7800-PM-1-1-1.gif?width=73&height=73&name=tremorvideo-mini-Jan-22-2023-11-50-16-7800-PM-1-1-1.gif)**Online video technology company [Tremor Video](https://www.tremorvideo.com) has been certified under the Interactive Advertising Bureau's (IAB) Networks & Exchanges Quality Assurance Guidelines (QAG) for video and mobile advertising.** The IAB's guidelines create common terminology and standards, allowing for advertisers and agencies to evaluate campaign value with greater control and consistency. Launched in April 2011 for online display advertising, the revised QAG for digital video and mobile Web and in-application media went into effect on April 1, 2012. Tremor Video was a member of the working group that developed the IAB framework for video. In October 2011, Tremor Video became the first company to serve the AdChoices consumer privacy notification icon within the video player. The company is currently working on video classification standards as part of the IAB's Making Measurement Make Sense initiative. "We salute Tremor Video for adopting the IAB Quality Assurance Guidelines, especially at a time when the digital video sector gathers increasing momentum and brand marketers find it vitally important to count on a set of consistent standards when they make a video ad buy," says Randall Rothenberg, President and CEO, IAB. "This show of support by such an industry leader and influencer as Tremor Video will encourage others to apply for certification as well as to take part in this critical initiative for the entire ecosystem." Tremor Video provides in-stream video advertising solutions to Fortune 1000 brand advertisers and top-tier publishers. The company leverages its award-winning decisioning engine, innovative video ad formats and publisher technology to deliver the campaign results and scale advertisers should expect from digital video. ![Linc Wonham](https://www.websitemagazine.com/hubfs/Linc%20Wohnam.jpeg) [Linc Wonham](https://www.websitemagazine.com/content/author/linc-wonham) I am a longtime content specialist with vast experience in ideating, creating and editing articles, infographics, books, ebooks, white papers, insights guides, corporate POVs, video scripts and more for omnichannel promotion and distribution on behalf of publishers, brands and creative agencies. 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All Rights Reserved - [Privacy Policy](https://www.websitemagazine.com/about/privacy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Linc Wonham", "url" : "https://www.websitemagazine.com/content/author/linc-wonham" }, "dateModified" : "2023-05-01T20:22:49.971Z", "datePublished" : "2012-04-03T05:00:00.000Z", "headline" : "Tremor Video Certified for Ad Buyer Transparency", "image" : [ "https://www.websitemagazine.com/hubfs/Imported_Blog_Media/video-image-Jan-22-2023-11-53-44-3180-PM-3-2-May-01-2023-08-22-15-6472-PM.png" ], "mainEntityOfPage" : { "@id" : "https://www.websitemagazine.com/content/tremor-video-certified-for-ad-buyer-transparency", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.websitemagazine.com/hubfs/gradient-regular@3x-1.png" }, "name" : "Website Services, Inc." } } ``` ```json { "@context" : "https://schema.org", "@type" : "NewsArticle", "author" : [ { "@type" : "Person", "name" : "Linc Wonham" } ], "headline" : "Tremor Video Certified for Ad Buyer Transparency", "publisher" : { "name" : "Website Magazine", "url" : "https://www.websitemagazine.com/" } } ```