BrandBuilderAcademy.com is taking a page from advertising and Twitter by combining them with its Instant Video Productions called Tweetfomercials. The company will produce video tweets with 140 characters just like the social network with a cost of $140.
Multimedia is a big aspect of advertising and user experience so it's an interesting combination. "Having a CNN news veteran record the advertiser's message, TV newscast style, complete with contact information could provide the edge," according to the release.
There's no argument we've become a instant gratification society with headline reading instead of whole articles, as well as a look at the dramatic success of Twitter and its 140 character information share. So this new advertising idea is an interesting concept.
Customers can extend their video with $1 per additional word, and $50 to add photos. Videos are created with 24 hours and shared with a customer base. At $140 per video, will you explore the world of Tweetformercials? Comment below.
Maureen Alley, Communications Director for Wisconsin Youth Company, has 18 years of experience in content development ranging from trade magazine editor to public relations and content marketing. She has taught journalism and writing courses at Madison College and Marian University. Maureen holds a Master's of Science in Journalism from Roosevelt University in Chicago, and Bachelor of Arts in English and Writing from the University of Wisconsin - Stevens Point in Stevens Point, Wisconsin.