---
title: "Experts Speak: Retail CRM Tactics"
description: Do retailers really need a customer relationship management (CRM) system? Are their ecommerce platf...
image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/cloud-icon-Jan-22-2023-11-51-28-6262-PM-1-1-1.png
---

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# Experts Speak: Retail CRM Tactics

![Peter Devereaux](https://www.websitemagazine.com/hubfs/Peter_Devereaux.png)

[by Peter Devereaux](https://www.websitemagazine.com/ecommerce/author/peter-devereaux) 31 Aug, 2015

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**Do retailers really need a customer relationship management (CRM) system? Are their ecommerce platforms and point-of-sale systems enough?**

These are just two of the questions presented to a panel of experts who share their insights into managing customer relationships in retail.

#### **[..:: Click here to discover the advice they gave. ::..](https://www.websitemagazine.com/blog/retail-crm-tactics-from-the-pros)**

![Peter Devereaux](https://www.websitemagazine.com/hubfs/Peter_Devereaux.png)

[Peter Devereaux](https://www.websitemagazine.com/ecommerce/author/peter-devereaux)

As the Editor-in-Chief of Website Magazine and President of Website Services, Peter has established himself as a prominent figure in the digital marketing industry. With a wealth of experience and knowledge, Peter has been a driving force in shaping the landscape of digital marketing. His leadership in creating innovative and targeted marketing campaigns has helped numerous businesses achieve their revenue growth goals. Under his direction, Website Magazine has become a trusted source of information and insights for digital marketers worldwide. As President of Website Services, Peter oversees a team of talented professionals who specialize in SEO/SEM, email marketing, social media, and digital advertising. Through his hands-on approach, he ensures that his team delivers exceptional results to their clients. With a passion for digital marketing, Peter is committed to staying up-to-date with the latest industry trends and technologies, making him a sought-after thought leader in the field.

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