Add a Tint of Social to Digital Properties

Allison Howen
by Allison Howen 11 Apr, 2013

Chances are that you already put a lot of time and energy into your social media campaigns, so why not promote this effort with your website or mobile app?

Social media aggregation platform Tint enables users to embed social content onto websites, mobile apps, Facebook Pages and more. For example, brands can connect their Facebook, Instagram, Pinterest, Twitter, YouTube or Tumblr accounts to the Tint platform and display selected social content, such as feeds or specific hashtags, on digital properties like their website or mobile application. 

By doing this, brands can increase valuable metrics, such as engagement rates and time on site. Moreover, Tint increases the reach of social media because customers who may not follow your brand on Twitter, yet visit your website on a regular basis, will now be exposed to the content on your Twitter feed. Additionally, featuring social content on your site can help to grow your social following, as customers will be more likely to click on the content and become a fan or follower of your brand.

It is also important to note that Tint can be used to aggregate and feature user-generated content on your site, which can help influence other shoppers' purchasing decisions. Currently, more than 10,000 brands leverage Tint to aggregate and display social content on their digital properties, including the L.A. Film School, whose site is featured in the image below.