---
title: Location-Based Domain Splitting Arrives
description: Sometimes the innovation in the Internet industry surprises even me and I'm a virtual old timer - wo...
image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/rootorange-mini-2-1-1-1.gif
---

[Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi)

[![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](http://Website%20Services,%20Inc.)

- [About](https://www.websitemagazine.com/about) 
    - [FAQs](https://www.websitemagazine.com/about/faq)
    - [Advertise](https://www.websitemagazine.com/about/advertise)
    - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff)
- [Resources](https://websitemagazine.tradepub.com)
- [Newsletter](https://www.websitemagazine.com/newsletter-sign-up)
- More 
    - [Contact Us](https://www.websitemagazine.com/contact)

[Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi)

Search

- [Latest](https://www.websitemagazine.com)
- [Design](https://www.websitemagazine.com/web-design)
- [Development](https://www.websitemagazine.com/web-development)
- [SEO](https://www.websitemagazine.com/seo)
- [Ecommerce](https://www.websitemagazine.com/ecommerce)
- [Content](https://www.websitemagazine.com/content)
- [Marketing](https://www.websitemagazine.com/marketing)
- [Advertising](https://www.websitemagazine.com/advertising)
- [Email](https://www.websitemagazine.com/email)
- [Infographics](https://www.websitemagazine.com/infographics)
- [View All Topics](https://www.websitemagazine.com/channels)

# Location-Based Domain Splitting Arrives

![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg)

[by Pete Prestipino](https://www.websitemagazine.com/domains/author/pete-prestipino) 02 Mar, 2010

- <https://twitter.com/share?url=https://www.websitemagazine.com/domains/location-based-domain-splitting-arrives>
- <https://www.facebook.com/sharer.php?u=https://www.websitemagazine.com/domains/location-based-domain-splitting-arrives>
- [mailto:?Body=https://www.websitemagazine.com/domains/location-based-domain-splitting-arrives](mailto:?Body=https://www.websitemagazine.com/domains/location-based-domain-splitting-arrives)
- Link Copied!

![Location-Based Domain Splitting Arrives](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/rootorange-mini-2-1-1-1.gif)

*Sometimes the innovation in the Internet industry surprises even me and I'm a virtual old timer - working over ten years on the Web. What you're about to read I am pretty confident you'll find as fascinating as I do. *

[**Root Orange**](https://rootorange.com), a provider of geographic domain-splitting (really the only one that I know of), today announced the official launch of their service (their first client is attorney.com). 

 The company and service enable domain owners to allow multiple people or businesses to exclusively operate the same domain name in different geographic markets. 

 Enabling localized leasing of domain names opens up new online marketing possibilities for small businesses. "We're excited to launch our game-changing technology so small businesses can finally stand out from the crowded online marketplace and boost the return on their always limited marketing dollars," said co-founder Camilo Acosta.

 Root Orange's domain-splitting technology gives small businesses the ability to use generic domain names for their websites which can increase response rates dramatically and even compete with bigger businesses for the same customer base.

 Color me green with envy? Nope, color me orange for impressed.

![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg)

[Pete Prestipino](https://www.websitemagazine.com/domains/author/pete-prestipino)

Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization.

- <https://www.linkedin.com/in/prestipino>
- <https://www.antennagroup.com/>
- [mailto:peter@websitemagazine.com](mailto:peter@websitemagazine.com)

#### Popular Post

### [Forwarding Domains to Affiliate Sites ![Forwarding Domains to Affiliate Sites](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-42-04-7156-PM-Apr-10-2023-01-02-48-2468-PM-Apr-25-2023-03-00-20-8992-AM-May-01-2023-08-18-31-0301-PM.png)](https://www.websitemagazine.com/domains/forwarding-domains-to-affiliate-sites)

### [O.CO Goes to Overstock.com for 350K ![O.CO Goes to Overstock.com for 350K](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/oco-mini-3-1-1-1.gif)](https://www.websitemagazine.com/domains/o-co-goes-to-overstock-com-for-350k)

### [Rethinking Domain Name Valuation ![Rethinking Domain Name Valuation](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/godaddy-mini-3-1-1-1.jpg)](https://www.websitemagazine.com/domains/rethinking-domain-name-valuation)

#### Subscribe to Our Newsletter!

[![](https://a.impactradius-go.com/display-ad/13053-1438301)](https://semrush.sjv.io/c/3976891/1438301/13053)![](https://imp.pxf.io/i/3976891/1438301/13053)

#### Latest in Domains

[![Selling Domains at Freelancer's FreeMarket](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/domain-featured-image-1-1.webp) Selling Domains at Freelancer's FreeMarket](https://www.websitemagazine.com/domains/selling-domains-at-freelancers-freemarket) [![QUICK HIT: The Dot COM Landscape Keeps Expanding](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/domainnames2-Jan-22-2023-11-41-09-7068-PM-2-1-1.jpg) QUICK HIT: The Dot COM Landscape Keeps Expanding](https://www.websitemagazine.com/domains/quick-hit-the-dot-com-landscape-keeps-expanding) [![Rethinking Domain Name Valuation](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/godaddy-mini-3-1-1-1.jpg) Rethinking Domain Name Valuation](https://www.websitemagazine.com/domains/rethinking-domain-name-valuation) [![Marketing for a cause: How D2C brands are creating stronger bonds with consumers](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shutterstock_1337425334-2-1-1-1.jpg) Marketing for a cause: How D2C brands are creating stronger bonds with consumers](https://www.websitemagazine.com/domains/marketing-for-a-cause-how-d2c-brands-are-creating-stronger-bonds-with-consumers) [![Can You Sell a Website?](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/for-sale26bdf88ec5e163acbc5dff0000ff1aaa-2-1-1-1.png) Can You Sell a Website?](https://www.websitemagazine.com/domains/can-you-sell-a-website) [![5 Things to Look for When Buying a Revenue-Producing Website](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shop-2-1-1-1.png) 5 Things to Look for When Buying a Revenue-Producing Website](https://www.websitemagazine.com/domains/5-things-to-look-for-when-buying-a-revenue-producing-website)

[![gradient-regular@3x](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x.png?width=128&height=128&name=gradient-regular@3x.png)](https://www.websitemagazine.com/)

999 E Touhy Ave,

Des Plaines, IL 60018

 

[info@websitemagazine.com](mailto:info@websitemagazine.com)

[(888) 7WEBMAG](tel:18887932624)

[(312) 313-6576](tel:13123136576)

About

- [Advertise](https://www.websitemagazine.com/about/advertise)
- [Editorial](https://www.websitemagazine.com/about/editorial-publishing-staff)
- [Contact Us](https://www.websitemagazine.com/contact)

Resources

Membership

- Login
- Subscribe

Signup for our newsletter

<https://www.linkedin.com/company/website-magazine/> <https://twitter.com/websitemagazine> <https://www.facebook.com/WebsiteMagazine> <https://www.instagram.com/websitemagazine/> <https://www.pinterest.com/websitemagazine/>

 © 2026 Website Magazine. All Rights Reserved

- [Privacy Policy](https://www.websitemagazine.com/about/privacy)

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Pete Prestipino",
    "url" : "https://www.websitemagazine.com/domains/author/pete-prestipino"
  },
  "dateModified" : "2023-05-01T20:16:28.510Z",
  "datePublished" : "2010-03-02T06:00:00.000Z",
  "headline" : "Location-Based Domain Splitting Arrives",
  "image" : [ "https://www.websitemagazine.com/hubfs/Imported_Blog_Media/rootorange-mini-2-1-1-1.gif" ],
  "mainEntityOfPage" : {
    "@id" : "https://www.websitemagazine.com/domains/location-based-domain-splitting-arrives",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://www.websitemagazine.com/hubfs/gradient-regular@3x-1.png"
    },
    "name" : "Website Services, Inc."
  }
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "NewsArticle",
  "author" : [ {
    "@type" : "Person",
    "name" : "Pete Prestipino"
  } ],
  "headline" : "Location-Based Domain Splitting Arrives",
  "publisher" : {
    "name" : "Website Magazine",
    "url" : "https://www.websitemagazine.com/"
  }
}
```