PBworks has introduced its PBworks Agency edition, a hosted suite of tools that improve collaboration among creative professionals at advertising, PR, marketing and design agencies.
One of the reasons the Web has not seen more traditional agencies venture into the interactive arena is that the tools they have grown accustom to made it difficult to integrate the work of numerous people, capture changes in one location, and collect feedback that can be used for future campaigns.
The PBworks agency edition hopes to solve that problem. The platform enables agencies to create a social environment fo their internal teams and external clients to collaborate more effectively, manage projects, connected teams with shared workspaces, standardize processes and workflows, and maintain a knowledgebase of past work and best practices.
"Agencies are among our most vocal customers and they have provided us with incredibly helpful product feedback," said Jim Groff, PBworks CEO. "Agency Edition gives them the ideal tool for managing the creative process and producing even more creative and innovative results for their clients."
Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization.