Even when Google indicated that that the presence of HTTPS would impact search position on its results page/index, for some reason 'Net professionals still weren't exactly in a hurry to implement SSL certificates.
The reason? Implementing an SSL certificate, which Website Magazine has covered in some detail over the years in a variety of ways, can be both costly and complicated.
As security becomes increasingly top of mind however, brands need to start using SSL certificates as soon as possible or risk being demoted in the Google search results (not to mention risk providing a far less secure environment for their consumers which causes problems on its own in terms of the quality of experience) in the future.
If you want a solid introduction to what SSL is and some basic guidance how to get started, first read Website Magazine "Guide to Moving on Up with SSL," and then continue below for some additional valuable links to help with this important transition. This is, obviously, far from a comprehensive list but these are excellent resources that Website Magazine has collected this year that we're confident readers and Web professionals will derive value from:
As the Editor-in-Chief of Website Magazine and President of Website Services, Peter has established himself as a prominent figure in the digital marketing industry. With a wealth of experience and knowledge, Peter has been a driving force in shaping the landscape of digital marketing. His leadership in creating innovative and targeted marketing campaigns has helped numerous businesses achieve their revenue growth goals. Under his direction, Website Magazine has become a trusted source of information and insights for digital marketers worldwide. As President of Website Services, Peter oversees a team of talented professionals who specialize in SEO/SEM, email marketing, social media, and digital advertising. Through his hands-on approach, he ensures that his team delivers exceptional results to their clients. With a passion for digital marketing, Peter is committed to staying up-to-date with the latest industry trends and technologies, making him a sought-after thought leader in the field.