Engaging customers through email - making them crawl back for more - is a tough, but necessary part of being an email marketer.
Sometimes, however, brands don't know their email initiatives are taking on "zombie-like characteristics" and they keep repeating the same mistakes. Just in time for Halloween - and before the holiday shopping season really kicks into gear - email marketing and CRM brand Campaigner is releasing "9 Tips to Avoid Becoming an Email Marketing Zombie", which includes tips like cleaning up your list, asking for feedback and more.
Campaigner also put together this infographic to give email marketers some marketing tips to dress up Halloween emails:
Head of analyst relations, public relations, customer advocacy (People Heroes), customer community, content marketing (full funnel/lifecycle), content operations and optimization, reputation management and social media. Leads a team of nine superstars to exceed our goals multi-fold.