--- title: 4 Ways to Bring Product Images to Life description: One of a merchant's many goals is to make the online buying experience resemble real life.&rd... image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shopping-cart-icon-Jan-23-2023-12-06-21-8437-AM-1-1-1.png --- [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) [![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](http://Website%20Services,%20Inc.) - [About](https://www.websitemagazine.com/about) - [FAQs](https://www.websitemagazine.com/about/faq) - [Advertise](https://www.websitemagazine.com/about/advertise) - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff) - [Resources](https://websitemagazine.tradepub.com) - [Newsletter](https://www.websitemagazine.com/newsletter-sign-up) - More - [Contact Us](https://www.websitemagazine.com/contact) [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) Search - [Latest](https://www.websitemagazine.com) - [Design](https://www.websitemagazine.com/web-design) - [Development](https://www.websitemagazine.com/web-development) - [SEO](https://www.websitemagazine.com/seo) - [Ecommerce](https://www.websitemagazine.com/ecommerce) - [Content](https://www.websitemagazine.com/content) - [Marketing](https://www.websitemagazine.com/marketing) - [Advertising](https://www.websitemagazine.com/advertising) - [Email](https://www.websitemagazine.com/email) - [Infographics](https://www.websitemagazine.com/infographics) - [View All Topics](https://www.websitemagazine.com/channels) # 4 Ways to Bring Product Images to Life ![Peter Devereaux](https://www.websitemagazine.com/hubfs/Peter_Devereaux.png) [by Peter Devereaux](https://www.websitemagazine.com/marketing/author/peter-devereaux) 29 Sep, 2014 - - - [mailto:?Body=https://www.websitemagazine.com/marketing/6-ways-to-bring-product-images-to-life](mailto:?Body=https://www.websitemagazine.com/marketing/6-ways-to-bring-product-images-to-life) - Link Copied! ![4 Ways to Bring Product Images to Life](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shopping-cart-icon-Jan-23-2023-12-06-21-8437-AM-1-1-1.png) **One of a merchant's many goals is to make the online buying experience resemble "real life."** While there are many ways to do this, the most effective is to optimize the product page with the right combination of high-quality and well-lit images. Product pages that offer multiple images as well as magnifying capabilities (so shoppers can easily inspect the finest details of a product) are also poised to provide consumers with a more realistic shopping experience. To further merge the online and offline experiences, however, retailers should consider leveraging virtual fitting room technology, such as the four solutions featured below: --- ## **Fits.Me** Fits.Me offers both virtual fitting room and size recommendation technology. For starters, the company's virtual fitting room technology enables shoppers to enter their measurements and try on different sizes of apparel with a virtual representation of their own body. The solution also displays notifications to let shoppers know if an item may fit too tight or too loose in certain areas. Fits.Me's Fit Advisor technology, on the other hand, is a size recommendation solution that takes into account how a shopper wants to wear a wear a specific item, in order to recommend a size. This solution is ideal for retailers with wide, shallow stock that may sell out quickly as well as multi-brand retailers. It is important to note that both solutions can be deployed together. ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/austinreed_fitsme-1-1-1-1.png?width=630&height=500&name=austinreed_fitsme-1-1-1-1.png) --- ## [True Fit](https://www.truefit.com/business) True Fit, which is leveraged by top brands like Nordstrom, Macy's and Guess, enables online shoppers to create their own True Fit profile complete with measurement information so that merchants can deliver a personalized shopping experience. The solution can be leveraged to indicate how well a specific item will fit in key body areas as well as to filter a site to prioritize the shopper's best fitting styles. Plus, True Fit can also be used to provide repeat buyers with recommendations based on purchasing history, which can have a positive impact on conversions and customer loyalty. ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/nordstrom_truefit-1-1-1-1.png?width=572&height=585&name=nordstrom_truefit-1-1-1-1.png) --- ## [Clothes Horse](https://clotheshor.se/) Clothes Horse helps shoppers determine the right size when shopping online. Shoppers are required to enter measurements like height, weight and waist size, as well as other details like the brand and size of their favorite fitting shirt. Then, Clothes Horse offers personalized size recommendations and details about the potential fit so consumers can make informed purchasing decisions. According to the company, implementing Clothes Horse can help retailers not only increase sales and customer loyalty, but also decrease returns. ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/Clotheshorse_fitsme-1-1-1-1.png?width=626&height=634&name=Clotheshorse_fitsme-1-1-1-1.png) --- ## [FitFyle](https://styku.com/business/fitfyle/) Similar to the other solutions mentioned here, FitFyle customers are required to fill out some basic information, such as height, weight, the brand and size of apparel that they already own in order to receive size and fit recommendations. Once that information is entered, a customer's recommended size will appear on all product pages. It is important to note that FitFyle works with all major apparel product categories, including pants, dress shirts, dresses and T-shirts. Moreover, FitFyle offers a custom API that can be integrated into any ecommerce store, and is also available as an integration widget for popular ecommerce platforms like Amazon Webstore, Magento, BigCommerce and Shopify. ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/Fitfyleexample-1-1-1-1.jpg?width=630&height=400&name=Fitfyleexample-1-1-1-1.jpg) --- --- ![Peter Devereaux](https://www.websitemagazine.com/hubfs/Peter_Devereaux.png) [Peter Devereaux](https://www.websitemagazine.com/marketing/author/peter-devereaux) As the Editor-in-Chief of Website Magazine and President of Website Services, Peter has established himself as a prominent figure in the digital marketing industry. With a wealth of experience and knowledge, Peter has been a driving force in shaping the landscape of digital marketing. His leadership in creating innovative and targeted marketing campaigns has helped numerous businesses achieve their revenue growth goals. Under his direction, Website Magazine has become a trusted source of information and insights for digital marketers worldwide. As President of Website Services, Peter oversees a team of talented professionals who specialize in SEO/SEM, email marketing, social media, and digital advertising. Through his hands-on approach, he ensures that his team delivers exceptional results to their clients. With a passion for digital marketing, Peter is committed to staying up-to-date with the latest industry trends and technologies, making him a sought-after thought leader in the field. - - - - - [mailto:peter.devereaux@websitemagazine.com](mailto:peter.devereaux@websitemagazine.com) #### Popular Post ### [31 Back-to-School Keyword Targets ![31 Back-to-School Keyword Targets](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/schoolbus-1-1-1-1.jpg)](https://www.websitemagazine.com/marketing/31-back-to-school-keyword-targets) ### [GoDaddy Goes .XXX ![GoDaddy Goes .XXX](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-23-2023-12-15-39-1451-AM-Apr-10-2023-01-36-09-0977-PM-3-1.png)](https://www.websitemagazine.com/marketing/godaddy-goes-xxx) ### [23 Cool Tech Facts ![23 Cool Tech Facts](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/fact_100x100-2-1-1-1.png)](https://www.websitemagazine.com/marketing/23-cool-tech-facts) #### Subscribe to Our Newsletter! 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All Rights Reserved - [Privacy Policy](https://www.websitemagazine.com/about/privacy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Peter Devereaux", "url" : "https://www.websitemagazine.com/marketing/author/peter-devereaux" }, "dateModified" : "2023-05-04T01:03:34.654Z", "datePublished" : "2014-09-29T05:00:00.000Z", "headline" : "4 Ways to Bring Product Images to Life", "image" : [ "https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shopping-cart-icon-Jan-23-2023-12-06-21-8437-AM-1-1-1.png" ], "mainEntityOfPage" : { "@id" : "https://www.websitemagazine.com/marketing/6-ways-to-bring-product-images-to-life", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.websitemagazine.com/hubfs/gradient-regular@3x-1.png" }, "name" : "Website Services, Inc." } } ``` ```json { "@context" : "https://schema.org", "@type" : "NewsArticle", "author" : [ { "@type" : "Person", "name" : "Peter Devereaux" } ], "headline" : "4 Ways to Bring Product Images to Life", "publisher" : { "name" : "Website Magazine", "url" : "https://www.websitemagazine.com/" } } ```