---
title: How to Win Snap Decisions on the Web
description: People make snap decisions when they browse the Web. They look for the familiar and the trusted, and...
image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-23-2023-12-19-14-1401-AM-Apr-10-2023-01-30-20-0333-PM-4-4.png
---

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# How to Win Snap Decisions on the Web

![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg)

[by Pete Prestipino](https://www.websitemagazine.com/marketing/author/pete-prestipino) 04 Feb, 2011

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![How to Win Snap Decisions on the Web](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-23-2023-12-19-14-1401-AM-Apr-10-2023-01-30-20-0333-PM-4-4.png)

![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/gradient-regular@3x-Jan-23-2023-12-18-54-6747-AM-3-2-2.png?width=73&height=73&name=gradient-regular@3x-Jan-23-2023-12-18-54-6747-AM-3-2-2.png)People make snap decisions when they browse the Web. They look for the familiar and the trusted, and they are equally concerned about fraudulent websites and viruses. To maximize traffic to your website, you need to quickly establish credibility and trust for your company and stand out from your competitors. 

 

Join Website Magazine and the VeriSign Authentication team, now part of Symantec, for a free webinar on ways to build that trust. 

 

The webinar is designed for online marketers, ecommerce managers, webmasters, and professionals responsible for increasing website traffic and conversions. 

 

You'll come away with actionable knowledge that will help improve your Web success.

 

**Register now for the live "Snap Decisions" webinar (March 1, 2011).**

 

![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg)

[Pete Prestipino](https://www.websitemagazine.com/marketing/author/pete-prestipino)

Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization.

- <https://www.linkedin.com/in/prestipino>
- <https://www.antennagroup.com/>
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