---
title: Information Efficiency Survey from Iron Mountain
description: According to a recent survey of 5,500 company records managers conducted by Iron Mountain, it sees t...
image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/ironmountain-mini-Jan-23-2023-12-13-31-5881-AM-1-1-1.png
---

[Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi)

[![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](http://Website%20Services,%20Inc.)

- [About](https://www.websitemagazine.com/about) 
    - [FAQs](https://www.websitemagazine.com/about/faq)
    - [Advertise](https://www.websitemagazine.com/about/advertise)
    - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff)
- [Resources](https://websitemagazine.tradepub.com)
- [Newsletter](https://www.websitemagazine.com/newsletter-sign-up)
- More 
    - [Contact Us](https://www.websitemagazine.com/contact)

[Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi)

Search

- [Latest](https://www.websitemagazine.com)
- [Design](https://www.websitemagazine.com/web-design)
- [Development](https://www.websitemagazine.com/web-development)
- [SEO](https://www.websitemagazine.com/seo)
- [Ecommerce](https://www.websitemagazine.com/ecommerce)
- [Content](https://www.websitemagazine.com/content)
- [Marketing](https://www.websitemagazine.com/marketing)
- [Advertising](https://www.websitemagazine.com/advertising)
- [Email](https://www.websitemagazine.com/email)
- [Infographics](https://www.websitemagazine.com/infographics)
- [View All Topics](https://www.websitemagazine.com/channels)

# Information Efficiency Survey from Iron Mountain

![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg)

[by Pete Prestipino](https://www.websitemagazine.com/marketing/author/pete-prestipino) 31 May, 2011

- <https://twitter.com/share?url=https://www.websitemagazine.com/marketing/information-efficiency>
- <https://www.facebook.com/sharer.php?u=https://www.websitemagazine.com/marketing/information-efficiency>
- [mailto:?Body=https://www.websitemagazine.com/marketing/information-efficiency](mailto:?Body=https://www.websitemagazine.com/marketing/information-efficiency)
- Link Copied!

![Information Efficiency Survey from Iron Mountain](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/ironmountain-mini-Jan-23-2023-12-13-31-5881-AM-1-1-1.png)

**![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/ironmountain-mini-Jan-23-2023-12-13-30-7225-AM-1-1-1.png?width=125&height=125&name=ironmountain-mini-Jan-23-2023-12-13-30-7225-AM-1-1-1.png)According to a recent survey of 5,500 company records managers conducted by [Iron Mountain](https://ironmountain.com), it sees that while improving core business processes make more successful organization, few understand how to improve them.**

 Iron Mountain's survey on business efficiency asked respondedents to weight the importance of improving processes through better information management against the current state of those processes within their organization. As you might imagine, few are happy with how their core processes run. Key findings include:

 - 90 percent of respondents rank process efficiency as imperative to their business goals and to the overall success of their organization

 - 93 percent of respondents are dissatisfied with their revenue-generating and business-support processes and/or are actively trying to improve them;

 - More than half of respondents (58 percent) have not yet experienced a "trigger" event like an audit or lawsuit that would spur improvement of records and information management processes

 - Three-quarters of respondents are managing their records and information themselves, but only 35 percent of the respondents believe their program is being used by everyone in the organization.

 "Information drives businesses today and can be a real competitive advantage if managed properly and efficiently," said Sue Trombley, director of consulting for Iron Mountain. "It plays a vital role in the revenue-generating and core operational processes that keep organizations running. And it can provide valuable insight into not just your own organization but your customers, your industry, your partners and your competitors. The right policies and procedures, implemented across the entire organization, efficiently executed and regularly enforced, can give you a tremendous opportunity to unlock this advantage."

![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg)

[Pete Prestipino](https://www.websitemagazine.com/marketing/author/pete-prestipino)

Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization.

- <https://www.linkedin.com/in/prestipino>
- <https://www.antennagroup.com/>
- [mailto:peter@websitemagazine.com](mailto:peter@websitemagazine.com)

#### Popular Post

### [31 Back-to-School Keyword Targets ![31 Back-to-School Keyword Targets](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/schoolbus-1-1-1-1.jpg)](https://www.websitemagazine.com/marketing/31-back-to-school-keyword-targets)

### [GoDaddy Goes .XXX ![GoDaddy Goes .XXX](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-23-2023-12-15-39-1451-AM-Apr-10-2023-01-36-09-0977-PM-3-1.png)](https://www.websitemagazine.com/marketing/godaddy-goes-xxx)

### [23 Cool Tech Facts ![23 Cool Tech Facts](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/fact_100x100-2-1-1-1.png)](https://www.websitemagazine.com/marketing/23-cool-tech-facts)

#### Subscribe to Our Newsletter!

[![](https://a.impactradius-go.com/display-ad/13053-1438301)](https://semrush.sjv.io/c/3976891/1438301/13053)![](https://imp.pxf.io/i/3976891/1438301/13053)

#### Latest in Marketing

[![3 Tips to Make Your Website More User-Friendly in 2023](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pexels-photo-2284350-1-1.jpg) 3 Tips to Make Your Website More User-Friendly in 2023](https://www.websitemagazine.com/marketing/3-tips-to-make-your-website-more-user-friendly) [![Web.com Launches New Professional QuickStart Website Service](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pexels-photo-4348404-1.jpg) Web.com Launches New Professional QuickStart Website Service](https://www.websitemagazine.com/marketing/web-com-launches-new-professional-quickstart-website-service) [![6 Ways to Stretch Your Marketing Budget](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Feb-07-2023-03-32-33-0828-PM-Apr-25-2023-03-10-37-2214-AM-1.png) 6 Ways to Stretch Your Marketing Budget](https://www.websitemagazine.com/marketing/6-ways-to-stretch-your-marketing-budget) [![5 Reasons Visitors Leave Your Website and Website Tracking Tools to Track Website Visitors](https://www.websitemagazine.com/hubfs/pexels-photo-1008155.jpg) 5 Reasons Visitors Leave Your Website and Website Tracking Tools to Track Website Visitors](https://www.websitemagazine.com/marketing/5-reasons-visitors-leave-your-website) [![5 Lessons About Workplace Energy](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/distress-1-1-1-1.png) 5 Lessons About Workplace Energy](https://www.websitemagazine.com/marketing/5-lessons-about-workplace-energy) [![Y Combinator Startups to #WebTechWatch](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/startup-funding-4-1-1-1.jpg) Y Combinator Startups to #WebTechWatch](https://www.websitemagazine.com/marketing/y-combinator-startups-to-webtechwatch)

[![gradient-regular@3x](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x.png?width=128&height=128&name=gradient-regular@3x.png)](https://www.websitemagazine.com/)

999 E Touhy Ave,

Des Plaines, IL 60018

 

[info@websitemagazine.com](mailto:info@websitemagazine.com)

[(888) 7WEBMAG](tel:18887932624)

[(312) 313-6576](tel:13123136576)

About

- [Advertise](https://www.websitemagazine.com/about/advertise)
- [Editorial](https://www.websitemagazine.com/about/editorial-publishing-staff)
- [Contact Us](https://www.websitemagazine.com/contact)

Resources

Membership

- Login
- Subscribe

Signup for our newsletter

<https://www.linkedin.com/company/website-magazine/> <https://twitter.com/websitemagazine> <https://www.facebook.com/WebsiteMagazine> <https://www.instagram.com/websitemagazine/> <https://www.pinterest.com/websitemagazine/>

 © 2026 Website Magazine. All Rights Reserved

- [Privacy Policy](https://www.websitemagazine.com/about/privacy)

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Pete Prestipino",
    "url" : "https://www.websitemagazine.com/marketing/author/pete-prestipino"
  },
  "dateModified" : "2023-05-01T21:36:35.404Z",
  "datePublished" : "2011-05-31T05:00:00.000Z",
  "headline" : "Information Efficiency Survey from Iron Mountain",
  "image" : [ "https://www.websitemagazine.com/hubfs/Imported_Blog_Media/ironmountain-mini-Jan-23-2023-12-13-31-5881-AM-1-1-1.png" ],
  "mainEntityOfPage" : {
    "@id" : "https://www.websitemagazine.com/marketing/information-efficiency",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://www.websitemagazine.com/hubfs/gradient-regular@3x-1.png"
    },
    "name" : "Website Services, Inc."
  }
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "NewsArticle",
  "author" : [ {
    "@type" : "Person",
    "name" : "Pete Prestipino"
  } ],
  "headline" : "Information Efficiency Survey from Iron Mountain",
  "publisher" : {
    "name" : "Website Magazine",
    "url" : "https://www.websitemagazine.com/"
  }
}
```