--- title: Microformats - Should You Care? Yes... description: Yahoo recently announced that it will begin formally supporting microformats and other semantic W... image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-23-2023-12-19-14-1401-AM-Apr-10-2023-01-31-15-2675-PM-2-2.png --- [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) [![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](http://Website%20Services,%20Inc.) - [About](https://www.websitemagazine.com/about) - [FAQs](https://www.websitemagazine.com/about/faq) - [Advertise](https://www.websitemagazine.com/about/advertise) - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff) - [Resources](https://websitemagazine.tradepub.com) - [Newsletter](https://www.websitemagazine.com/newsletter-sign-up) - More - [Contact Us](https://www.websitemagazine.com/contact) [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) Search - [Latest](https://www.websitemagazine.com) - [Design](https://www.websitemagazine.com/web-design) - [Development](https://www.websitemagazine.com/web-development) - [SEO](https://www.websitemagazine.com/seo) - [Ecommerce](https://www.websitemagazine.com/ecommerce) - [Content](https://www.websitemagazine.com/content) - [Marketing](https://www.websitemagazine.com/marketing) - [Advertising](https://www.websitemagazine.com/advertising) - [Email](https://www.websitemagazine.com/email) - [Infographics](https://www.websitemagazine.com/infographics) - [View All Topics](https://www.websitemagazine.com/channels) # Microformats - Should You Care? Yes... ![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg) [by Pete Prestipino](https://www.websitemagazine.com/marketing/author/pete-prestipino) 02 Apr, 2008 - - - [mailto:?Body=https://www.websitemagazine.com/marketing/microformats](mailto:?Body=https://www.websitemagazine.com/marketing/microformats) - Link Copied! ![Microformats - Should You Care? Yes...](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-23-2023-12-19-14-1401-AM-Apr-10-2023-01-31-15-2675-PM-2-2.png) Yahoo recently announced that it will begin [formally supporting microformats](https://www.ysearchblog.com/archives/000527.html) and other semantic Web standards. Site owners can markup pages with microformats like hCard, hCalendar, hReview, hAtom and XFN to the HTML code on a page, or create structured feeds using RDF (resource definition framework).   By implementing these open standards, site owners can classify certain elements on the page as contact information, events, reviews, episodic content, etc. Yahoo can take the structured content and more easily incorporate it into their index and that's just what they are going to do.   By indexing microformats, Yahoo! is giving developers and web site owners a big incentive to start using them. According to the post: "*The data is already there, we just need to give people a reason to identify it. Content owners want to expose their structured data, but so far there's been no killer consumer application giving them a reason to do it. Search can be that killer app,*" said Amit Kumar, director of product management for Yahoo Search.    Many web professionals unfortunately fail to understand how to use these markup formats on their own sites (and how useful they can be - perhaps in securing better rankings at Yahoo!) regardless of whether the data is there or not - Yahoo is trying to change that. All in all, it's actually pretty easy to implement microformats if you've already got the data in a static format or are running applications which can be retro-fitted with this important semantic data.   **Create A few Microformats For Your Website:**   - **People and Organizations:** [hCard Creator](https://microformats.org/code/hcard/creator). - **Calendars and Events:** [hCalendar creator](https://microformats.org/code/hcalendar/creator) - **Opinions, Ratings, Reviews:** [hReview Creator](https://microformats.org/code/hreview/creator) *Related Posts from Website Magazine:*   - [Microformats for SEO](https://www.websitemagazine.com/blog/microformats_and_seo) - [POSH: Plain Old Semantic HTML](https://www.websitemagazine.com/blog/POSHIFY) ![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg) [Pete Prestipino](https://www.websitemagazine.com/marketing/author/pete-prestipino) Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization. - - - [mailto:peter@websitemagazine.com](mailto:peter@websitemagazine.com) #### Popular Post ### [31 Back-to-School Keyword Targets ![31 Back-to-School Keyword Targets](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/schoolbus-1-1-1-1.jpg)](https://www.websitemagazine.com/marketing/31-back-to-school-keyword-targets) ### [GoDaddy Goes .XXX ![GoDaddy Goes .XXX](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-23-2023-12-15-39-1451-AM-Apr-10-2023-01-36-09-0977-PM-3-1.png)](https://www.websitemagazine.com/marketing/godaddy-goes-xxx) ### [23 Cool Tech Facts ![23 Cool Tech Facts](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/fact_100x100-2-1-1-1.png)](https://www.websitemagazine.com/marketing/23-cool-tech-facts) #### Subscribe to Our Newsletter! 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All Rights Reserved - [Privacy Policy](https://www.websitemagazine.com/about/privacy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Pete Prestipino", "url" : "https://www.websitemagazine.com/marketing/author/pete-prestipino" }, "dateModified" : "2023-05-01T21:33:13.527Z", "datePublished" : "2008-04-02T05:00:00.000Z", "headline" : "Microformats - Should You Care? Yes...", "image" : [ "https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-23-2023-12-19-14-1401-AM-Apr-10-2023-01-31-15-2675-PM-2-2.png" ], "mainEntityOfPage" : { "@id" : "https://www.websitemagazine.com/marketing/microformats", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.websitemagazine.com/hubfs/gradient-regular@3x-1.png" }, "name" : "Website Services, Inc." } } ``` ```json { "@context" : "https://schema.org", "@type" : "NewsArticle", "author" : [ { "@type" : "Person", "name" : "Pete Prestipino" } ], "headline" : "Microformats - Should You Care? Yes...", "publisher" : { "name" : "Website Magazine", "url" : "https://www.websitemagazine.com/" } } ```