--- title: Mobile Web Traffic Jumps 50% description: Mobile's momentum has not slowed down yet, as new data shows that Web traffic from mobile and ... image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-23-2023-12-08-21-5324-AM-Apr-10-2023-01-32-08-1367-PM-Apr-25-2023-03-25-24-5265-AM-May-01-2023-09-31-13-7953-PM.png --- [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) [![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](http://Website%20Services,%20Inc.) - [About](https://www.websitemagazine.com/about) - [FAQs](https://www.websitemagazine.com/about/faq) - [Advertise](https://www.websitemagazine.com/about/advertise) - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff) - [Resources](https://websitemagazine.tradepub.com) - [Newsletter](https://www.websitemagazine.com/newsletter-sign-up) - More - [Contact Us](https://www.websitemagazine.com/contact) [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) Search - [Latest](https://www.websitemagazine.com) - [Design](https://www.websitemagazine.com/web-design) - [Development](https://www.websitemagazine.com/web-development) - [SEO](https://www.websitemagazine.com/seo) - [Ecommerce](https://www.websitemagazine.com/ecommerce) - [Content](https://www.websitemagazine.com/content) - [Marketing](https://www.websitemagazine.com/marketing) - [Advertising](https://www.websitemagazine.com/advertising) - [Email](https://www.websitemagazine.com/email) - [Infographics](https://www.websitemagazine.com/infographics) - [View All Topics](https://www.websitemagazine.com/channels) # Mobile Web Traffic Jumps 50% ![Peter Devereaux](https://www.websitemagazine.com/hubfs/Peter_Devereaux.png) [by Peter Devereaux](https://www.websitemagazine.com/mobile/author/peter-devereaux) 16 Apr, 2014 - - - [mailto:?Body=https://www.websitemagazine.com/mobile/mobile-web-traffic-jumps-50](mailto:?Body=https://www.websitemagazine.com/mobile/mobile-web-traffic-jumps-50) - Link Copied! ![Mobile Web Traffic Jumps 50%](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-23-2023-12-08-21-5324-AM-Apr-10-2023-01-32-08-1367-PM-Apr-25-2023-03-25-24-5265-AM-May-01-2023-09-31-13-7953-PM.png) **Mobile's momentum has not slowed down yet, as new data shows that Web traffic from mobile and tablet devices jumped 50 percent over the past year.**   The data, from online marketing company [Wpromote](https://www.wpromote.com/), found that non-desktop traffic made up 27 percent of visits in the first quarter of 2014, which is a significant increase from last year's 18 percent. Moreover, smartphone traffic increased from 11 percent to 17 percent, while tablet traffic increased from 7 percent to 10 percent.   As a result of the increasing mobile traffic, desktop traffic has declined. In fact, Wpromote's data shows that desktop Web traffic decreased from 88 percent in the first quarter of 2012 to 73 percent in the first quarter of 2014.   --- "The transition to mobile is just that, and mobile adoption isn't universal yet," said Mike Mothner, CEO of Wpromote. "Despite this, marketers should constantly ensure that their strategies and tactics are aligned with the transition to mobile. The data shows that mobile overtaking desktop in terms of web traffic is a matter of when, not if."   Wpromote's data was derived from analyzing traffic to 35 client websites across the ecommerce, business-to-business (B2B) and consumer services industries. Out of these industries, 83 percent of B2B tarffic is from desktops, followed by 70 percent of ecommerce traffic and 66 percent of consumer services traffic. It is also important to note that the data found more than 12 percent of all traffic to ecommerce sites comes from tablet devices, which is the highest of all the industries.   "Regardless of industry, a 50 percent increase in smartphone traffic in a year is a strong indicator of consumer preference," said Mothner. "Marketers should evaluate their strategy in light of changing habits on a regular basis instead of playing catch-up when mobile traffic hits an even larger milestone."   ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/wpromotegraph-2-1-1-1.png?width=630&height=340&name=wpromotegraph-2-1-1-1.png)   ![Peter Devereaux](https://www.websitemagazine.com/hubfs/Peter_Devereaux.png) [Peter Devereaux](https://www.websitemagazine.com/mobile/author/peter-devereaux) As the Editor-in-Chief of Website Magazine and President of Website Services, Peter has established himself as a prominent figure in the digital marketing industry. With a wealth of experience and knowledge, Peter has been a driving force in shaping the landscape of digital marketing. His leadership in creating innovative and targeted marketing campaigns has helped numerous businesses achieve their revenue growth goals. Under his direction, Website Magazine has become a trusted source of information and insights for digital marketers worldwide. As President of Website Services, Peter oversees a team of talented professionals who specialize in SEO/SEM, email marketing, social media, and digital advertising. Through his hands-on approach, he ensures that his team delivers exceptional results to their clients. With a passion for digital marketing, Peter is committed to staying up-to-date with the latest industry trends and technologies, making him a sought-after thought leader in the field. - - - - - [mailto:peter.devereaux@websitemagazine.com](mailto:peter.devereaux@websitemagazine.com) #### Popular Post ### [Mobile banking can be actually good at getting cheaper funds ![Mobile banking can be actually good at getting cheaper funds](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/mobile_banking-200x200-Jan-23-2023-12-06-20-2386-AM-1-1-1.png)](https://www.websitemagazine.com/mobile/mobile-banking-can-be-actually-good-at-getting-cheaper-funds) ### [Apps Will Win the Olympic-Viewing Silver ![Apps Will Win the Olympic-Viewing Silver](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/sochi_100x100-2-1-1-1.png)](https://www.websitemagazine.com/mobile/apps-will-win-the-olympic-viewing-silver) ### [5 Ways to Go Beyond Google's Mobile Minimum ![5 Ways to Go Beyond Google's Mobile Minimum](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/local-pin-phone-image-Jan-23-2023-12-19-47-6461-AM-2-2-May-01-2023-09-26-53-6158-PM.png)](https://www.websitemagazine.com/mobile/5-ways-to-go-beyond-googles-mobile-minimum) #### Subscribe to Our Newsletter! 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All Rights Reserved - [Privacy Policy](https://www.websitemagazine.com/about/privacy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Peter Devereaux", "url" : "https://www.websitemagazine.com/mobile/author/peter-devereaux" }, "dateModified" : "2023-05-01T21:32:46.634Z", "datePublished" : "2014-04-16T05:00:00.000Z", "headline" : "Mobile Web Traffic Jumps 50%", "image" : [ "https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-23-2023-12-08-21-5324-AM-Apr-10-2023-01-32-08-1367-PM-Apr-25-2023-03-25-24-5265-AM-May-01-2023-09-31-13-7953-PM.png" ], "mainEntityOfPage" : { "@id" : "https://www.websitemagazine.com/mobile/mobile-web-traffic-jumps-50", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.websitemagazine.com/hubfs/gradient-regular@3x-1.png" }, "name" : "Website Services, Inc." } } ``` ```json { "@context" : "https://schema.org", "@type" : "NewsArticle", "author" : [ { "@type" : "Person", "name" : "Peter Devereaux" } ], "headline" : "Mobile Web Traffic Jumps 50%", "publisher" : { "name" : "Website Magazine", "url" : "https://www.websitemagazine.com/" } } ```