--- title: Getting Social with Customer Service description: Social media tool provider Conversocial is providing brands with a better way to respond to customer... image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/social-media-blocks-Jan-23-2023-02-28-50-0283-PM-Apr-10-2023-01-40-15-0902-PM-1-1.png --- [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) [![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](http://Website%20Services,%20Inc.) - [About](https://www.websitemagazine.com/about) - [FAQs](https://www.websitemagazine.com/about/faq) - [Advertise](https://www.websitemagazine.com/about/advertise) - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff) - [Resources](https://websitemagazine.tradepub.com) - [Newsletter](https://www.websitemagazine.com/newsletter-sign-up) - More - [Contact Us](https://www.websitemagazine.com/contact) [Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi) Search - [Latest](https://www.websitemagazine.com) - [Design](https://www.websitemagazine.com/web-design) - [Development](https://www.websitemagazine.com/web-development) - [SEO](https://www.websitemagazine.com/seo) - [Ecommerce](https://www.websitemagazine.com/ecommerce) - [Content](https://www.websitemagazine.com/content) - [Marketing](https://www.websitemagazine.com/marketing) - [Advertising](https://www.websitemagazine.com/advertising) - [Email](https://www.websitemagazine.com/email) - [Infographics](https://www.websitemagazine.com/infographics) - [View All Topics](https://www.websitemagazine.com/channels) # Getting Social with Customer Service ![Allison Howen](https://www.websitemagazine.com/hubfs/Allison%20Howen.jpeg) [by Allison Howen](https://www.websitemagazine.com/social-media/author/allison-howen) 26 Jan, 2012 - - - [mailto:?Body=https://www.websitemagazine.com/social-media/getting-social-with-customer-service](mailto:?Body=https://www.websitemagazine.com/social-media/getting-social-with-customer-service) - Link Copied! ![Getting Social with Customer Service](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/social-media-blocks-Jan-23-2023-02-28-50-0283-PM-Apr-10-2023-01-40-15-0902-PM-1-1.png) ![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/conversocial-mini-4-1-1-1.gif?width=75&height=75&name=conversocial-mini-4-1-1-1.gif) **Social media tool provider Conversocial is providing brands with a better way to respond to customers through social networks.** The company has launched the Priority Response Engine (PRE), which is designed to increase a brand's ability to respond to customer comments quickly, as well as makes existing customer service agents and CRM tools more productive through prioritizing tweets, wall posts and comments. Approximately 90 percent of posts on Facebook and Twitter can be processed automatically, while 10 percent are time sensitive and require an individually tailored response from a retailer's customer service agent according to a Conversocial study. This is why PRE is designed to identify customer service issues, and helps ensure that the appropriate action is taken in a timely manner. PRE prioritizes all comments based on necessity of response. *"There's a social media paradox that on one hand companies are driving huge awareness to their Facebook pages and Twitter accounts through marketing campaigns, but on the other hand, customers use these same campaigns as direct customer service channels - whether the company intended it or not"* says Joshua March, CEO of [Conversocial](https://www.verint.com/engagement-channels/private-messaging-channels/). *"Without a solution that enables customer service agents to identify real issues in social media and respond directly to customers quickly, its not only companies' reputations and competitiveness that will suffer, but customer frustration in the public domain snowballs and results in loss of sales and revenue."* PRE includes features that prioritize customer service, provides the ability to tag comments and tweets, captures customer history, and retrieves Facebook posts in real-time. ![Allison Howen](https://www.websitemagazine.com/hubfs/Allison%20Howen.jpeg) [Allison Howen](https://www.websitemagazine.com/social-media/author/allison-howen) I'm a creative and adaptable journalist with experience in both print and digital media. Some of my best attributes include my social media management, writing and video editing skills. Skills: • Managing social media accounts with tools like HootSuite and Sprout Social • Creating and marketing content for print and digital media • Editing videos with software like Avid Media Composer • Composing articles with Adobe InCopy • Strong knowledge of AP Style • Skilled at interviewing and writing • Able to work on a deadline and produce quality results • Organized and detail oriented • Innovative problem solver - - - [mailto:ahowen@websitemagazine.com](mailto:ahowen@websitemagazine.com) #### Popular Post ### [The Importance of Social Media in Education ![The Importance of Social Media in Education](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/social-media-in-education-2-1-1-1.png)](https://www.websitemagazine.com/social-media/importance-of-social-media-in-education) ### [SERPs, Twitter and Chicago Hot Dogs ![SERPs, Twitter and Chicago Hot Dogs](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-23-2023-02-31-43-9298-PM-Apr-10-2023-01-49-07-1925-PM-1-1.png)](https://www.websitemagazine.com/social-media/serps-twitter-and-chicago-hot-dogs) ### [9 Benefits of Snapchat for Business ![9 Benefits of Snapchat for Business](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/snap-2-1-1.jpg)](https://www.websitemagazine.com/social-media/9-benefits-of-snapchat-for-business) #### Subscribe to Our Newsletter! 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All Rights Reserved - [Privacy Policy](https://www.websitemagazine.com/about/privacy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Allison Howen", "url" : "https://www.websitemagazine.com/social-media/author/allison-howen" }, "dateModified" : "2023-05-01T22:16:44.916Z", "datePublished" : "2012-01-26T06:00:00.000Z", "headline" : "Getting Social with Customer Service", "image" : [ "https://www.websitemagazine.com/hubfs/Imported_Blog_Media/social-media-blocks-Jan-23-2023-02-28-50-0283-PM-Apr-10-2023-01-40-15-0902-PM-1-1.png" ], "mainEntityOfPage" : { "@id" : "https://www.websitemagazine.com/social-media/getting-social-with-customer-service", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.websitemagazine.com/hubfs/gradient-regular@3x-1.png" }, "name" : "Website Services, Inc." } } ``` ```json { "@context" : "https://schema.org", "@type" : "NewsArticle", "author" : [ { "@type" : "Person", "name" : "Allison Howen" } ], "headline" : "Getting Social with Customer Service", "publisher" : { "name" : "Website Magazine", "url" : "https://www.websitemagazine.com/" } } ```