With more than 1.5 million* nonprofit organizations in the United States alone, it's time these groups did a little more with their digital presences, and it seems association management software solution Personify is ready to help with the launch of a series of new products and features today.
+ SharePoint 2013 Content Management System (CMS) Connector: The new "connector" will allows organizations that currently use SharePoint as a CMS solution for their website to use the existing Web controls within Personify360 AMS to include Personify360 e-business Web controls into SharePoint 2013. This includes Group Management, Meetings, Membership, Shopping Cart, Store, Registration, Profile, Promotional Marketing and Site Registration Controls.
+ Personify360 Outlook Plugin 1.3.0. Allows staff members to access and use the customer data found in Personify360 AMS/CRM directly from Outlook to communicate with their constituents, donors and business partners. This data is easily accessible, even for those who do not routinely log into the Personify360 database. The integration helps organizations effectively manage relationships by allowing staff to not only access Personify360 data for Outlook email, appointments, and tasks, but also to selectively save customer correspondences as activity records within Personify360 Contact Tracking
* National Center for Charitable Statistics (NCCS)
Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization.