---
title: Mobile Ad Revenues in Canada
description: The Interactive Advertising Bureau of Canada announced that mobile advertising revenues in Canada gr...
image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/iab-logo-3-2-2-2.png
---

[Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi)

[![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](http://Website%20Services,%20Inc.)

- [About](https://www.websitemagazine.com/about) 
    - [FAQs](https://www.websitemagazine.com/about/faq)
    - [Advertise](https://www.websitemagazine.com/about/advertise)
    - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff)
- [Resources](https://websitemagazine.tradepub.com)
- [Newsletter](https://www.websitemagazine.com/newsletter-sign-up)
- More 
    - [Contact Us](https://www.websitemagazine.com/contact)

[Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi)

Search

- [Latest](https://www.websitemagazine.com)
- [Design](https://www.websitemagazine.com/web-design)
- [Development](https://www.websitemagazine.com/web-development)
- [SEO](https://www.websitemagazine.com/seo)
- [Ecommerce](https://www.websitemagazine.com/ecommerce)
- [Content](https://www.websitemagazine.com/content)
- [Marketing](https://www.websitemagazine.com/marketing)
- [Advertising](https://www.websitemagazine.com/advertising)
- [Email](https://www.websitemagazine.com/email)
- [Infographics](https://www.websitemagazine.com/infographics)
- [View All Topics](https://www.websitemagazine.com/channels)

# Mobile Ad Revenues in Canada

![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg)

[by Pete Prestipino](https://www.websitemagazine.com/advertising/author/pete-prestipino) 21 Sep, 2011

- <https://twitter.com/share?url=https://www.websitemagazine.com/advertising/mobile-ad-revenues-in-canada>
- <https://www.facebook.com/sharer.php?u=https://www.websitemagazine.com/advertising/mobile-ad-revenues-in-canada>
- [mailto:?Body=https://www.websitemagazine.com/advertising/mobile-ad-revenues-in-canada](mailto:?Body=https://www.websitemagazine.com/advertising/mobile-ad-revenues-in-canada)
- Link Copied!

![Mobile Ad Revenues in Canada](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/iab-logo-3-2-2-2.png)

**![](https://www.websitemagazine.com/hs-fs/hubfs/Imported_Blog_Media/iabcanada-mini-4-1-1-1.png?width=80&height=80&name=iabcanada-mini-4-1-1-1.png)The Interactive Advertising Bureau of Canada announced that mobile advertising revenues in Canada grew 93% above 2009 totals to $52 million in 2010. The 2011 forecast? $82 million.**

 *Highlights from the IAB Canada study include:*

 - The Top 10 Earners in IAB Canada's Mobile Advertising Revenue Survey accounted for 82% of Total Net Revenues in 2010.  
   
 - Ad placement/spend grew at a rate of 105% YoY driven primarily by search and display  
   
 - Mobile applications experienced a 49% growth rate in 2010  
   
 - Consumer Packaged Goods represented over one-fifth (22%) of all reported Mobile Advertising Revenues, following by retail, telecom and automotive.

 "Mobile has clearly benefited from Advertisers' desire NOT to miss the Mobile train the way they did in the early years of the Internet," says Steve Rosenblum, Director of Research, IAB Canada. "In fact, just as it is across the US, UK and Europe, the momentum behind Mobile in Canada is now propelling it into the advertising spotlight with an even greater rate of uptake than we saw during the early years of the Web."

![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg)

[Pete Prestipino](https://www.websitemagazine.com/advertising/author/pete-prestipino)

Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization.

- <https://www.linkedin.com/in/prestipino>
- <https://www.antennagroup.com/>
- [mailto:peter@websitemagazine.com](mailto:peter@websitemagazine.com)

#### Popular Post

### [Google's PLAs Get a Boost ![Google's PLAs Get a Boost](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-39-6589-PM-Apr-10-2023-01-09-06-9914-PM-Apr-25-2023-03-04-19-8793-AM-May-01-2023-08-19-35-7865-PM.png)](https://www.websitemagazine.com/advertising/googles-plas-get-a-boost)

### [Tips to Improve PPC Campaigns and Reduce Cost Per Click ![Tips to Improve PPC Campaigns and Reduce Cost Per Click](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pexels-photo-4482896-1.jpg)](https://www.websitemagazine.com/advertising/tips-to-improve-ppc-campaigns-and-reduce-cost-per-click)

### [Top 50 Ad Networks To Explore ![Top 50 Ad Networks To Explore](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-51-23-2143-PM-Apr-10-2023-12-58-31-6108-PM-4-2.png)](https://www.websitemagazine.com/advertising/top-50-ad-networks-to-explore)

#### Subscribe to Our Newsletter!

[![](https://a.impactradius-go.com/display-ad/13053-1438301)](https://semrush.sjv.io/c/3976891/1438301/13053)![](https://imp.pxf.io/i/3976891/1438301/13053)

#### Latest in Advertising

[![Should You Be Reading PPC Hero?](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gabriel-bassino-zEawlLdVloo-unsplash-1.jpg) Should You Be Reading PPC Hero?](https://www.websitemagazine.com/advertising/should-you-be-reading-ppc-hero) [![Tips to Improve PPC Campaigns and Reduce Cost Per Click](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pexels-photo-4482896-1.jpg) Tips to Improve PPC Campaigns and Reduce Cost Per Click](https://www.websitemagazine.com/advertising/tips-to-improve-ppc-campaigns-and-reduce-cost-per-click) [![2023 Google Ads for Lead Generation](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/lead_gen-1.jpg) 2023 Google Ads for Lead Generation](https://www.websitemagazine.com/advertising/google-ads-for-lead-generation) [![Addressing Demand-Side Ad Fraud Woes](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pubmatic2017-4-1-1-1.jpg) Addressing Demand-Side Ad Fraud Woes](https://www.websitemagazine.com/advertising/addressing-demand-side-ad-fraud-woes) [![One Small Step for Google, One Giant Leap for Digital Advertisers](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/google-ads-logo-icon-1-1-1-1.png) One Small Step for Google, One Giant Leap for Digital Advertisers](https://www.websitemagazine.com/advertising/one-small-step-for-google-one-giant-leap-for-digital-advertisers) [![People-based Targeting & Measurement with Shopcom/LiveRamp](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/kantarshopcom-3-1-1-1.jpg) People-based Targeting & Measurement with Shopcom/LiveRamp](https://www.websitemagazine.com/advertising/people-based-targeting-measurement-with-shopcom-liveramp)

[![gradient-regular@3x](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x.png?width=128&height=128&name=gradient-regular@3x.png)](https://www.websitemagazine.com/)

999 E Touhy Ave,

Des Plaines, IL 60018

 

[info@websitemagazine.com](mailto:info@websitemagazine.com)

[(888) 7WEBMAG](tel:18887932624)

[(312) 313-6576](tel:13123136576)

About

- [Advertise](https://www.websitemagazine.com/about/advertise)
- [Editorial](https://www.websitemagazine.com/about/editorial-publishing-staff)
- [Contact Us](https://www.websitemagazine.com/contact)

Resources

Membership

- Login
- Subscribe

Signup for our newsletter

<https://www.linkedin.com/company/website-magazine/> <https://twitter.com/websitemagazine> <https://www.facebook.com/WebsiteMagazine> <https://www.instagram.com/websitemagazine/> <https://www.pinterest.com/websitemagazine/>

 © 2026 Website Magazine. All Rights Reserved

- [Privacy Policy](https://www.websitemagazine.com/about/privacy)

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Pete Prestipino",
    "url" : "https://www.websitemagazine.com/advertising/author/pete-prestipino"
  },
  "dateModified" : "2023-05-01T20:16:43.447Z",
  "datePublished" : "2011-09-21T05:00:00.000Z",
  "headline" : "Mobile Ad Revenues in Canada",
  "image" : [ "https://www.websitemagazine.com/hubfs/Imported_Blog_Media/iab-logo-3-2-2-2.png" ],
  "mainEntityOfPage" : {
    "@id" : "https://www.websitemagazine.com/advertising/mobile-ad-revenues-in-canada",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://www.websitemagazine.com/hubfs/gradient-regular@3x-1.png"
    },
    "name" : "Website Services, Inc."
  }
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "NewsArticle",
  "author" : [ {
    "@type" : "Person",
    "name" : "Pete Prestipino"
  } ],
  "headline" : "Mobile Ad Revenues in Canada",
  "publisher" : {
    "name" : "Website Magazine",
    "url" : "https://www.websitemagazine.com/"
  }
}
```