---
title: Promoter.io Launches Net Promoter Score Platform
description: A new software platform has emerged that allows businesses to leverage the popular management proces...
image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/promoterio-3-1-1-1.jpg
---

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# Promoter.io Launches Net Promoter Score Platform

![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg)

[by Pete Prestipino](https://www.websitemagazine.com/software/author/pete-prestipino) 01 Apr, 2014

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**A new software platform has emerged that allows businesses to leverage the popular management process known as the Net Promoter Score (NPS) to gauge customer loyalty and promote organic growth.**

 Texas-based technology startup Promoter.io is an end-to-end Software-as-a-Service (SaaS) platform used to implement the entire Net Promoter System. Key features include a point-and-click campaign builder that allows a company to create, launch and analyze surveys in minutes. The systems also incldues custom analytics for NPS, an in-app engagement portal, and trend analysis to "empower leadership and build confidence in critical next steps" according to the company.

 "We provide the ability for small to medium-sized businesses and business units in large companies to tap into the enormous potential of NPS engagement that enterprises have been taking advantage of for years," said Chad Keck, CEO & Founder of Promoter.io. "Customer loyalty measured with NPS has a direct link to customer behavior and loyal customers equate to more revenue, both themselves and by recommending brands and services to others."

![Pete Prestipino](https://www.websitemagazine.com/hubfs/Pete%20Prestipino.jpeg)

[Pete Prestipino](https://www.websitemagazine.com/software/author/pete-prestipino)

Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization.

- <https://www.linkedin.com/in/prestipino>
- <https://www.antennagroup.com/>
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