For the past few years we have seen a growing movement of applications - from traditional desktop applications (like Microsoft Word and Excel) to full-blown applications that "live" on the Web (like Google Docs). Now companies can easily create their applications in the cloud and deploy them to millions of users.
However, due to some of the inherent characteristics of the Web, many Web apps are mediocre at best, or downright terrible.
Digital marketing executive with proven experience in all aspects of search engine optimization (SEO), performance-based advertising, consumer-generated/social media, email marketing, lead generation, Web design, usability, and analytics. - 20-year Internet marketing veteran, currently serving as the Digital Marketing Campaign Manager at Antenna Group (formerly Chicago Digital). - Former Editor-In-Chief of Website Magazine, and a regular speaker on Web technology digital marketing strategy - Author of several books on digital marketing Including Web 360: The Fundamentals of Web Success; Affiliate 360: The Fundamentals of Performance Marketing; Domains 360: The Fundamentals of Buying & Selling Domain Names, and SEO 360: The Fundamentals of Search Engine Optimization.