'Net Features

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Mobile Ad Spend to Soar in 2010

Verizon's Droid mobile device was released this week, another strong entry into the smartphone market. And that's one of the reasons Millennial Media (a leading mobile ad firm) is predicting a major surge in mobile ad spend...

ClearSaleing Updates Ad Analytics, Includes Social Media Tracking

ClearSaleing , a leading provider of attribution management and advertising analytics has announced Release 4.4 of its attribution analytics platform, which allows marketers, to make and schedule ad text changes across all search engines...

PayPal Embraces Developers with PayPal X

Just days after the announcement of Amazon's PayPhrase , PayPal has announced PayPal X - a global initiative allowing developers to get creative with payment processing. A few key developments are: Mobile software development kit...

Off-Site Development Tops Holiday Retail Objectives

Shop.org's annual eHoliday Study points to a growing trend among merchants this holiday season - off-site Web development. According to the study, retailers are taking social media seriously. They are developing their presence...

Google Commerce Search for Your Retail Site

Google has launched a new product just in time for the holiday retail rush. Google Commerce Search is a retail-focused search utility that retailers can put on their sites to help customers find what they want faster and more efficiently...

Flimp Integrates With 20 Email Service Providers

On-demand video marketing provider Flimp has completed its integration of its FLIMP video landing page solution with over twenty popular email marketing services including Exact Target, Constant Contact, Silverpop, Vertical Response...

Mobile Coupon Redemption

Juniper Research is forecasting that consumer usage of mobile coupons will generate close to $6 billion globally in retail redemption value by 2014. The report does caution however that "user apathy amongst the wider public, as...

Twitter Hashtag for Local Events

Twitter, despite my ongoing cynicism, shows no signs of slowing down and don't think for a moment that technology vendors and Internet professionals haven't taken notice. Eventful , a digital service which connects consumers...

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Inside Source: E-Commerce Research Done For You

If I told you that I knew exactly what 89 million people were searching for, buying and selling you would be interested, right? Of course you would - so listen up. Ebay today launched a digital magazine today dubbed the The Inside...

Amazon Associates Now Integrates With Twitter

Several days ago we wrote about the Amazitter app . The iPhone application lets you browse Amazon products and then post them directly to Twitter from your mobile, while including your Amazon affiliate ID. So, if someone from Twitter...

Anatomy of a Viral Marketing Failure

Brown's Chicken is in need of a revival. Although a Chicago institution, the restaurant chain suffered major damage in the wake of a horrific mass murder at one of their locations in 1993. Recent news has brought that painful memory...

Google Rolls Out Ad Sitelinks for Adwords

It's the first significant change to Adwords in what seems like, well... forever. Google announced today the addition of Ad Sitelinks, a new AdWords feature that will allow advertisers to extend advertisements by providing up to...

Rich Media Visibility Metrics

How do you know how much "visibility" your rich media ads are receiving? Short answer - you don't... but you do now. EyeWonder rolled out its Ad Visibility Suite yesterday, a set of metrics designed to give advertisers...

Start a Logo Design Contest in a Flash

Perhaps one of the most important parts of any brand is their logo. Getting the right logo however - one that is reflective of the company's mission and culture, and which conveys trust and authority - is not an easy task. If you've...

Top Search Plugins for WordPress

It doesn't seem that anyone really likes the default search feature that ships with WordPress. Not to worry though; once again, WP plugins to the rescue. Website Magazine has featured ten powerful, feature-driven plugins which...

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