'Net Features

The Magazine For Website Success

Friday 15 for Web Pros

Friday is the perfect opportunity to take a moment and look back at the most important and interesting business and technology developments of the week – those that will influence you in the future and likely are impacting some...

Ad Units by Greystripe More Social, Interactive

Mobile advertisements are about to improve their social lives. Greystripe , a mobile ad network, recently launched Ad Boosters , ad units that enhance Flash advertisements by making them more social and interactive. Ad Boosters come...

A Bundle of eBay Announcements

New announcements from eBay about ecommerce, Facebook and PayPal have been filtering through the news over the last couple of days, so let’s take a look at some of these new and interesting developments: X.commerce X.commerce...

Google+ Updates: Real-Time Search, Hashtags and YouTube

Yesterday, Google released a video featuring its Senior Vice President of Engineering, Vic Gundotra, announcing that Google+ is going to be getting big updates in both real-time search and hashtag support. The company's social...

Bit.ly Launches Real-Time Social Search Beta

In an effort to continue to expand its role on the Web, popular link shortening service Bit.ly just launched a new beta search platform and "reputation monitoring service." The company will be using information gathered over...

Dynotag Launches Free QR Service

Dynotag has launched a free quick response (QR) service, which enables consumers and small businesses to create shareable QR codes that link to associated online content, and can include text, images, audio and more. This service provides...

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State of Product Feed Management In Focus

Distribution, Demand and Optimization The savviest Web merchants, those looking to expose more consumers to more of their products more often, rely heavily on a broad distribution of their product feeds. While certainly not a new promotional...

Google’s Cloud Going Primetime

Google announced several enhancements to its cloud services over the past week that are worthy of note. The improvements will likely be attractive (or at least interesting) to businesses looking to build apps on its platform, as competition...

Selling Digital Goods on Magento

Marketers have one more reason to take a look at Magento . The platform has partnered with ifeelgoods , a service which offers brands and retailers the ability to offer digital goods such as Facebook Credits or Skype minutes as incentives...

Location-based Marketing with Silverpop

The acquisition of location-based marketing platform PlacePunch, from Web-based solution company Silverpop , will add a new dimension to the company’s Social Connect Strategy — which is designed to help marketers drive...

InboundWriter & Real-Time Content Optimization

Looking to optimize content for the "real-time Web?" A new study - authored by Bryan Eisenberg, Jay Baer and Pelin Thorogood called “The Impact of Real-Time Content Optimization” – examines the impact of...

BrightRoll Guarantees Video Ad Delivery

Video advertising service BrightRoll has announced the launch of TAG, its Total Audience Guarantee (TAG) which guarantees impression volume for video. Through the program/offering, advertisers will only pay for the impressions that...

Game On: Marketing with Gamification

Mobile marketing solutions provider Upstream released research which reveals that marketers believe in the power of “gamification” and that consumers are more likely to respond to game-based marketing mechanics –...

Yottaa Site Speed Optimizer Leaves Beta

Slow websites cause a myriad of problems – albeit sometimes indirectly - including reduced search engine traffic (potentially) and time on site, to fewer page views and conversions. Most of us know that site speed is immensely...

5 Build-your-own Product Solutions for Merchants

A favorite web-surfing habit of mine has always been visiting sites that allow me to create my own product, such as a dream-car , personalized jewelry or one-of-a-kind shoes . These types of sites that provide the “product configurator”...

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