'Net Features

Discover recent digital developments and practical expert guidance in the Website Magazine Net Features weblog.

CVS iPad App Gives Shoppers a Virtual Storefront Experience

Earlier this week, CVS launched an innovative new iPad application for online shoppers that provides them with a detailed, virtual 3D e-commerce experience in the palms of their hands. With the app, customers can explore a digital...

Badgeville Launches Salesforce Toolkit

If you need to find a way to get your customers or employees to better engage with your Force.com applications, look no further than Badgeville. The popular gamification and behavior management platform has launched a toolkit for the...

Email Insights for Small & Mid-Sized Businesses

A new report from iContact is shedding light on how small and mid-sized businesses use email as a marketing strategy. The Small and Midsize Business Email Marketing Survey 2013 Report, which was commissioned by iContact and was...

High-Impact Link Prospecting From Zero

There's nothing more discouraging to a digital professional than seeing their website's link profile remain stagnant, as in no steady upward growth, not even an occasional burst of activity. Building steady streams of traffic...

LinkedIn Gets Smart About Unified Search

Professional social network LinkedIn rolled out numerous improvements to its unified search capabilities, offering up what LinkedIn users hope will be more relevant results. LinkedIn is no slouch when it comes to the number of searches...

Webmaster Tools New Site Verification Mods

Google has made some changes and modifications to its Webmaster Tools verification system related to management of website verifications. Webmasters can now see who the verified users on their sites are and now the verification method...

Mobile a Big Deal for Group-Buying Sector

A shift in consumer trends and purchasing habits makes it evident that some sectors are increasingly suited to mobile advertising. Consumers are turning to their mobile devices to access email in droves, so much so that by the end...

Triggered Messaging Triggers Positive Results

Triggered messaging is the newest trend in email, because a new report from Epsilon reveals that this marketing technique has seen 73 percent growth year over year. In fact, the Q4 2012 Email Trends and Benchmark report shows that...

WebRTC Personalizes Web & Expo Offer

WebRTC Conference and Expo is headed down to Atlanta, Georgia, June 25-27. Architects, enablers and users of Web real-time communication (RTC) will gather to advance standards, implementations and knowledge while discovering the most...

5 Tips for Optimizing Product Listing Ads

Since Google introduced Product Listing Ads (PLAs) as part of its Google Shopping initiative last year, Internet advertisers and online merchants have been working hard to find the best possible ways to optimize the performance of...

Google Universal Analytics – What to Know

Google has officially released its Universal Analytics offering to the digital masses. While unlikely that there will be a virtual stampede to use the enhanced platform (at least right away), doing so could certainly position your...

Videos, Brochures and Surveys Added to 1&1 MyWebsite Package

SMBs: videos, brochures and surveys come to 1&1's MyWebsite Package – http://wsm.co/YtPN1j...

App Annie Comes to Amazon Appstore

Promoting applications need not be limited to Google Play and the iOS App store – Amazon Appstore also provides developers with a viable destination to showcase their digital wares. As more apps hit that specific market however...

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Initial Evaluation Results for First Set of gTLDs Released

New gTLDs are inching closer to becoming a reality, as ICANN has finished the Initial Evaluation for the first set of new gTLD applications and released the results to the general public. According to ICANN, there are three possible...

PPC Performance Metrics: Bing Ads vs. Google AdWords

It’s not news that Google dominates in U.S. search volume, but what is particularly noteworthy is that Yahoo! Bing Network’s CPCs were 10-24 percent lower than Google’s during Q3 2012 across six industry verticals...

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