---
title: Future Brite for SiteScout
description: In business, there are clear signs you made it. And, when you get to a stage where you can execute o...
image: https://www.websitemagazine.com/hubfs/Imported_Blog_Media/sitescout_100x100-2-1-1-1.png
---

[Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi)

[![Website Magazine Logo](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x-1.png?width=586&height=145&name=gradient-regular@3x-1.png "Website Magazine Logo")](http://Website%20Services,%20Inc.)

- [About](https://www.websitemagazine.com/about) 
    - [FAQs](https://www.websitemagazine.com/about/faq)
    - [Advertise](https://www.websitemagazine.com/about/advertise)
    - [Editorial Staff](https://www.websitemagazine.com/about/editorial-publishing-staff)
- [Resources](https://websitemagazine.tradepub.com)
- [Newsletter](https://www.websitemagazine.com/newsletter-sign-up)
- More 
    - [Contact Us](https://www.websitemagazine.com/contact)

[Log In](https://www.websitemagazine.com/_hcms/mem/login) [Subscribe](https://websitemagazine.tradepub.com/free/w_webk05/prgm.cgi)

Search

- [Latest](https://www.websitemagazine.com)
- [Design](https://www.websitemagazine.com/web-design)
- [Development](https://www.websitemagazine.com/web-development)
- [SEO](https://www.websitemagazine.com/seo)
- [Ecommerce](https://www.websitemagazine.com/ecommerce)
- [Content](https://www.websitemagazine.com/content)
- [Marketing](https://www.websitemagazine.com/marketing)
- [Advertising](https://www.websitemagazine.com/advertising)
- [Email](https://www.websitemagazine.com/email)
- [Infographics](https://www.websitemagazine.com/infographics)
- [View All Topics](https://www.websitemagazine.com/channels)

# Future Brite for SiteScout

![Amberly Dressler](https://www.websitemagazine.com/hubfs/Amberly%20Dressler.jpeg)

[by Amberly Dressler](https://www.websitemagazine.com/advertising/author/amberly-dressler) 20 Jun, 2013

- <https://twitter.com/share?url=https://www.websitemagazine.com/advertising/future-brite-for-site-scout>
- <https://www.facebook.com/sharer.php?u=https://www.websitemagazine.com/advertising/future-brite-for-site-scout>
- [mailto:?Body=https://www.websitemagazine.com/advertising/future-brite-for-site-scout](mailto:?Body=https://www.websitemagazine.com/advertising/future-brite-for-site-scout)
- Link Copied!

![Future Brite for SiteScout](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/sitescout_100x100-2-1-1-1.png)

In business, there are clear signs you made it. And, when you get to a stage where you can execute on opportunities that create value for your customers and be hyper-selective in the process, that's one of those signs.

SiteScout, [a self-serve media-buying platform](https://www.sitescout.com/), acquired certain assets of long-time ad pioneer AdBrite.

"The transaction gives us new technology that we can leverage on top of our existing stack, and includes cutting-edge video, data management and optimization tools (not to mention some excellent ad serving technology)," SiteScout Direct of Marketing Ratko Vidakovic wrote on the company's blog. "It will allow us to enhance some of our existing products, as well as introduce new products faster."

The transaction does not mean, however, that SiteScout will be working with publishers directly. Additionally, since the former AdBrite ad exchange is closed, the inventory that was previously available on SiteScout through AdBrite is no longer available.

Basically, AdBrite.com visitors are being redirected to SiteScout.com, and SiteScout is selecting the best components of AdBrite - sounds like a win-win for SiteScout and its users. 

![Amberly Dressler](https://www.websitemagazine.com/hubfs/Amberly%20Dressler.jpeg)

[Amberly Dressler](https://www.websitemagazine.com/advertising/author/amberly-dressler)

Head of analyst relations, public relations, customer advocacy (People Heroes), customer community, content marketing (full funnel/lifecycle), content operations and optimization, reputation management and social media. Leads a team of nine superstars to exceed our goals multi-fold.

- <https://twitter.com/amberlydressler>
- <https://www.linkedin.com/in/amberlydressler/>
- <https://www.isolvedhcm.com/>
- [mailto:adressler@websitemagazine.com](mailto:adressler@websitemagazine.com)

#### Popular Post

### [Google's PLAs Get a Boost ![Google's PLAs Get a Boost](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-39-6589-PM-Apr-10-2023-01-09-06-9914-PM-Apr-25-2023-03-04-19-8793-AM-May-01-2023-08-19-35-7865-PM.png)](https://www.websitemagazine.com/advertising/googles-plas-get-a-boost)

### [Tips to Improve PPC Campaigns and Reduce Cost Per Click ![Tips to Improve PPC Campaigns and Reduce Cost Per Click](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pexels-photo-4482896-1.jpg)](https://www.websitemagazine.com/advertising/tips-to-improve-ppc-campaigns-and-reduce-cost-per-click)

### [Top 50 Ad Networks To Explore ![Top 50 Ad Networks To Explore](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-51-23-2143-PM-Apr-10-2023-12-58-31-6108-PM-4-2.png)](https://www.websitemagazine.com/advertising/top-50-ad-networks-to-explore)

#### Subscribe to Our Newsletter!

[![](https://a.impactradius-go.com/display-ad/13053-1438301)](https://semrush.sjv.io/c/3976891/1438301/13053)![](https://imp.pxf.io/i/3976891/1438301/13053)

#### Latest in Advertising

[![Should You Be Reading PPC Hero?](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gabriel-bassino-zEawlLdVloo-unsplash-1.jpg) Should You Be Reading PPC Hero?](https://www.websitemagazine.com/advertising/should-you-be-reading-ppc-hero) [![Tips to Improve PPC Campaigns and Reduce Cost Per Click](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pexels-photo-4482896-1.jpg) Tips to Improve PPC Campaigns and Reduce Cost Per Click](https://www.websitemagazine.com/advertising/tips-to-improve-ppc-campaigns-and-reduce-cost-per-click) [![2023 Google Ads for Lead Generation](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/lead_gen-1.jpg) 2023 Google Ads for Lead Generation](https://www.websitemagazine.com/advertising/google-ads-for-lead-generation) [![Addressing Demand-Side Ad Fraud Woes](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pubmatic2017-4-1-1-1.jpg) Addressing Demand-Side Ad Fraud Woes](https://www.websitemagazine.com/advertising/addressing-demand-side-ad-fraud-woes) [![One Small Step for Google, One Giant Leap for Digital Advertisers](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/google-ads-logo-icon-1-1-1-1.png) One Small Step for Google, One Giant Leap for Digital Advertisers](https://www.websitemagazine.com/advertising/one-small-step-for-google-one-giant-leap-for-digital-advertisers) [![People-based Targeting & Measurement with Shopcom/LiveRamp](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/kantarshopcom-3-1-1-1.jpg) People-based Targeting & Measurement with Shopcom/LiveRamp](https://www.websitemagazine.com/advertising/people-based-targeting-measurement-with-shopcom-liveramp)

[![gradient-regular@3x](https://www.websitemagazine.com/hs-fs/hubfs/gradient-regular@3x.png?width=128&height=128&name=gradient-regular@3x.png)](https://www.websitemagazine.com/)

999 E Touhy Ave,

Des Plaines, IL 60018

 

[info@websitemagazine.com](mailto:info@websitemagazine.com)

[(888) 7WEBMAG](tel:18887932624)

[(312) 313-6576](tel:13123136576)

About

- [Advertise](https://www.websitemagazine.com/about/advertise)
- [Editorial](https://www.websitemagazine.com/about/editorial-publishing-staff)
- [Contact Us](https://www.websitemagazine.com/contact)

Resources

Membership

- Login
- Subscribe

Signup for our newsletter

<https://www.linkedin.com/company/website-magazine/> <https://twitter.com/websitemagazine> <https://www.facebook.com/WebsiteMagazine> <https://www.instagram.com/websitemagazine/> <https://www.pinterest.com/websitemagazine/>

 © 2026 Website Magazine. All Rights Reserved

- [Privacy Policy](https://www.websitemagazine.com/about/privacy)

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Amberly Dressler",
    "url" : "https://www.websitemagazine.com/advertising/author/amberly-dressler"
  },
  "dateModified" : "2023-05-01T20:16:46.476Z",
  "datePublished" : "2013-06-20T05:00:00.000Z",
  "headline" : "Future Brite for SiteScout",
  "image" : [ "https://www.websitemagazine.com/hubfs/Imported_Blog_Media/sitescout_100x100-2-1-1-1.png" ],
  "mainEntityOfPage" : {
    "@id" : "https://www.websitemagazine.com/advertising/future-brite-for-site-scout",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://www.websitemagazine.com/hubfs/gradient-regular@3x-1.png"
    },
    "name" : "Website Services, Inc."
  }
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "NewsArticle",
  "author" : [ {
    "@type" : "Person",
    "name" : "Amberly Dressler"
  } ],
  "headline" : "Future Brite for SiteScout",
  "publisher" : {
    "name" : "Website Magazine",
    "url" : "https://www.websitemagazine.com/"
  }
}
```