Keeping the Digital Front Door Open for Local Shoppers
By Miriam Ellis
Dedicating resources to the development of a location data management strategy isn’t optional.
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301 Redirects: A Potentially Manipulative Link Building Tactic that Works?
By Travis Bliffen
As long as rankings are determined by an algorithm, there will be ways to manipulate the results.
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Gettin' All Up In the Inbox
By Pete Prestipino
Despite improvements in email technology and delivery practices by senders, 20% of commercial email still never reaches its intended target.
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Majestic Backlink Tool Launches Improved SEO Metrics Reporting
By Karl Hindle
In Website Magazine's new Reader Reviews series, Wellspring Search CEO Karl Hindle shares his insights on recent upgrades at Majestic.
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How to Streamline Your Creative Operations
By Website Magazine
Decentralized work teams are growing, but it is increasingly complicated to manage the creative process.
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SEO for Annual & Recurring Items or Events
By Pete Prestipino
Google's John Mueller recently posted some practical guidance on how to deal with recurring and updated items that's worth a review.
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Inside the Digital Ecosystem & Third-Party Threats to GDPR
By Pete Prestipino
When the EU's GDPR goes into effect, enterprises must start detecting and justifying the presence of all third-party data tracking elements.
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GDPR: The Pandora’s Box is Open for Enterprise Websites
By Chris Olson
Compliance officers need to rein in the regulatory risks associated with their digital properties.
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Bridging the Digital Gap with Shopify Shopcodes
By Henry Stockley
Shopify released an app that will allow a merchants' customers to scan codes and buy products using their mobile phone.
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How Category Navigation Affects E-Commerce
By Website Magazine
Each and every online shopper is unique, and each 'Net experiences is dynamic; so why are the product categories presented by merchants so linear?
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WordPress for "Active" Sellers
By Drew Daniels
Inventory management system and repricing solution SellerActive just announced a partnership with WooCommerce.
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Investors Not PaaS-ing on Aria Systems
By Amberly Dressler
As companies consider their products as a service, they look to technology to support the new business model.
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Web Tech Watch (Week #37): Codekeeper, Sublime, ImageKit & More
By Website Magazine
Welcome to another edition of Website Magazine's Web Tech Watch series...
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What Businesses Need to Know in the Wake of the Equifax Breach
By Jason Tan
As fraudsters mine the valuable data that’s been compromised, all e-commerce sites and financial institutions need to be on alert.
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Click versus Call: Google’s Bid Adjustment Means Marketers Can Have Both
By Nancy Lim Rothman
Google is again improving the viability of the phone as a marketing channel for today’s brands.
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The End of Autoplay is Nigh (Finally!)
By Pete Prestipino
Starting early next year, the Chrome browser will no longer autoplay videos unless they are muted...
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Brand Loyalty is Dead
By Website Magazine
Consumers have long been loyal to the best brands, but that loyalty is dying a slow death.
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E-Commerce Migration Made Easy
By Pete Prestipino
Catalog Transfer Apps for retailers looking to migrate to BigCommerce from Magento, Shopify and Volusion have arrived.
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Mobile Testing Beyond Conversion
By Pete Prestipino
Mobile developers can take their analysis to a new level with the release of an innovative testing capability from Apptimize.
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Is Public Relations Dead? How Digital Marketing Changed the Industry.
By Marcus Howling
Brands cannot continue to grow or compete in today’s market without digital marketing.
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