Holiday E-Commerce Predictions: A Q&A with Salesforce
By Amberly Dressler
Black Friday is expected to edge Cyber Monday in sales, and other insights into holiday e-commerce.
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Behind Retail Marketers’ Best Secret: Abandoned Cart Emails
By Colby Cavanaugh
While the power of abandoned cart emails is huge, the reality is less than a third of retailers actually send them.
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Quick Guide to User Persona Development
By Website Magazine
Personas are useful because they can guide enterprises' design choices and marketing strategies
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QUICK HIT: HTTPS Adoption In Focus
By Website Magazine
Google announced some rather interesting data related to the shift toward the adoption of HTTPS.
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Product Price & Availability in Google Shopping Ads
By Pete Prestipino
Google is set to make a change that could make it more competitive with Amazon and other e-commerce marketplaces.
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The State of E-Commerce Ad Retargeting
By Website Magazine
Personalized display retargeting is more popular than ever, but are retailers optimizing this critical strategy?
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The Rise of Women Startups
By Website Magazine
There has been a 68 percent growth in women launching businesses in the US, but only 7 percent of investor money goes to women-led startups.
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Roadmap to One Million Visitors
By Pete Prestipino
There are two types of websites: those with huge amounts of traffic and those that tell others they have a huge amount of traffic.
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Can You Hear Me Now? 2017's Top Unified Communication & Collaboration Solutions
By Hayden Rice
There is no shortage of available UCaaS solutions and some of the more innovative offerings have captured the attention of the business community.
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30 Ways to Get Your First Sale
By Richard Stevenson
Once a website is up and running, how do you go about actually getting your first sale?
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3 Crazy Effective Growth Hacks
By Website Magazine
Successful business owners are those that constantly adopt new strategic methods to grow their enterprise.
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Don't Include These 10 Things In Your Next Email Campaign
By Website Magazine
Never, should you ever, under any circumstances, include these ten things in your email marketing campaign.
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Headless E-Commerce, Non-Starter or the Next Big Thing?
By Ed Kennedy
Before making the decision to use a headless approach, e-commerce vendors should carefully weigh the pros and cons both short and long term.
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On Google PageRank & Modeling Internal Link Weight; Don't Overthink It
By Pete Prestipino
There has long been a great deal of confusion about and debate over PageRank but are SEO pro's just overthinking when it comes to internal linking?
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QUICK HIT: Online/Offline Rivalry Heats Up
By Website Magazine
Consumers will do nearly 40 percent of their holiday shopping online this year, up from one-third just two years ago.
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Monetate Doubles Up to Help Clients Deliver Individualized Experiences
By Jerry Callahan
Personalization solution Monetate now provides a wider array of opportunities to personalize and individualize the customer experience.
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40 Facts on Color Psychology & Conversion
By Website Magazine
Applying color psychology is a powerful method to trigger customers/ purchase behavior.
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SMBs Optimistic, But Leery of Cloud Costs
By Will Moreno
Small businesses seem generally optimistic about the future but they do see hurdles associated with implementing new technology.
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88 Percent of Java Apps Susceptible to Attack
By Cary Tse
A recent Veracode report on application security exposes the pervasive risk from vulnerable open source components.
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Do Email Senders Really Need DMARC?
By Robert Cameron
Deliverability is top of mind, but are senders doing enough? Does DMARC provide another needed level of protection?
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