How Good Design Improves Content Marketing Strategy
By Amanda Bowman
How something is organized visually and how well it’s perceived is primarily informed by psychology and how our brains interpret what we see.
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The Role of AI in Customer Experience
By Website Magazine
Artificial intelligence is all around us. In fact, 50 percent of people interacted with an AI in the last year without realizing it.
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7 Tools to Automate Time-Consuming Marketing Tasks
By Dario Supan
Business process automation is rapidly rolling out across many business functions and has fast become a preferred option for many marketers.
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How Much Data is Generated Every Minute in 2018?
By Website Magazine
The numbers are staggering and they show no signs of slowing down: by 2020, 1.7 MB of data will be created every second.
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5 Ways to Stop Keyword Cannibalization from Jeopardizing Your SEO Success
By Kim Kosaka
Without some help, search engine crawlers cannot always distinguish which of your pages have the most valuable information.
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How to Filter Bot Traffic in Google Analytics
By Website Magazine
Not all bots are bad, but webmasters and SEO professionals do need to implement filters to protect their sites.
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Christmas is Coming – How and Why Marketers Should Prep Now
By EJ McGowan
Santa may only visit once a year, but marketers must regularly monitor their email lists and continuing to grow them year-round.
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Decrease Cognitive and Memory Load to Increase Website Conversions
By Martin Greif
Short-term memory is ridiculously limited. Keep users from depleting that extremely limited resource as they go about their tasks.
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Creating Positive Brand Experiences in Every Channel to Improve Sales, Trust & Retention
By Maria Haggerty
Customer experience may soon become the most significant element that shoppers consider when making that all-important decision...
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React Native in Focus
By Website Magazine
Learn all you need to know about the latest sensation in the world of mobile application development.
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What Users Want More Of From Your Site
By Lexie Lu
Figuring out what users want isn’t always easy, but it is worth the effort.
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Archetypes in Branding
By Website Magazine
The most loved brands all have personalities that consumers have a connection with...
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Boost Rankings & UX with Proper Internal Linking for Ecommerce Sites
By Travis Bliffen
Learn to create content that people will link to, that will help buyers decide what they need, and help you create an authority site.
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Building a Referral Network
By Website Magazine
What is the fastest and cheapest way to scale a business and reach hundreds (or hundreds of thousands) of potential customers?
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Search Query Language Reveals Behavioral Insights into Purchase Intent
By Pete Prestipino
Search isn’t just a marketing channel for brands. It’s also a powerful behavioral insights machine.
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Proving Consent in the Age of GDPR
By Pete Prestipino
Only 26% of businesses claiming to be GDPR compliant, and many of those probably “overstating their readiness”.
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Paralell Tracking in AdWords
By Pete Prestipino
Fast loading websites have long been a desire of most digital enterprises; speed matters greatly today and it is increasing in importance once again.
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The Small Business Guide to Google Analytics
By Website Magazine
Discover who your visitors are and what they like doing, then adjust your site to optimize its performance...
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Gen Z Eschews Loyalty Programs
By Pete Prestipino
Generational marketing is important to the success of most enterprises but not all generations react similarly to the messaging of brands.
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Extending the Reach of E-Commerce Websites
By Pete Prestipino
Perhaps the greatest threat to the success of e-commerce merchants today is not extending their reach onto marketplaces.
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