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New Digital Payment Platform from American Express

American Express today unveiled a digtal payment and commerce platform to address the changing ways consumers interact and exchange money - with one another and with merchants. Dubbed Serve , consumers can make purchases and person...

Analysis, Insights and Scale at BuzzLogic

Media analytics and analytics platform BuzzLogic announced a noteworthy upgrade to its “conversational” media planner and buying component of its online ad platform. BuzzPlanner now includes the ability to input specific...

Better Adsense Earnings Reports

Google announced this week that it has begun displaying more earnings data to publishers on the Adsense dashboard. As you will be able to see in the image below, Google is now showing earnings for the current day, the previous day...

Startup Cloud Program Powers Entrepreneurs

More Americans are starting their own businesses than any other time in the past 15 years, according to the Kauffman Index of Entrepreneurial Activity. One of the key developments driving today’s startups has been the emergence...

Brightcove Widget for the Ektron CMS Platform

Online video platform BrightCove and web content management solution Ektron have expanded their partnership, enabling customers to incorporate branded video intot heir online properties and marketing campaigns through a new Brightcove...

20 User Review Websites Critical to Small Business

According to an internal analysis of small business search results, Marchex – a provider of small business marketing products – found that more than 80 percent of results did not point to the websites of those businesses...

Listen: Effectively Marketing Mobile Apps

Millions of dollars and hundreds of hours can be put into developing even just one mobile app. And that makes it a heady, if not dangerous proposal. So, it becomes vital to market that app as effectively as possible. On this episode...

Landing Page Testing - Translating the Terminology

Before you can start doing any testing on your website landing pages, you need to understand some common concepts and definitions used in landing page testing. But be forewarned: while members of the testing community refer to the...

Location Targeting in Adwords Improves

Google announced improvements to its location-targeting controls today which will give Adwords advertisers the ability to target users (or exclude them) by their specific physical locations. “By physical location, we mean the...

Elastic Path 6.3 Delivers Subscriptions & Testing Features

Elastic Path Software released a new version (6.3) of the enterprise ecommerce platform. The platform now includes Subscriptions and A/B Split Testing-features which could help providers of digital goods and services stay competitive...

Miva Merchant Goes Mobile

According to a recent Pew Research study, approximately 42 percent of people in the United States are smart phone owners. Of these, eleven percent routinely make purchases from their phones. This number is expected to increase in the...

Getty Images and Demand Media Enter Joint Licensing

Demand Media announced that they will be drawing from Getty Images’ library of rights-managed images, video footage and audio clips for use on their websites including typeF, LIVESTRONG.com and eHow. Under the agreement, Getty...

A New Platform for Subscription-based Selling

A new e-commerce solution worth exploring launched last week at SXSW in Austin, Texas. SaaSy strives to be the most all-inclusive selling platform serving the growing market of software-as-a-service and Web services companies that...

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Codero Offers Cloud Hosting by the Hour

An on-demand cloud hosting service from Codero is now available in monthly or hourly billing plans, and prices are below market price for those who sign up during the initial beta period. Set-up for both plans is at no charge and no...

PayPal Processing +$6 Million Per Day - In Mobile Transactions

According to PayPal Mobile Director of Product Management, Fabio Sisinni, "We are doing more than $6 million per day in mobile transactions and we’re on track to exceed $2 billion this year. "We will top $7.5 billion...

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