'Net Features

The Magazine For Website Success

Hitting the R.O.I. Bullseye

In the game known as target marketing, the winners aim for the R.O.I Bullseye! When advertising, do the networks you market with cater to your business and your industry? Google Adwords and Bing Adcenter are great “catch-all”...

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Remarketing Made Easy

Google announced the release of Smart Lists, making automating list creation for the purpose of remarketing from within Google Analytics a much simpler process. Smart Lists tap into the anonymized conversion data that Google collects...

How Retailers Are Winning on Visual Social Networks

An image doesn’t only speak a thousand words, it also grabs the attention of consumers on the ’Net. After all, the majority of people (65 percent) are visual learners according to the Social Science Research Network, which...

Social Analytics for Tumblr with Curalate

Digital marketing platform Curalate, which focuses on visual-social platforms like Pinterest and Instagram, is expanding its service offering, introducing analytics for micro-blogging service Tumblr. “A core part of the Tumblr...

Touch-Based Interface for Mobile Shoppers

Scandinavian Internet retailer Sjoppi is enjoying the tablet era. The company recently introduced a new touch-based interface for mobile shoppers that has resulted in a dramatic increase in conversion rate of 17.8 percent. The new...

Get Ready to Redesign Your Twitter Profile

Twitter has unveiled a redesigned profile page that it’s gradually rolling out to users over the next few weeks. The new profile design actually resembles Facebook profile pages, as it includes larger profile and header images...

PayPal Fingerprint Authentication in Focus

Payment service Paypal is introducing a new feature within its mobile app that brings fingerprint authentication to the new Samsung Galaxy S5 device. Consumers will be able to log in with their fingerprint and shop at merchants that...

4 Email Marketing Myths Busted [Infographic]

The Web is full of myths. Some of these beliefs are simply outdated or were never true to begin with. Campaigner , the email marketing brand of j2 Global, Inc., enlisted their experts to identify, analyze and label common myths as...

Amazon Pushing Login and Pay with Startups

Amazon is looking to close the gap between itself and competing payment processors in the e-commerce startup sector, offering free processing for their first 10,000 in transactions over 12 months. Merchants that use the Login and Pay...

Groupon Adds In-Store Coupons to Freebies

Groupon is helping national retailers drive traffic to their brick-and-mortar locations by adding in-store coupons to its Freebies offering. Previously , retailers could only use Groupon’s Freebies category for online initiatives...

How Your Company Can Get With the Times

:: By Ilan Nass, Fueled :: When most people think of old-school companies they think of decisions being made at a snail’s pace and a "but that's the way things have always been" mentality that ultimately kills innovation...

Facebook Cleans Up the News Feed

The world’s largest social network is finally fighting against spam. In a recent announcement , Facebook notes that a series of improvements to its News Feed will reduce the type of content that people often report as “spammy...

7 Free Tools for Small Business Success

:: By Ilan Nass, Fueled :: Looking to help your business succeed, but don’t want to waste money on useless products? How does free sound? Getting the job done in the most efficient manner, doesn’t always mean spending hundreds...

INFOGRAPHIC: Millennials Love UGC

A new study is shedding light on the digital habits of millennials, revealing that the generation (defined as those born between 1977 and 1995) spends approximately 18 hours of their day engaged with media, and about five of those...

Convergence: Live Chat & The Help Desk

Enterprise help desk solution Zendesk has acquired Zopim, a live chat software provider. "Real-time chat has become the foundation for how customers want to communicate online today. It is convenient for customers and makes companies...

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271 Million Domains... and Growing

After a long hiatus, Verisign has released a new Domain Name Industry brief, a quarterly report on the domain name industry. Verisgn reports 271 million top level domain names as of December 31st - a 1.1% increase over the previous...

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