Zmags Partner Program Increases Engagement

Allison Howen
by Allison Howen 14 Feb, 2013

A new partner program from Zmags is helping retailers, publishers and brands increase customer engagement and revenue within their digital catalogs and publications.

This is because Zmags' strategic partner program allows clients to deliver commerce-enabled content to consumers at a variety of touchpoints in order to increase revenue.

Currently, Zmags has integrated with three companies through the program - Shoutlet, Percussion and Shotfarm. The alliances will allow customers leveraging the Zmags platform to have access to each partner technology through one console for creation of multi-channel campaigns. Check out some information on each partner below:

Shoutlet - a cloud-based marketing platform that enables marketers to publish, manage and measure social marketing campaigns and activities over a variety of social networks.

Percussion - a Web content management and marketing software that allows marketers to accelerate content marketing initiatives, increase traffic and better engage with prospects.

Shotfarm - a product content network that simplifies the management and transfer of product content between manufacturers and retailers.

"Each of these partnerships will be instrumental in broadening our platform's reach and impact," said Scott Bleczinski, President of Zmags. "In order to continue providing deep consumer engagement and increased commerce through digital publications, we are looking forward to expanding our partner program to other organizations that align with our customers' goals and impact their bottom line."

It is also important to note that as the partner program expands, customers will be able to tailor the platform to best meet the goals of their individual digital catalogs and publications.