---
title: Digital Analytics News, Tips, Blogs & Insights | Website Magazine
description: Looking for the latest digital analytics news, tips, and insights? Check out Website Magazine's Digital Analytics News, Tips, Blogs & Insights section. Our analytics-focused blog content covers web traffic analytics, data analytics news, and digital analytics trends, with valuable insights for marketers, business owners, and data analysts alike. Discover our wide range of topics, including Google Analytics news, business and marketing analytics blogs, and insights on how to leverage analytics to drive growth. Find the most up-to-date and relevant information to help you succeed in today's digital landscape.
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# Digital Analytics News, Tips, Blogs & Insights

 

Welcome to Website Magazine's Digital Analytics News, Tips, Blogs & Insights section, your go-to source for the latest information on web traffic analytics, data analytics news, and digital analytics trends.

 

Whether you're a marketer, business owner, or data analyst, our analytics-focused blog content offers valuable insights to help you optimize your online presence and drive meaningful business outcomes. From Google Analytics news and updates to predictive analytics blogs, our team of experts delivers timely, relevant, and actionable information to keep you ahead of the curve.

 

Our content covers a wide range of topics, including business analytics news, marketing analytics blogs, and insights on how SMBs, startups, and enterprises can leverage analytics to drive growth. Whether you're looking for tips to improve your website's SEO, guidance on how to use data analytics to make better business decisions, or insights into the latest analytics tools and technologies, our blog has got you covered.

 

So, if you're looking for the latest digital analytics news, tips, blogs, and insights, be sure to check out Website Magazine's analytics-focused content. We are your go-to resource for all things analytics and insights, and we are committed to providing our readers with the most up-to-date and relevant information to help them succeed in today's digital landscape.

 by

[Making the Most of Analytics Tools](https://www.websitemagazine.com/analytics/making-the-most-of-analytics-tools)

[by Rigel Cable](https://www.websitemagazine.com/analytics/author/rigel-cable) 

[If you just turned it on, you did it all wrong. I work with dozens of retailers and consumer brands, including mass market, ...](https://www.websitemagazine.com/analytics/making-the-most-of-analytics-tools)

[![Making the Most of Analytics Tools](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/analytics8b32f78ec5e163acbc5dff0000ff1aaa-Jan-22-2023-11-43-59-4781-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/making-the-most-of-analytics-tools)

[Making the Most of Analytics Tools](https://www.websitemagazine.com/analytics/making-the-most-of-analytics-tools)

[by Rigel Cable](https://www.websitemagazine.com/analytics/author/rigel-cable) 

[![Making the Most of Analytics Tools](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/analytics8b32f78ec5e163acbc5dff0000ff1aaa-Jan-22-2023-11-43-59-4781-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/making-the-most-of-analytics-tools) 

[If you just turned it on, you did it all wrong. I work with dozens of retailers and consumer brands, ...](https://www.websitemagazine.com/analytics/making-the-most-of-analytics-tools)

[On Cohorts & Direct Audience Optimization](https://www.websitemagazine.com/analytics/on-cohorts-direct-audience-optimization)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![On Cohorts & Direct Audience Optimization](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/audience-optimization-4-1-1-1.jpg)](https://www.websitemagazine.com/analytics/on-cohorts-direct-audience-optimization) 

[Most Website professionals never go beyond unique visits or page views in their discussions of "performance" ...](https://www.websitemagazine.com/analytics/on-cohorts-direct-audience-optimization)

[Is MTA the Future of Analytics?](https://www.websitemagazine.com/analytics/is-mta-the-future-of-analytics)

[by Joe Whyte](https://www.websitemagazine.com/analytics/author/joe-whyte) 

[![Is MTA the Future of Analytics?](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/analytics9d28f78ec5e163acbc5dff0000ff1aaa-1-1-1-1.png)](https://www.websitemagazine.com/analytics/is-mta-the-future-of-analytics) 

[Multi-touch attribution (MTA) sounds complex and unlike most other analytics practices, this one actually is; ...](https://www.websitemagazine.com/analytics/is-mta-the-future-of-analytics)

[You Can't Improve UX Without Listening to the User](https://www.websitemagazine.com/analytics/you-cant-improve-ux-without-listening-to-the-user)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![You Can't Improve UX Without Listening to the User](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-25-2023-02-58-23-9469-AM-1.png)](https://www.websitemagazine.com/analytics/you-cant-improve-ux-without-listening-to-the-user) 

[Brands, the stakes for the best user experience (UX) are higher than ever. More than half of your customers ...](https://www.websitemagazine.com/analytics/you-cant-improve-ux-without-listening-to-the-user)

[Bringing Data Democratization & Transparency to Trivago](https://www.websitemagazine.com/analytics/bringing-data-democratization-transparency-to-trivago)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Bringing Data Democratization & Transparency to Trivago](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/trivago-2-1-1-1.png)](https://www.websitemagazine.com/analytics/bringing-data-democratization-transparency-to-trivago) 

[Having "too much" data can be a good problem (if there is such as thing). More (good quality) data leads to ...](https://www.websitemagazine.com/analytics/bringing-data-democratization-transparency-to-trivago)

[In Digital Marketing, Ignorance Is Not Bliss](https://www.websitemagazine.com/analytics/in-digital-marketing-ignorance-is-not-bliss)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![In Digital Marketing, Ignorance Is Not Bliss](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-46-48-1858-PM-Apr-10-2023-01-03-24-1636-PM-4-4.png)](https://www.websitemagazine.com/analytics/in-digital-marketing-ignorance-is-not-bliss) 

[Whoever said "ignorance is bliss" was probably not a digital marketer. More and better information means ...](https://www.websitemagazine.com/analytics/in-digital-marketing-ignorance-is-not-bliss)

[How Do You Measure Good User Experience?](https://www.websitemagazine.com/analytics/how-do-you-measure-good-user-experience)

[by Martin Greif](https://www.websitemagazine.com/analytics/author/martin-greif) 

[![How Do You Measure Good User Experience?](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-01-03-50-1266-PM-Apr-25-2023-02-59-21-1277-AM-May-01-2023-08-19-23-6097-PM.png)](https://www.websitemagazine.com/analytics/how-do-you-measure-good-user-experience) 

[When people talk about "measuring" how well the web site is performing, they usually mean they'll look at ...](https://www.websitemagazine.com/analytics/how-do-you-measure-good-user-experience)

[App Analytics in Focus](https://www.websitemagazine.com/analytics/app-analytics-in-focus)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![App Analytics in Focus](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-01-03-50-1266-PM-Apr-25-2023-02-59-21-1277-AM-May-01-2023-08-19-23-6097-PM.png)](https://www.websitemagazine.com/analytics/app-analytics-in-focus) 

[Essential Performance Metrics & Popular Developer Tools to Use While most enterprises will opt for a ...](https://www.websitemagazine.com/analytics/app-analytics-in-focus)

[Tracking BOPO with Content Analytics](https://www.websitemagazine.com/analytics/tracking-bopo-with-content-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Tracking BOPO with Content Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-01-03-50-1266-PM-Apr-25-2023-02-59-21-1277-AM-May-01-2023-08-19-23-6097-PM.png)](https://www.websitemagazine.com/analytics/tracking-bopo-with-content-analytics) 

[Shopping today is unique in that it can blend virtual and real-world experiences. To be done well these ...](https://www.websitemagazine.com/analytics/tracking-bopo-with-content-analytics)

[Simplifying Analytics Inside the Data Studio](https://www.websitemagazine.com/analytics/simplifying-analytics-inside-the-data-studio)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Simplifying Analytics Inside the Data Studio](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/datastudio-sc-2-1-1-1.jpg)](https://www.websitemagazine.com/analytics/simplifying-analytics-inside-the-data-studio) 

[Analytics is not only challenging for enterprises from a process perspective (from ensuring correct ...](https://www.websitemagazine.com/analytics/simplifying-analytics-inside-the-data-studio)

[Pirate Metrics: Acquisition, Activation, Retention, Referral and Revenue (AARRR)](https://www.websitemagazine.com/analytics/pirate-metrics-acquisition-activation-retention-referral-and-revenue-aarrr)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Pirate Metrics: Acquisition, Activation, Retention, Referral and Revenue (AARRR)](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pirate-metrics-3-1-1-1.jpg)](https://www.websitemagazine.com/analytics/pirate-metrics-acquisition-activation-retention-referral-and-revenue-aarrr) 

[Confused or overwhelmed by the abundance of analytics data? No need to walk the plank just yet. For those Web ...](https://www.websitemagazine.com/analytics/pirate-metrics-acquisition-activation-retention-referral-and-revenue-aarrr)

[Enhanced Analytics Support for AMP from Google](https://www.websitemagazine.com/analytics/enhanced-analytics-support-for-amp-pages-from-google)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Enhanced Analytics Support for AMP from Google](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/computer-analytics-Jan-22-2023-11-45-21-0214-PM-2-2-2.png)](https://www.websitemagazine.com/analytics/enhanced-analytics-support-for-amp-pages-from-google) 

[Google is rolling out improvement to its Analytics offering that should provide developers a better ...](https://www.websitemagazine.com/analytics/enhanced-analytics-support-for-amp-pages-from-google)

["Parlez-vous Analytics?](https://www.websitemagazine.com/analytics/parlez-vous-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pete-thumbnail4387f88ec5e163acbc5dff0000ff1aaa-2-1-1-1.png)](https://www.websitemagazine.com/analytics/parlez-vous-analytics) 

[If there were going to be a lingua-franca, a common language, of the digital business realm today it should ...](https://www.websitemagazine.com/analytics/parlez-vous-analytics)

[3 Tips to Maximize ROI with Google Analytics](https://www.websitemagazine.com/analytics/3-tips-to-maximize-roi-with-google-analytics)

[by Travis Bliffen](https://www.websitemagazine.com/analytics/author/travis-bliffen) 

[![3 Tips to Maximize ROI with Google Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-01-06-47-9341-PM-Apr-25-2023-03-01-56-7220-AM-May-01-2023-08-22-03-7727-PM.png)](https://www.websitemagazine.com/analytics/3-tips-to-maximize-roi-with-google-analytics) 

[As a marketer or business owner, especially one that is looking to leverage online marketing channels, you ...](https://www.websitemagazine.com/analytics/3-tips-to-maximize-roi-with-google-analytics)

[Does PR Work? Six Ways to Answer this Critical Question.](https://www.websitemagazine.com/analytics/does-pr-work-six-ways-to-answer-this-critical-question)

[by Amberly Dressler](https://www.websitemagazine.com/analytics/author/amberly-dressler) 

[![Does PR Work? Six Ways to Answer this Critical Question.](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pr856ff78ec5e163acbc5dff0000ff1aaa-2-1-1-1.png)](https://www.websitemagazine.com/analytics/does-pr-work-six-ways-to-answer-this-critical-question) 

[How much is a media mention worth to your business? The answer depends, of course, on how well a ...](https://www.websitemagazine.com/analytics/does-pr-work-six-ways-to-answer-this-critical-question)

[The Future is Wide Open with Predictive Analytics](https://www.websitemagazine.com/analytics/the-future-is-wide-open-with-predictive-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![The Future is Wide Open with Predictive Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/predictive-analytics_200x200-Jan-22-2023-11-44-13-8111-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/the-future-is-wide-open-with-predictive-analytics) 

[Web businesses in operation for an extended period of time likely have a large store of information about ...](https://www.websitemagazine.com/analytics/the-future-is-wide-open-with-predictive-analytics)

[Measure Digital's Contribution to Overall Business](https://www.websitemagazine.com/analytics/measure-digitals-contribution-to-overall-business)

[by Rick Lindsey](https://www.websitemagazine.com/analytics/author/rick-lindsey) 

[![Measure Digital's Contribution to Overall Business](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/foresee-analytics-2-1-1-1.jpg)](https://www.websitemagazine.com/analytics/measure-digitals-contribution-to-overall-business) 

[Most visitors who start in Web or mobile, end up buying in stores, making it all the more important to ...](https://www.websitemagazine.com/analytics/measure-digitals-contribution-to-overall-business)

[Understanding & Utilizing User Characteristics & Attributes in Analytics](https://www.websitemagazine.com/analytics/dimensions-101-understanding-utilizing-user-characteristics-attributes-in-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Understanding & Utilizing User Characteristics & Attributes in Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/dimensions-1-1-1-1.png)](https://www.websitemagazine.com/analytics/dimensions-101-understanding-utilizing-user-characteristics-attributes-in-analytics) 

[There are two types of data in most website analytics solutions - metrics and dimensions. Most "digital" ...](https://www.websitemagazine.com/analytics/dimensions-101-understanding-utilizing-user-characteristics-attributes-in-analytics)

[Is Your Website Working as Hard as You Are for the Next Business Opportunity?](https://www.websitemagazine.com/analytics/is-your-website-working-as-hard-as-you-are-for-the-next-business-opportunity)

[by Sarah Levine Meyer](https://www.websitemagazine.com/analytics/author/sarah-levine-meyer) 

[![Is Your Website Working as Hard as You Are for the Next Business Opportunity?](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/work-2-1-1-1.png)](https://www.websitemagazine.com/analytics/is-your-website-working-as-hard-as-you-are-for-the-next-business-opportunity) 

[Much like a handshake, a website is often where prospective customers form their first impressions of a ...](https://www.websitemagazine.com/analytics/is-your-website-working-as-hard-as-you-are-for-the-next-business-opportunity)

[Quiz Time: Analyze This, Get Paid for That.](https://www.websitemagazine.com/analytics/quiz-time-analyze-this-get-paid-for-that)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Quiz Time: Analyze This, Get Paid for That.](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/quiz8381f38ec5e163acbc5dff0000ff1aaa-Jan-22-2023-11-43-32-0188-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/quiz-time-analyze-this-get-paid-for-that) 

[Interest and investment in data science and analytics (DA) is growing exponentially. Assess your current ...](https://www.websitemagazine.com/analytics/quiz-time-analyze-this-get-paid-for-that)

[Gaining Fluency in Web Analytics](https://www.websitemagazine.com/analytics/gaining-fluency-in-web-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Gaining Fluency in Web Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/analytics-cover-1-1-1-1.png)](https://www.websitemagazine.com/analytics/gaining-fluency-in-web-analytics) 

[Web professionals of any type (designers or developers, marketers or advertisers) who want to future proof ...](https://www.websitemagazine.com/analytics/gaining-fluency-in-web-analytics)

[Top 50: Analytics Solutions for Every Web Professional](https://www.websitemagazine.com/analytics/top-50-analytics-solutions-for-every-web-professional)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Top 50: Analytics Solutions for Every Web Professional](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/graph358ef88ec5e163acbc5dff0000ff1aaa-2-1-1-1.png)](https://www.websitemagazine.com/analytics/top-50-analytics-solutions-for-every-web-professional) 

[Foreign people, places and things often seem unsettling at first. Those who know or learn the language, ...](https://www.websitemagazine.com/analytics/top-50-analytics-solutions-for-every-web-professional)

[Setting Up Audience Dimensions in Google Analytics](https://www.websitemagazine.com/analytics/setting-up-audience-dimensions-in-google-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Setting Up Audience Dimensions in Google Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/ga17-Jan-22-2023-11-46-37-5602-PM-1-1-1.jpg)](https://www.websitemagazine.com/analytics/setting-up-audience-dimensions-in-google-analytics) 

[Not all visitors of a website are the same, but many brands treat them that way (to their own detriment of ...](https://www.websitemagazine.com/analytics/setting-up-audience-dimensions-in-google-analytics)

[Guesstimation is Not the Way to Optimization](https://www.websitemagazine.com/analytics/guesstimation-is-not-the-way-to-optimization)

[by Dan Ushman](https://www.websitemagazine.com/analytics/author/dan-ushman) 

[![Guesstimation is Not the Way to Optimization](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-12-59-27-1530-PM-Apr-25-2023-02-55-59-4839-AM-May-01-2023-08-15-22-9173-PM.png)](https://www.websitemagazine.com/analytics/guesstimation-is-not-the-way-to-optimization) 

[There are a number of common misconceptions and missteps digital marketers make when it comes to designing ...](https://www.websitemagazine.com/analytics/guesstimation-is-not-the-way-to-optimization)

[7 Top Analytics Tools for SMB's](https://www.websitemagazine.com/analytics/7-top-analytics-tools-for-smb-s)

[by Larry Alton](https://www.websitemagazine.com/analytics/author/larry-alton) 

[![7 Top Analytics Tools for SMB's](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/computer-analytics-Jan-22-2023-11-45-21-0214-PM-2-2-2.png)](https://www.websitemagazine.com/analytics/7-top-analytics-tools-for-smb-s) 

[The power of analytics in business can't be overestimated. Modern analytics platforms give you access to data ...](https://www.websitemagazine.com/analytics/7-top-analytics-tools-for-smb-s)

[What is Data Analytics](https://www.websitemagazine.com/analytics/what-is-data-analytics)

[by Andi Merovci](https://www.websitemagazine.com/analytics/author/andi-merovci) 

[![What is Data Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shutterstock_1120845707-(1)-1-1-1-1.jpg)](https://www.websitemagazine.com/analytics/what-is-data-analytics) 

[Analyzing data is the process of turning information into insights that can be used to make better decisions. ...](https://www.websitemagazine.com/analytics/what-is-data-analytics)

[Tag, You're It: The Ins & Outs of Tagging with Google Tag Manager](https://www.websitemagazine.com/analytics/h1-tag-youre-it-the-ins-outs-of-tagging-with-google-tag-manager)

[by Andy Stuckey](https://www.websitemagazine.com/analytics/author/andy-stuckey) 

[![Tag, You're It: The Ins & Outs of Tagging with Google Tag Manager](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-12-59-27-1530-PM-Apr-25-2023-02-55-59-4839-AM-May-01-2023-08-15-22-9173-PM.png)](https://www.websitemagazine.com/analytics/h1-tag-youre-it-the-ins-outs-of-tagging-with-google-tag-manager) 

[For marketers without development experience (which is a lot of us), Google Tag Manager makes it easy to tag ...](https://www.websitemagazine.com/analytics/h1-tag-youre-it-the-ins-outs-of-tagging-with-google-tag-manager)

[How to Build a Customer Retention Strategy](https://www.websitemagazine.com/analytics/how-to-build-a-customer-retention-strategy)

[by Dan Radak](https://www.websitemagazine.com/analytics/author/dan-radak) 

[![How to Build a Customer Retention Strategy](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/cohortaadbf88ec5e163acbc5dff0000ff1aaa-2-1-1-1.png)](https://www.websitemagazine.com/analytics/how-to-build-a-customer-retention-strategy) 

[It has been repeated and proven time and again that the majority of a company's revenue comes from a small ...](https://www.websitemagazine.com/analytics/how-to-build-a-customer-retention-strategy)

[Graduating to Advanced Analytics](https://www.websitemagazine.com/analytics/graduating-to-advanced-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Graduating to Advanced Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/advanced-analytics-2-1-1-1.gif)](https://www.websitemagazine.com/analytics/graduating-to-advanced-analytics) 

[When it comes to analytics, the closer you look the scarier and more uncomfortable it often becomes. It's ...](https://www.websitemagazine.com/analytics/graduating-to-advanced-analytics)

[How to Understand the Marketing Metrics that Really Matter](https://www.websitemagazine.com/analytics/how-to-understand-the-marketing-metrics-that-really-matter)

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[![How to Understand the Marketing Metrics that Really Matter](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/analyticsa748f78ec5e163acbc5dff0000ff1aaa-2-1-1-1.png)](https://www.websitemagazine.com/analytics/how-to-understand-the-marketing-metrics-that-really-matter) 

[When you're running a digital marketing campaign, how do you measure your return on investment (ROI)? In our ...](https://www.websitemagazine.com/analytics/how-to-understand-the-marketing-metrics-that-really-matter)

[How to Create a Custom Attribution Model in Google Analytics](https://www.websitemagazine.com/analytics/how-to-create-a-custom-attribution-model-in-google-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![How to Create a Custom Attribution Model in Google Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/analyticsfbcbf68ec5e163acbc5dff0000ff1aaa-Jan-22-2023-11-46-46-5151-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/how-to-create-a-custom-attribution-model-in-google-analytics) 

[What digital touchpoint is most effective at driving conversion or engagement with your website or brand? How ...](https://www.websitemagazine.com/analytics/how-to-create-a-custom-attribution-model-in-google-analytics)

[Top 50: Big Data, BI & Analytics](https://www.websitemagazine.com/analytics/top-50-big-data-bi-analytics)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Top 50: Big Data, BI & Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/roi-question-Jan-22-2023-11-41-30-6958-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/top-50-big-data-bi-analytics) 

[If you are not an information-inspired business you are falling behind. Expertise in big data, business ...](https://www.websitemagazine.com/analytics/top-50-big-data-bi-analytics)

[Audience & Customer Cohorts Everyone (Even You) Can Use](https://www.websitemagazine.com/analytics/cohorts-everyone-can-use)

[by Amberly Dressler](https://www.websitemagazine.com/analytics/author/amberly-dressler) 

[![Audience & Customer Cohorts Everyone (Even You) Can Use](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/computer-analytics-Jan-22-2023-11-45-21-0214-PM-3-1-1.png)](https://www.websitemagazine.com/analytics/cohorts-everyone-can-use) 

[Grouping people together based on shared characteristics at a certain point of time is the basic idea of ...](https://www.websitemagazine.com/analytics/cohorts-everyone-can-use)

[Get Started with Data Visualization](https://www.websitemagazine.com/analytics/get-started-with-data-visualization)

[by Larry Alton](https://www.websitemagazine.com/analytics/author/larry-alton) 

[![Get Started with Data Visualization](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/data-vis-2-1-1-1.png)](https://www.websitemagazine.com/analytics/get-started-with-data-visualization) 

[The ability to collect data is one thing. The ability to leverage that data and present it in a coherent ...](https://www.websitemagazine.com/analytics/get-started-with-data-visualization)

[3 Smart & Organic Ways to Boost Content Exposure & Increase Pageviews](https://www.websitemagazine.com/analytics/3-smart-organic-ways-to-boost-content-exposure-increase-pageviews)

[by Disha Dinesh](https://www.websitemagazine.com/analytics/author/disha-dinesh) 

[![3 Smart & Organic Ways to Boost Content Exposure & Increase Pageviews](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/mountain_200x200-2-1-1-1.jpg)](https://www.websitemagazine.com/analytics/3-smart-organic-ways-to-boost-content-exposure-increase-pageviews) 

[In today's content-busy world where people are constantly being interrupted, brands are beginning to change ...](https://www.websitemagazine.com/analytics/3-smart-organic-ways-to-boost-content-exposure-increase-pageviews)

[Inside the Data Studio](https://www.websitemagazine.com/analytics/inside-the-data-studio)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Inside the Data Studio](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/macbook-924781_1280-Jan-22-2023-11-41-23-0899-PM-1-1-1.jpg)](https://www.websitemagazine.com/analytics/inside-the-data-studio) 

[Analytics is not only challenging for enterprises from a process perspective (from ensuring correct ...](https://www.websitemagazine.com/analytics/inside-the-data-studio)

[An Investment in Predictive Analytics Makes Perfect Sense](https://www.websitemagazine.com/analytics/an-investment-in-predictive-analytics-makes-perfect-sense)

[by Amberly Dressler](https://www.websitemagazine.com/analytics/author/amberly-dressler) 

[![An Investment in Predictive Analytics Makes Perfect Sense](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/piece-of-pie_525x525-1-1-1-1.png)](https://www.websitemagazine.com/analytics/an-investment-in-predictive-analytics-makes-perfect-sense) 

[Forward-thinking companies are reconsidering their business models; is there a way for us to sell a ...](https://www.websitemagazine.com/analytics/an-investment-in-predictive-analytics-makes-perfect-sense)

[How 1:1 Personalization has Overtaken Segmentation in 2017](https://www.websitemagazine.com/analytics/how-1-to-1-personalization-has-overtaken-segmentation)

[by Megan Totka](https://www.websitemagazine.com/analytics/author/megan-totka) 

[![How 1:1 Personalization has Overtaken Segmentation in 2017](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/personalization-Jan-22-2023-11-44-20-9066-PM-1-1-1.jpg)](https://www.websitemagazine.com/analytics/how-1-to-1-personalization-has-overtaken-segmentation) 

[There are many reasons why personalization has overtaken segmentation, and prioritizing personalized ...](https://www.websitemagazine.com/analytics/how-1-to-1-personalization-has-overtaken-segmentation)

[Insights & Analytics for the Digital Advertising Experience](https://www.websitemagazine.com/analytics/insights-analytics-for-the-digital-advertising-experience)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Insights & Analytics for the Digital Advertising Experience](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/analytics-graphics-2-1-1-1.png)](https://www.websitemagazine.com/analytics/insights-analytics-for-the-digital-advertising-experience) 

[The relationship between digital advertising and analytics is fundamental to the success of ...](https://www.websitemagazine.com/analytics/insights-analytics-for-the-digital-advertising-experience)

[5 Subscription Revenue Stats \[Infographic\]](https://www.websitemagazine.com/analytics/5-subscription-revenue-stats-infographic)

[by Amberly Dressler](https://www.websitemagazine.com/analytics/author/amberly-dressler) 

[![5 Subscription Revenue Stats \[Infographic\]](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/downward-triangle_200x200-2-1-1-1.png)](https://www.websitemagazine.com/analytics/5-subscription-revenue-stats-infographic) 

[From software to stuff for your dog, almost everything that could be broken down into a monthly subscription ...](https://www.websitemagazine.com/analytics/5-subscription-revenue-stats-infographic)

[My Essential Analytics and Optimization Tools \[Essential Tech Part 3\]](https://www.websitemagazine.com/analytics/my-essential-analytics-and-optimization-tools)

[by Amberly Dressler](https://www.websitemagazine.com/analytics/author/amberly-dressler) 

[![My Essential Analytics and Optimization Tools \[Essential Tech Part 3\]](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/analytics175566e98ec5e163acbc5dff0000ff1aaa-3-1-1-1.jpg)](https://www.websitemagazine.com/analytics/my-essential-analytics-and-optimization-tools) 

[Website Magazine recently asked 'Net professionals what technology their Web-based business cannot operate ...](https://www.websitemagazine.com/analytics/my-essential-analytics-and-optimization-tools)

[Grow and Optimize Assortment](https://www.websitemagazine.com/analytics/grow-and-optimize-assortment)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Grow and Optimize Assortment](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/grow-2-1-1-1.jpg)](https://www.websitemagazine.com/analytics/grow-and-optimize-assortment) 

[Commerce-focused analytics provider 360pi has released new functionality that will enable its users to ...](https://www.websitemagazine.com/analytics/grow-and-optimize-assortment)

[Amplified Analytics Trends for the Digital Future](https://www.websitemagazine.com/analytics/amplified-analytics-trends-for-the-digital-future)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Amplified Analytics Trends for the Digital Future](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-01-03-44-8895-PM-Apr-25-2023-02-59-15-8926-AM-May-01-2023-08-19-21-5703-PM.png)](https://www.websitemagazine.com/analytics/amplified-analytics-trends-for-the-digital-future) 

[It can be challenging to know definitively what the driver of conversion or engagement events are on a ...](https://www.websitemagazine.com/analytics/amplified-analytics-trends-for-the-digital-future)

[Top 50: Analytics for the Digital Future](https://www.websitemagazine.com/analytics/top-50-analytics-for-the-digital-future)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Top 50: Analytics for the Digital Future](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-12-59-23-4752-PM-Apr-25-2023-02-55-56-6016-AM-May-01-2023-08-15-21-7746-PM.png)](https://www.websitemagazine.com/analytics/top-50-analytics-for-the-digital-future) 

['Net professionals have never been in greater demand - content is king, experience is queen, but only those ...](https://www.websitemagazine.com/analytics/top-50-analytics-for-the-digital-future)

[Explore Attribution in Analytics](https://www.websitemagazine.com/analytics/explore-attribution-in-analytics)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Explore Attribution in Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-12-59-27-1530-PM-Apr-25-2023-02-55-59-4839-AM-May-01-2023-08-15-22-9173-PM.png)](https://www.websitemagazine.com/analytics/explore-attribution-in-analytics) 

[The Web provides enterprises an unmatched ability to know, with incredible precision, where their efforts are ...](https://www.websitemagazine.com/analytics/explore-attribution-in-analytics)

[Stat Watch: Turning the Table on Customer Churn Using Predictive Analytics](https://www.websitemagazine.com/analytics/stat-watch-turning-the-table-on-customer-churn-using-predictive-analytics)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Stat Watch: Turning the Table on Customer Churn Using Predictive Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-01-03-44-8895-PM-Apr-25-2023-02-59-15-8926-AM-May-01-2023-08-19-21-5703-PM.png)](https://www.websitemagazine.com/analytics/stat-watch-turning-the-table-on-customer-churn-using-predictive-analytics) 

[The ability to recognize when a customer is about to cancel their subscription, decide not to renew their ...](https://www.websitemagazine.com/analytics/stat-watch-turning-the-table-on-customer-churn-using-predictive-analytics)

[How the Managed Services Economy is Shaking Up Marketing](https://www.websitemagazine.com/analytics/how-the-managed-services-economy-is-shaking-up-marketing)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![How the Managed Services Economy is Shaking Up Marketing](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-01-03-50-1266-PM-Apr-25-2023-02-59-21-1277-AM-May-01-2023-08-19-23-6097-PM.png)](https://www.websitemagazine.com/analytics/how-the-managed-services-economy-is-shaking-up-marketing) 

[By Santo Criscuolo, Amplero We are in the midst of an economic earthquake. The seismic plates within nearly ...](https://www.websitemagazine.com/analytics/how-the-managed-services-economy-is-shaking-up-marketing)

[Customer Lifetime Value Analysis And Its Role In Your Business](https://www.websitemagazine.com/analytics/customer-lifetime-value-analysis-and-its-role-in-your-business)

[by Jona Jone](https://www.websitemagazine.com/analytics/author/jona-jone) 

[![Customer Lifetime Value Analysis And Its Role In Your Business](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/magnifying-glass_analytics_100x100-Jan-22-2023-11-41-22-7604-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/customer-lifetime-value-analysis-and-its-role-in-your-business) 

[A company should not only be concerned with short-term revenues and profits. One important tool that helps ...](https://www.websitemagazine.com/analytics/customer-lifetime-value-analysis-and-its-role-in-your-business)

[Seeing Your Brand through Customer-Colored Glasses](https://www.websitemagazine.com/analytics/seeing-your-brand-through-customer-colored-glasses)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Seeing Your Brand through Customer-Colored Glasses](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-12-59-23-4752-PM-Apr-25-2023-02-55-56-6016-AM-May-01-2023-08-15-21-7746-PM.png)](https://www.websitemagazine.com/analytics/seeing-your-brand-through-customer-colored-glasses) 

[By George Skaff, Nuance Communications As a customer-centric brand, it's easy to fall into the mindset that ...](https://www.websitemagazine.com/analytics/seeing-your-brand-through-customer-colored-glasses)

[Company-Based Targeting with FastBase' Google Analytics Add-On](https://www.websitemagazine.com/analytics/company-based-targeting-with-fastbase-google-analytics-add-on)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Company-Based Targeting with FastBase' Google Analytics Add-On](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-01-03-50-1266-PM-Apr-25-2023-02-59-21-1277-AM-May-01-2023-08-19-23-6097-PM.png)](https://www.websitemagazine.com/analytics/company-based-targeting-with-fastbase-google-analytics-add-on) 

[Data provider Fastbase released a new free add-on for Google Analytics that offers information about the ...](https://www.websitemagazine.com/analytics/company-based-targeting-with-fastbase-google-analytics-add-on)

[Outside-In Analytics: The Science Behind Enhancing the Gloss of the Beauty Industry](https://www.websitemagazine.com/analytics/outside-in-analytics-the-science-behind-enhancing-the-gloss-of-the-beauty-industry)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Outside-In Analytics: The Science Behind Enhancing the Gloss of the Beauty Industry](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-01-03-44-8895-PM-1-1.png)](https://www.websitemagazine.com/analytics/outside-in-analytics-the-science-behind-enhancing-the-gloss-of-the-beauty-industry) 

[:: Dr. Suresh Divakar, Ugam :: Millennials shop for beauty products differently than their parents. According ...](https://www.websitemagazine.com/analytics/outside-in-analytics-the-science-behind-enhancing-the-gloss-of-the-beauty-industry)

[AI-Powered Predictive Analytics for IT Operations](https://www.websitemagazine.com/analytics/ai-powered-predictive-analytics-to-it-operations)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![AI-Powered Predictive Analytics for IT Operations](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-12-59-27-1530-PM-Apr-25-2023-02-55-59-4839-AM-May-01-2023-08-15-22-9173-PM.png)](https://www.websitemagazine.com/analytics/ai-powered-predictive-analytics-to-it-operations) 

[Log analysis company Logz.io has released a new analytics solution that is powered by artificial ...](https://www.websitemagazine.com/analytics/ai-powered-predictive-analytics-to-it-operations)

[360 Videos Get Guides and Heatmaps](https://www.websitemagazine.com/analytics/360-videos-get-guides-and-heatmaps)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![360 Videos Get Guides and Heatmaps](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-01-03-50-1266-PM-Apr-25-2023-02-59-21-1277-AM-May-01-2023-08-19-23-6097-PM.png)](https://www.websitemagazine.com/analytics/360-videos-get-guides-and-heatmaps) 

[Facebook launched two new creator tools this week that will give publishers additional (and arguably more ...](https://www.websitemagazine.com/analytics/360-videos-get-guides-and-heatmaps)

[Analytics Solutions for Startups & Small- to Mid-Size Enterprises](https://www.websitemagazine.com/analytics/analytics-solutions-for-startups-and-small-to-mid-size-enterprises)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Analytics Solutions for Startups & Small- to Mid-Size Enterprises](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-01-06-47-9341-PM-Apr-25-2023-03-01-56-7220-AM-May-01-2023-08-22-03-7727-PM.png)](https://www.websitemagazine.com/analytics/analytics-solutions-for-startups-and-small-to-mid-size-enterprises) 

[As digital marketers continue to accelerate the pace of their content development and customer experience ...](https://www.websitemagazine.com/analytics/analytics-solutions-for-startups-and-small-to-mid-size-enterprises)

[Measuring, Analyzing and Optimizing the User Experience](https://www.websitemagazine.com/analytics/measuring-analyzing-and-optimizing-the-user-experience)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Measuring, Analyzing and Optimizing the User Experience](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-12-59-23-4752-PM-Apr-25-2023-02-55-56-6016-AM-May-01-2023-08-15-21-7746-PM.png)](https://www.websitemagazine.com/analytics/measuring-analyzing-and-optimizing-the-user-experience) 

[How GoDaddy Got Visual and Dramatically Increased Conversion To be successful on the Web today, the one true ...](https://www.websitemagazine.com/analytics/measuring-analyzing-and-optimizing-the-user-experience)

[Experts Speak: My Favorite Google Analytics Alternative](https://www.websitemagazine.com/analytics/experts-speak-my-favorite-google-analytics-alternative)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Experts Speak: My Favorite Google Analytics Alternative](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/experts-speak_100x100-Jan-22-2023-11-43-10-5453-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/experts-speak-my-favorite-google-analytics-alternative) 

[Google Analytics turned 10 last year, and in that decade has helped tens (if not hundreds) of millions of ...](https://www.websitemagazine.com/analytics/experts-speak-my-favorite-google-analytics-alternative)

[The 5 Mistakes Marketers and Webmasters Make When Analyzing Site Data](https://www.websitemagazine.com/analytics/the-5-mistakes-marketers-and-webmasters-make-when-analyzing-site-data)

[by Larry Alton](https://www.websitemagazine.com/analytics/author/larry-alton) 

[![The 5 Mistakes Marketers and Webmasters Make When Analyzing Site Data](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/box-over-head_100x100-Jan-22-2023-11-41-20-7905-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/the-5-mistakes-marketers-and-webmasters-make-when-analyzing-site-data) 

[The world of online marketing is as exciting as it is challenging. Just a decade ago, breaking into the ...](https://www.websitemagazine.com/analytics/the-5-mistakes-marketers-and-webmasters-make-when-analyzing-site-data)

[Where is all the Marketing Hype for SMBs? Tips to Become Smarter Marketers](https://www.websitemagazine.com/analytics/where-is-all-the-marketing-hype-for-smbs-tips-to-become-smarter-marketers)

[by Nate Kristy](https://www.websitemagazine.com/analytics/author/nate-kristy) 

[![Where is all the Marketing Hype for SMBs? Tips to Become Smarter Marketers](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/megaphone_100x100-Jan-22-2023-11-44-32-2881-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/where-is-all-the-marketing-hype-for-smbs-tips-to-become-smarter-marketers) 

[This is an exciting time to be a marketer. The quickly evolving digital world presents businesses with the ...](https://www.websitemagazine.com/analytics/where-is-all-the-marketing-hype-for-smbs-tips-to-become-smarter-marketers)

[Tips for Selecting the Right Chart for Your Data](https://www.websitemagazine.com/analytics/tips-for-selecting-the-right-chart-for-your-data)

[by Larry Alton](https://www.websitemagazine.com/analytics/author/larry-alton) 

[![Tips for Selecting the Right Chart for Your Data](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/charts_100x100-4-1-1-1.png)](https://www.websitemagazine.com/analytics/tips-for-selecting-the-right-chart-for-your-data) 

[Recording and identifying the right data is only half the battle. Once you obtain the information you're ...](https://www.websitemagazine.com/analytics/tips-for-selecting-the-right-chart-for-your-data)

[Web Masters: The Return on Site Search](https://www.websitemagazine.com/analytics/web-masters-the-return-on-site-search)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Web Masters: The Return on Site Search](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-12-59-23-4752-PM-Apr-25-2023-02-55-56-6016-AM-May-01-2023-08-15-21-7746-PM.png)](https://www.websitemagazine.com/analytics/web-masters-the-return-on-site-search) 

[With more than a billion searches conducted on Google each month, Web users are all too comfortable ...](https://www.websitemagazine.com/analytics/web-masters-the-return-on-site-search)

[The More You Know: Mobile Analytics for a Competitive Edge](https://www.websitemagazine.com/analytics/the-more-you-know-mobile-analytics-for-a-competitive-edge)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![The More You Know: Mobile Analytics for a Competitive Edge](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-46-48-1858-PM-Apr-10-2023-01-03-24-1636-PM-4-4.png)](https://www.websitemagazine.com/analytics/the-more-you-know-mobile-analytics-for-a-competitive-edge) 

[By Radhika Mohan Singh Roy, Agile CRM The use of mobile devices has continued to explode in recent years and ...](https://www.websitemagazine.com/analytics/the-more-you-know-mobile-analytics-for-a-competitive-edge)

[You Don't Know If Your Marketing is Working? Really? Seriously?](https://www.websitemagazine.com/analytics/you-dont-know-if-your-marketing-is-working)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![You Don't Know If Your Marketing is Working? Really? Seriously?](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-12-59-23-4752-PM-Apr-25-2023-02-55-56-6016-AM-May-01-2023-08-15-21-7746-PM.png)](https://www.websitemagazine.com/analytics/you-dont-know-if-your-marketing-is-working) 

[If you can't measure it, you can't manage it. Despite this rather well-known business proverb, it seems that ...](https://www.websitemagazine.com/analytics/you-dont-know-if-your-marketing-is-working)

[8 Changes to Digital Marketing in 2016](https://www.websitemagazine.com/analytics/8-changes-to-digital-marketing)

[by Liz Martin](https://www.websitemagazine.com/analytics/author/liz-martin) 

[![8 Changes to Digital Marketing in 2016](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-12-59-23-4752-PM-Apr-25-2023-02-55-56-6016-AM-May-01-2023-08-15-21-7746-PM.png)](https://www.websitemagazine.com/analytics/8-changes-to-digital-marketing) 

[No, 2016 won't be the year of mobile. Again. Nor will it be the year of digital or social. Why? Because by ...](https://www.websitemagazine.com/analytics/8-changes-to-digital-marketing)

[7 Warning Signs Your Marketing Isn't Data Driven](https://www.websitemagazine.com/analytics/7-warning-signs-your-marketing-isnt-data-driven)

[by Heather Burton](https://www.websitemagazine.com/analytics/author/heather-burton) 

[![7 Warning Signs Your Marketing Isn't Data Driven](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/modern-bi-100x100-Jan-22-2023-11-41-20-1886-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/7-warning-signs-your-marketing-isnt-data-driven) 

[All marketers say they are - or want to be - data driven in their decision making. They want to base strategy ...](https://www.websitemagazine.com/analytics/7-warning-signs-your-marketing-isnt-data-driven)

[Bigger, Bolder Tests for Better Returns in the New Year](https://www.websitemagazine.com/analytics/bigger-bolder-tests-for-better-returns-in-the-new-year)

[by Doug Cohen](https://www.websitemagazine.com/analytics/author/doug-cohen) 

[![Bigger, Bolder Tests for Better Returns in the New Year](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-46-48-1858-PM-3-3-3.png)](https://www.websitemagazine.com/analytics/bigger-bolder-tests-for-better-returns-in-the-new-year) 

[In the highly competitive world of online retail it's all about the customer experience. Creating the ...](https://www.websitemagazine.com/analytics/bigger-bolder-tests-for-better-returns-in-the-new-year)

[Business Intelligence: Generating Dollars from Analytics Change](https://www.websitemagazine.com/analytics/business-intelligence-generating-dollars-from-analytics-change)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Business Intelligence: Generating Dollars from Analytics Change](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-01-03-50-1266-PM-Apr-25-2023-02-59-21-1277-AM-May-01-2023-08-19-23-6097-PM.png)](https://www.websitemagazine.com/analytics/business-intelligence-generating-dollars-from-analytics-change) 

[Business intelligence (BI) software solutions provide enterprises an opportunity to gain new (and important) ...](https://www.websitemagazine.com/analytics/business-intelligence-generating-dollars-from-analytics-change)

[5 Powerful Visual Analytics Solutions](https://www.websitemagazine.com/analytics/5-powerful-visual-analytics-solutions)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![5 Powerful Visual Analytics Solutions](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-12-59-27-1530-PM-Apr-25-2023-02-55-59-4839-AM-May-01-2023-08-15-22-9173-PM.png)](https://www.websitemagazine.com/analytics/5-powerful-visual-analytics-solutions) 

[Not everyone is comfortable with diving into some of the complexities of analytics and lucky for them, ...](https://www.websitemagazine.com/analytics/5-powerful-visual-analytics-solutions)

[Everyday & Everywhere Web Analytics](https://www.websitemagazine.com/analytics/everyday-and-everywhere-web-analytics)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Everyday & Everywhere Web Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-01-03-50-1266-PM-Apr-25-2023-02-59-21-1277-AM-May-01-2023-08-19-23-6097-PM.png)](https://www.websitemagazine.com/analytics/everyday-and-everywhere-web-analytics) 

[By Peter Prestipino, Editor-In-Chief Collecting, understanding and acting on business-related "intelligence" ...](https://www.websitemagazine.com/analytics/everyday-and-everywhere-web-analytics)

[6 Numbers to Determine Campaign Effectiveness](https://www.websitemagazine.com/analytics/6-numbers-to-determine-campaign-effectiveness)

[by John Unger](https://www.websitemagazine.com/analytics/author/john-unger) 

[![6 Numbers to Determine Campaign Effectiveness](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-12-59-23-4752-PM-Apr-25-2023-02-55-56-6016-AM-May-01-2023-08-15-21-7746-PM.png)](https://www.websitemagazine.com/analytics/6-numbers-to-determine-campaign-effectiveness) 

[When you add up all of the human resources required to design and execute a marketing campaign, you are ...](https://www.websitemagazine.com/analytics/6-numbers-to-determine-campaign-effectiveness)

[How to Recognize Digital Whales](https://www.websitemagazine.com/analytics/how-to-recognize-big-whales)

[by Tomer Ben Moshe](https://www.websitemagazine.com/analytics/author/tomer-ben-moshe) 

[![How to Recognize Digital Whales](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/marketing-segmentation_100x100-3-1-1-1.png)](https://www.websitemagazine.com/analytics/how-to-recognize-big-whales) 

[It is often said that 20 percent of an online company's users represent 80 percent of their revenue. "Whales" ...](https://www.websitemagazine.com/analytics/how-to-recognize-big-whales)

[What is Sessionization and Why Does it Matter?](https://www.websitemagazine.com/analytics/what-is-sessionization-and-why-does-it-matter)

[by Tomer Ben Moshe](https://www.websitemagazine.com/analytics/author/tomer-ben-moshe) 

[![What is Sessionization and Why Does it Matter?](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-12-59-23-4752-PM-Apr-25-2023-02-55-56-6016-AM-May-01-2023-08-15-21-7746-PM.png)](https://www.websitemagazine.com/analytics/what-is-sessionization-and-why-does-it-matter) 

[:: By Tomer Ben Moshe, CoolaData :: Companies can use behavioral analytics to understand how and why users ...](https://www.websitemagazine.com/analytics/what-is-sessionization-and-why-does-it-matter)

[One Less Player in Digital Analytics](https://www.websitemagazine.com/analytics/one-less-player-in-digital-analytics)

[by Amberly Dressler](https://www.websitemagazine.com/analytics/author/amberly-dressler) 

[![One Less Player in Digital Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/real-time-analytics_100x100-Jan-22-2023-11-44-01-5303-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/one-less-player-in-digital-analytics) 

[Analytics are crucial to every business as they provide immense value in understanding the successes and ...](https://www.websitemagazine.com/analytics/one-less-player-in-digital-analytics)

[Voted Most Popular: Web Analytics Systems](https://www.websitemagazine.com/analytics/voted-most-popular-web-analytics-systems)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Voted Most Popular: Web Analytics Systems](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-01-03-44-8895-PM-Apr-25-2023-02-59-15-8926-AM-May-01-2023-08-19-21-5703-PM.png)](https://www.websitemagazine.com/analytics/voted-most-popular-web-analytics-systems) 

[The chances are slim to none that you are a Web professional who isn't using Google Analytics or at least ...](https://www.websitemagazine.com/analytics/voted-most-popular-web-analytics-systems)

[Simplifying Analytics with Narrative Science](https://www.websitemagazine.com/analytics/simplifying-analytics-with-narrative-science)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Simplifying Analytics with Narrative Science](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-12-59-23-4752-PM-Apr-25-2023-02-55-56-6016-AM-May-01-2023-08-15-21-7746-PM.png)](https://www.websitemagazine.com/analytics/simplifying-analytics-with-narrative-science) 

[Let's be honest; website analytics can be a real bore. While valuable insight can be hidden in our often ...](https://www.websitemagazine.com/analytics/simplifying-analytics-with-narrative-science)

[Simple Time-on-Site Secrets for Online Publishers](https://www.websitemagazine.com/analytics/simple-time-on-site-secrets-for-online-publishers)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Simple Time-on-Site Secrets for Online Publishers](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-01-03-50-1266-PM-Apr-25-2023-02-59-21-1277-AM-May-01-2023-08-19-23-6097-PM.png)](https://www.websitemagazine.com/analytics/simple-time-on-site-secrets-for-online-publishers) 

[What impact would an increased amount of "time on site" by users have on the bottom line of your publishing ...](https://www.websitemagazine.com/analytics/simple-time-on-site-secrets-for-online-publishers)

[4 Website Elements That Need A/B Testing](https://www.websitemagazine.com/analytics/4-website-elements-that-need-a-b-testing)

[by Larry Alton](https://www.websitemagazine.com/analytics/author/larry-alton) 

[![4 Website Elements That Need A/B Testing](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-01-03-50-1266-PM-Apr-25-2023-02-59-21-1277-AM-May-01-2023-08-19-23-6097-PM.png)](https://www.websitemagazine.com/analytics/4-website-elements-that-need-a-b-testing) 

[In today's Internet landscape, there's no time for slowing down or settling. If your website isn't constantly ...](https://www.websitemagazine.com/analytics/4-website-elements-that-need-a-b-testing)

[Calls Are On the Rise for SMBs](https://www.websitemagazine.com/analytics/calls-are-on-the-rise-for-smbs)

[by Mark Sullivan](https://www.websitemagazine.com/analytics/author/mark-sullivan) 

[![Calls Are On the Rise for SMBs](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/iphone-14-image.png)](https://www.websitemagazine.com/analytics/calls-are-on-the-rise-for-smbs) 

[There is no denying the effect mobile devices are having on small and medium-sized businesses (SMBs). ...](https://www.websitemagazine.com/analytics/calls-are-on-the-rise-for-smbs)

[Multi-Screen Ads Create Device Dilemma for Digital Marketers](https://www.websitemagazine.com/analytics/multi-screen-ads-create-device-dilemma-for-digital-marketers)

[by Daniel Weisbeck](https://www.websitemagazine.com/analytics/author/daniel-weisbeck) 

[![Multi-Screen Ads Create Device Dilemma for Digital Marketers](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-46-48-1858-PM-Apr-10-2023-01-03-24-1636-PM-4-4.png)](https://www.websitemagazine.com/analytics/multi-screen-ads-create-device-dilemma-for-digital-marketers) 

[The way in which media is consumed has changed beyond all recognition over the years. After all, why just sit ...](https://www.websitemagazine.com/analytics/multi-screen-ads-create-device-dilemma-for-digital-marketers)

[What's Important in Website Analytics](https://www.websitemagazine.com/analytics/whats-important-in-website-analytics)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![What's Important in Website Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-12-59-23-4752-PM-Apr-25-2023-02-55-56-6016-AM-May-01-2023-08-15-21-7746-PM.png)](https://www.websitemagazine.com/analytics/whats-important-in-website-analytics) 

[By Amir Glatt, Duda Co-Founder & CTO There's no doubt that we live in the data era. Today, nearly ...](https://www.websitemagazine.com/analytics/whats-important-in-website-analytics)

[Make the Correct Decision Thanks to Deep Contextual Insights](https://www.websitemagazine.com/analytics/make-the-correct-decision-thanks-to-deep-contextual-insights)

[by Derek Schou](https://www.websitemagazine.com/analytics/author/derek-schou) 

[![Make the Correct Decision Thanks to Deep Contextual Insights](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shutterstock_square_tiles-Jan-22-2023-11-43-32-7081-PM-1-1-1.jpg)](https://www.websitemagazine.com/analytics/make-the-correct-decision-thanks-to-deep-contextual-insights) 

[Brands are constantly looking for ways in which they can improve their interactions with consumers, however, ...](https://www.websitemagazine.com/analytics/make-the-correct-decision-thanks-to-deep-contextual-insights)

[Here Comes Domo: Modern BI in Focus](https://www.websitemagazine.com/analytics/here-comes-domo-modern-bi-in-focus)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Here Comes Domo: Modern BI in Focus](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-01-03-50-1266-PM-Apr-25-2023-02-59-21-1277-AM-May-01-2023-08-19-23-6097-PM.png)](https://www.websitemagazine.com/analytics/here-comes-domo-modern-bi-in-focus) 

[Cloud-based business management platform Domo, in an elongated stealth mode going back to 2010, has finally ...](https://www.websitemagazine.com/analytics/here-comes-domo-modern-bi-in-focus)

[How Does Cohort Analysis Work?](https://www.websitemagazine.com/analytics/how-does-cohort-analysis-work)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![How Does Cohort Analysis Work?](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-12-59-27-1530-PM-Apr-25-2023-02-55-59-4839-AM-May-01-2023-08-15-22-9173-PM.png)](https://www.websitemagazine.com/analytics/how-does-cohort-analysis-work) 

[Cohort analysis is a way to understand how subscriptions evolve over a customer/client lifetime. For content ...](https://www.websitemagazine.com/analytics/how-does-cohort-analysis-work)

[9-Step Blog Content Audit](https://www.websitemagazine.com/analytics/9-step-blog-content-audit)

[by Solomon Thimothy](https://www.websitemagazine.com/analytics/author/solomon-thimothy) 

[![9-Step Blog Content Audit](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-46-48-1858-PM-3-3-3.png)](https://www.websitemagazine.com/analytics/9-step-blog-content-audit) 

[There are a lot of elements and moving parts involved in content marketing and search engine optimization ...](https://www.websitemagazine.com/analytics/9-step-blog-content-audit)

[Go-To List for Analytics and Business Intelligence Solutions](https://www.websitemagazine.com/analytics/go-to-list-for-analytics-and-business-intelligence-solutions)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Go-To List for Analytics and Business Intelligence Solutions](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-01-06-47-9341-PM-Apr-25-2023-03-01-56-7220-AM-May-01-2023-08-22-03-7727-PM.png)](https://www.websitemagazine.com/analytics/go-to-list-for-analytics-and-business-intelligence-solutions) 

[The Internet provides brands with a slew of measurable statistics they can leverage to see how they are ...](https://www.websitemagazine.com/analytics/go-to-list-for-analytics-and-business-intelligence-solutions)

[Using Predictive Analytics to Take the Guesswork Out of Product Recommendations](https://www.websitemagazine.com/analytics/using-predictive-analytics-to-take-the-guesswork-out-of-product-recommendations)

[by Sponsor](https://www.websitemagazine.com/analytics/author/sponsor) 

[![Using Predictive Analytics to Take the Guesswork Out of Product Recommendations](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/analytics-3-1-1-1.png)](https://www.websitemagazine.com/analytics/using-predictive-analytics-to-take-the-guesswork-out-of-product-recommendations) 

[These days the ecommerce world is loud, competitive, and customer allegiance can be fleeting. Getting noticed ...](https://www.websitemagazine.com/analytics/using-predictive-analytics-to-take-the-guesswork-out-of-product-recommendations)

[DataHero and Marketo Help Marketers Dig Deeper into Data](https://www.websitemagazine.com/analytics/datahero-and-marketo-help-marketers-dig-deeper-into-data)

[by Allison Howen](https://www.websitemagazine.com/analytics/author/allison-howen) 

[![DataHero and Marketo Help Marketers Dig Deeper into Data](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/big-data_100x100-Jan-22-2023-11-44-16-0360-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/datahero-and-marketo-help-marketers-dig-deeper-into-data) 

[Self-service cloud data visualization tool DataHero has unveiled a new partnership with marketing automation ...](https://www.websitemagazine.com/analytics/datahero-and-marketo-help-marketers-dig-deeper-into-data)

[SMBs Taking Advantage of Analytics](https://www.websitemagazine.com/analytics/smbs-taking-advantage-of-analytics)

[by Allison Howen](https://www.websitemagazine.com/analytics/author/allison-howen) 

[![SMBs Taking Advantage of Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shutterstock_connect_the_dots-Jan-22-2023-11-40-50-2285-PM-1-1-1.jpg)](https://www.websitemagazine.com/analytics/smbs-taking-advantage-of-analytics) 

[Small businesses may not be taking advantage of big data, however, a new survey from Constant Contact reveals ...](https://www.websitemagazine.com/analytics/smbs-taking-advantage-of-analytics)

[Lock Down Your Cloud Data with Proactive Tools](https://www.websitemagazine.com/analytics/lock-down-your-cloud-data-with-proactive-tools)

[by Derek Schou](https://www.websitemagazine.com/analytics/author/derek-schou) 

[![Lock Down Your Cloud Data with Proactive Tools](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shutterstock_pie_analytics-4-1-1-1.jpg)](https://www.websitemagazine.com/analytics/lock-down-your-cloud-data-with-proactive-tools) 

[As businesses continue to turn to the cloud for cheaper data storage they must also consider the risks that ...](https://www.websitemagazine.com/analytics/lock-down-your-cloud-data-with-proactive-tools)

[Analytics Providers Partner-Up to Offer More Comprehensive Data](https://www.websitemagazine.com/analytics/analytics-providers-partner-up-to-offer-more-comprehensive-data)

[by Derek Schou](https://www.websitemagazine.com/analytics/author/derek-schou) 

[![Analytics Providers Partner-Up to Offer More Comprehensive Data](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shutterstock_purple_stripes-Jan-22-2023-11-43-42-1576-PM-1-1-1.jpg)](https://www.websitemagazine.com/analytics/analytics-providers-partner-up-to-offer-more-comprehensive-data) 

[As the world becomes more enveloped by data on a daily basis, analytics companies have jumped at the chance ...](https://www.websitemagazine.com/analytics/analytics-providers-partner-up-to-offer-more-comprehensive-data)

[Break Through With Digital Analytics](https://www.websitemagazine.com/analytics/break-through-with-digital-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Break Through With Digital Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-12-59-23-4752-PM-Apr-25-2023-02-55-56-6016-AM-May-01-2023-08-15-21-7746-PM.png)](https://www.websitemagazine.com/analytics/break-through-with-digital-analytics) 

[In the hyper competitive digital landscape, the only way to thrive (not just survive) is to increase ...](https://www.websitemagazine.com/analytics/break-through-with-digital-analytics)

[Master List of Digital Analytics Solutions](https://www.websitemagazine.com/analytics/master-list-of-digital-analytics-solutions)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Master List of Digital Analytics Solutions](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shutterstock_green_orange_web-Jan-22-2023-11-41-48-1687-PM-1-1-1.jpg)](https://www.websitemagazine.com/analytics/master-list-of-digital-analytics-solutions) 

[Analytics are quickly becoming a rising star for businesses today. With the shear amount of information ...](https://www.websitemagazine.com/analytics/master-list-of-digital-analytics-solutions)

[Video Analytics Go Real Time at YouTube](https://www.websitemagazine.com/analytics/video-analytics-go-real-time-at-youtube)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Video Analytics Go Real Time at YouTube](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/youtube-logo-icon-Apr-10-2023-12-58-34-1892-PM-1-1.png)](https://www.websitemagazine.com/analytics/video-analytics-go-real-time-at-youtube) 

[Video publishers distributing their digital content assets on YouTube now have access to real-time statistics ...](https://www.websitemagazine.com/analytics/video-analytics-go-real-time-at-youtube)

[Identify and Resolve User Experience Issues with Session Replay Tool SessionCam](https://www.websitemagazine.com/analytics/identify-and-resolve-issues-with-session-replay-tool-sessioncam)

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[How much do Internet professionals and Web workers really know about what their users are doing when they are ...](https://www.websitemagazine.com/analytics/identify-and-resolve-issues-with-session-replay-tool-sessioncam)

[Multichannel Analytics to Shine in Next 5 Years](https://www.websitemagazine.com/analytics/multichannel-analytics-to-shine-in-next-5-years)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

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[From college football programs to major international corporations, analytics are helping a variety of ...](https://www.websitemagazine.com/analytics/multichannel-analytics-to-shine-in-next-5-years)

[Tap into Social Media Analytics](https://www.websitemagazine.com/analytics/tap-into-social-media-analytics)

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[Consumers use of social media has driven businesses of all kinds to make a steadfast commitment to the ...](https://www.websitemagazine.com/analytics/tap-into-social-media-analytics)

[Analytics, Metrics & KPIs for Content Marketers and Blog Publishers](https://www.websitemagazine.com/analytics/analytics-metrics-and-kpis-for-content-marketers-and-blog-publishers)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

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[By Peter Prestipino Content marketing changed the approach many enterprises take to attract and retain ...](https://www.websitemagazine.com/analytics/analytics-metrics-and-kpis-for-content-marketers-and-blog-publishers)

[Analytics for the Digital User Experience](https://www.websitemagazine.com/analytics/analytics-for-the-digital-user-experience)

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[By Chris Casale Digital enterprises face the challenge of staying relevant and familiar in a constantly ...](https://www.websitemagazine.com/analytics/analytics-for-the-digital-user-experience)

[5 Benefits of Better Analytics](https://www.websitemagazine.com/analytics/5-benefits-of-better-analytics)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![5 Benefits of Better Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-01-03-44-8895-PM-Apr-25-2023-02-59-15-8926-AM-May-01-2023-08-19-21-5703-PM.png)](https://www.websitemagazine.com/analytics/5-benefits-of-better-analytics) 

[If you're like the majority of Internet professionals, reviewing an analytics account is about as much fun as ...](https://www.websitemagazine.com/analytics/5-benefits-of-better-analytics)

[The Importance of Real-Time Analytics: Drivers and Challenges for Digital Marketers](https://www.websitemagazine.com/analytics/the-importance-of-real-time-analytics-drivers-and-challenges-for-digital-marketers)

[by Dave Stewart](https://www.websitemagazine.com/analytics/author/dave-stewart) 

[![The Importance of Real-Time Analytics: Drivers and Challenges for Digital Marketers](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/real-time-analytics_100x100-Jan-22-2023-11-40-49-4518-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/the-importance-of-real-time-analytics-drivers-and-challenges-for-digital-marketers) 

[Plenty of buzzwords and fads in the digital marketing landscape come and go. While some simply disappear, ...](https://www.websitemagazine.com/analytics/the-importance-of-real-time-analytics-drivers-and-challenges-for-digital-marketers)

[Square Unveils Analytics Tool](https://www.websitemagazine.com/analytics/square-unveils-analytics-tool)

[by Allison Howen](https://www.websitemagazine.com/analytics/author/allison-howen) 

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[Square is bolstering its offerings for small businesses once again, as the business solutions provider has ...](https://www.websitemagazine.com/analytics/square-unveils-analytics-tool)

[Analytics Market Projected to More than Double by 2019](https://www.websitemagazine.com/analytics/analytics-market-projected-to-more-than-double)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

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[Analytics are among the most important tools on the Web. Without them, businesses of all sizes would have no ...](https://www.websitemagazine.com/analytics/analytics-market-projected-to-more-than-double)

[Trust Your Gut? Big Data Science & the Analytics Trap](https://www.websitemagazine.com/analytics/trust-your-gut-big-data-science-and-the-analytics-trap)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

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[By Peter Prestipino In order to achieve even a modicum of success as an Internet professional, familiarity ...](https://www.websitemagazine.com/analytics/trust-your-gut-big-data-science-and-the-analytics-trap)

[Mobile Analytics Firm Dives into Wearable Tech](https://www.websitemagazine.com/analytics/mobile-analytics-firm-dives-into-google-glass-apps)

[by Derek Schou](https://www.websitemagazine.com/analytics/author/derek-schou) 

[![Mobile Analytics Firm Dives into Wearable Tech](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/google-logo-icon-Jan-22-2023-11-45-18-2379-PM-Apr-10-2023-01-03-39-7966-PM-Apr-25-2023-02-59-13-0807-AM-May-01-2023-08-19-16-8218-PM.png)](https://www.websitemagazine.com/analytics/mobile-analytics-firm-dives-into-google-glass-apps) 

[With concepts like Under Armour's color changing running suit making their way to the public, consumer's ...](https://www.websitemagazine.com/analytics/mobile-analytics-firm-dives-into-google-glass-apps)

[Human Analysts May Now be Expendable](https://www.websitemagazine.com/analytics/human-analysts-may-now-be-expendable)

[by Derek Schou](https://www.websitemagazine.com/analytics/author/derek-schou) 

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[The phrase "I'm only human" is often said after someone makes a mistake. We say this because humans are ...](https://www.websitemagazine.com/analytics/human-analysts-may-now-be-expendable)

[The Rise of Visual Analytics](https://www.websitemagazine.com/analytics/the-rise-of-visual-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![The Rise of Visual Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/curalate-mini-2-1-1-1.png)](https://www.websitemagazine.com/analytics/the-rise-of-visual-analytics) 

[Visual analytics and marketing platform Curalate has raised $8.6 million in Series B financing, bringing its ...](https://www.websitemagazine.com/analytics/the-rise-of-visual-analytics)

[Data Mine Websites at the Click of a Pink Button](https://www.websitemagazine.com/analytics/data-mine-websites-at-the-click-of-a-pink-button)

[by Derek Schou](https://www.websitemagazine.com/analytics/author/derek-schou) 

[![Data Mine Websites at the Click of a Pink Button](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/Twitter-logo-icon-1-1-1-1.png)](https://www.websitemagazine.com/analytics/data-mine-websites-at-the-click-of-a-pink-button) 

[Manually searching Web pages for specific data points is tiresome, tedious and aggravating all at the same ...](https://www.websitemagazine.com/analytics/data-mine-websites-at-the-click-of-a-pink-button)

[Mobile Advertising Analytics, App Store Optimization Come to App Annie](https://www.websitemagazine.com/analytics/advertising-analytics-and-app-store-optimization)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Mobile Advertising Analytics, App Store Optimization Come to App Annie](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/appannie2-1-1-1-1.jpg)](https://www.websitemagazine.com/analytics/advertising-analytics-and-app-store-optimization) 

[Mobile analytics firm App Annie has announced two new products that will help developers address the paid and ...](https://www.websitemagazine.com/analytics/advertising-analytics-and-app-store-optimization)

[Who's Who in Analytics Today](https://www.websitemagazine.com/analytics/whos-who-in-analytics-today)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

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[Forget the phrase "big data." Remove it from your business vocabulary and don't even think about including it ...](https://www.websitemagazine.com/analytics/whos-who-in-analytics-today)

[3 Simple Ways to Optimize Your Website With Analytics](https://www.websitemagazine.com/analytics/3-simple-ways-to-optimize-your-website-with-analytics)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![3 Simple Ways to Optimize Your Website With Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/arrow_up_100x100-3-1-1-1.png)](https://www.websitemagazine.com/analytics/3-simple-ways-to-optimize-your-website-with-analytics) 

[Want Your Website Bringing in Traffic With Every Click? Discover three simple ways to optimize your website ...](https://www.websitemagazine.com/analytics/3-simple-ways-to-optimize-your-website-with-analytics)

[Export When Ready; Open Reporting Comes to Tickr](https://www.websitemagazine.com/analytics/open-reporting-comes-to-tickr)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Export When Ready; Open Reporting Comes to Tickr](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/tickr-3-1-1-1.jpg)](https://www.websitemagazine.com/analytics/open-reporting-comes-to-tickr) 

[The more you know about the past performance of digital marketing campaigns, the better positioned you are to ...](https://www.websitemagazine.com/analytics/open-reporting-comes-to-tickr)

[Last Ditch Bounce Rate Reduction Effort](https://www.websitemagazine.com/analytics/last-ditch-bounce-rate-reduction-effort)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Last Ditch Bounce Rate Reduction Effort](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/bounce-2-1-1-1.jpg)](https://www.websitemagazine.com/analytics/last-ditch-bounce-rate-reduction-effort) 

[There's no better way to determine how well website content and website design are contributing to the user ...](https://www.websitemagazine.com/analytics/last-ditch-bounce-rate-reduction-effort)

[3 Free Alternatives to Google Analytics](https://www.websitemagazine.com/analytics/3-free-alternatives-to-google-analytics)

[by Vincent Clarke](https://www.websitemagazine.com/analytics/author/vincent-clarke) 

[![3 Free Alternatives to Google Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/ga_alternatives_100x100-3-1-1-1.png)](https://www.websitemagazine.com/analytics/3-free-alternatives-to-google-analytics) 

[Are there alternatives to Google Analytics that won't break the bank? Of course! They're not only totally ...](https://www.websitemagazine.com/analytics/3-free-alternatives-to-google-analytics)

[In The Analytics Wars, Adobe is more than a Contender](https://www.websitemagazine.com/analytics/in-the-analytics-wars-adobe-is-more-than-a-contender)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![In The Analytics Wars, Adobe is more than a Contender](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/adobe-logo-icon-1-2-1-1.png)](https://www.websitemagazine.com/analytics/in-the-analytics-wars-adobe-is-more-than-a-contender) 

[Adobe hardly receives any notice in the mainstream technology press about its rather advanced analytics ...](https://www.websitemagazine.com/analytics/in-the-analytics-wars-adobe-is-more-than-a-contender)

[Mining the Treasure Trove of Retail Analytics](https://www.websitemagazine.com/analytics/mining-the-treasure-trove-of-retail-analytics)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Mining the Treasure Trove of Retail Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-01-03-50-1266-PM-Apr-25-2023-02-59-21-1277-AM-May-01-2023-08-19-23-6097-PM.png)](https://www.websitemagazine.com/analytics/mining-the-treasure-trove-of-retail-analytics) 

[(# of one-time customers) / (total # of customers) = Churn Rate By identifying churned customers, or ...](https://www.websitemagazine.com/analytics/mining-the-treasure-trove-of-retail-analytics)

[Anomaly Detection in Adobe Analytics](https://www.websitemagazine.com/analytics/anomaly-detection-in-adobe-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Anomaly Detection in Adobe Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/adobe-logo-icon-1-1-1-1.png)](https://www.websitemagazine.com/analytics/anomaly-detection-in-adobe-analytics) 

[There has been a surge of products from digital solution providers emerging that hope to help marketers and ...](https://www.websitemagazine.com/analytics/anomaly-detection-in-adobe-analytics)

[What You Don't Know About Google Analytics](https://www.websitemagazine.com/analytics/what-you-dont-know-about-google-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

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[It's not uncommon for 'Net professionals to gravitate to the features most useful or appealing to their ...](https://www.websitemagazine.com/analytics/what-you-dont-know-about-google-analytics)

[Repinner Analytics from Pinleague](https://www.websitemagazine.com/analytics/repinner-analytics-from-pinleague)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Repinner Analytics from Pinleague](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pinleague-4-1-1-1.jpg)](https://www.websitemagazine.com/analytics/repinner-analytics-from-pinleague) 

[The popularity of Pinterest has risen dramatically over the past 18-24 months, successfully capturing the ...](https://www.websitemagazine.com/analytics/repinner-analytics-from-pinleague)

[Tumble into Tumblr Analytics](https://www.websitemagazine.com/analytics/tumble-into-tumblr-analytics)

[by Allison Howen](https://www.websitemagazine.com/analytics/author/allison-howen) 

[![Tumble into Tumblr Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/unionmetrics-4-1-1-1.png)](https://www.websitemagazine.com/analytics/tumble-into-tumblr-analytics) 

[Social analytics provider, Union Metrics, has updated its Tumblr analytics platform to make it easier for ...](https://www.websitemagazine.com/analytics/tumble-into-tumblr-analytics)

[Visualize Real-Time Insights with Klipfolio](https://www.websitemagazine.com/analytics/visualize-real-time-insights-with-klipfolio)

[by Allison Howen](https://www.websitemagazine.com/analytics/author/allison-howen) 

[![Visualize Real-Time Insights with Klipfolio](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/klipfolio-1-1-1-1.jpg)](https://www.websitemagazine.com/analytics/visualize-real-time-insights-with-klipfolio) 

[Real-time dashboard platform, Klipfolio, has launched the general availability for the latest round of ...](https://www.websitemagazine.com/analytics/visualize-real-time-insights-with-klipfolio)

[Mobile App Watch (Analytics)](https://www.websitemagazine.com/analytics/mobile-app-watch-analytics)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Mobile App Watch (Analytics)](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-01-06-47-9341-PM-Apr-25-2023-03-01-56-7220-AM-May-01-2023-08-22-03-7727-PM.png)](https://www.websitemagazine.com/analytics/mobile-app-watch-analytics) 

[Each month within the print edition of Website Magazine, our staff of editors feature some of the most ...](https://www.websitemagazine.com/analytics/mobile-app-watch-analytics)

[Pocket Analytics: 5 Top Intelligence Apps for Tablets](https://www.websitemagazine.com/analytics/pocket-analytics-5-top-intelligence-apps)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Pocket Analytics: 5 Top Intelligence Apps for Tablets](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/tablet-Jan-22-2023-11-44-50-8931-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/pocket-analytics-5-top-intelligence-apps) 

[In many ways, tablets have changed the expectations of Web users and business professionals, alike, by ...](https://www.websitemagazine.com/analytics/pocket-analytics-5-top-intelligence-apps)

[Plug-in Customer Feedback Surveys with iPerceptions](https://www.websitemagazine.com/analytics/plug-in-customer-feedback-surveys-with-iperceptions)

[by Allison Howen](https://www.websitemagazine.com/analytics/author/allison-howen) 

[![Plug-in Customer Feedback Surveys with iPerceptions](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/iperceptions-mini-Jan-22-2023-11-40-35-5146-PM-1-1-1.jpg)](https://www.websitemagazine.com/analytics/plug-in-customer-feedback-surveys-with-iperceptions) 

[Obtaining customer feedback just got easier, because iPerceptions has launched new CMS plug-ins for ...](https://www.websitemagazine.com/analytics/plug-in-customer-feedback-surveys-with-iperceptions)

[Predict and Bring Back Straying Subscribers](https://www.websitemagazine.com/analytics/predict-and-bring-back-straying-subscribers)

[by Amberly Dressler](https://www.websitemagazine.com/analytics/author/amberly-dressler) 

[![Predict and Bring Back Straying Subscribers](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/scoutanalytics-3-1-1-1.png)](https://www.websitemagazine.com/analytics/predict-and-bring-back-straying-subscribers) 

[The subscription business model is taking off. For companies, it's a stable business model that appeases ...](https://www.websitemagazine.com/analytics/predict-and-bring-back-straying-subscribers)

[Blosm Your Business Intelligence](https://www.websitemagazine.com/analytics/blosm-your-business-intelligence)

[by Amberly Dressler](https://www.websitemagazine.com/analytics/author/amberly-dressler) 

[![Blosm Your Business Intelligence](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/blosm_logo-2-1-1-1.png)](https://www.websitemagazine.com/analytics/blosm-your-business-intelligence) 

[Businesses are constrained by budgets and the lack of resources to monitor their competitors adequately, ...](https://www.websitemagazine.com/analytics/blosm-your-business-intelligence)

[5 Awesome Analytics Apps](https://www.websitemagazine.com/analytics/5-awesome-analytics-apps)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![5 Awesome Analytics Apps](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/mobile-web-iphone-image-Apr-10-2023-01-02-50-6495-PM-1-1.png)](https://www.websitemagazine.com/analytics/5-awesome-analytics-apps) 

[Metrics no longer confine Internet professionals to their desks, because mobile analytics apps make it ...](https://www.websitemagazine.com/analytics/5-awesome-analytics-apps)

[Get User Experience Insights with YouEye](https://www.websitemagazine.com/analytics/get-user-experience-insights-with-youeye)

[by Allison Howen](https://www.websitemagazine.com/analytics/author/allison-howen) 

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[YouEye is looking to make a splash in the testing industry. The company, which was the winner of 2012's ...](https://www.websitemagazine.com/analytics/get-user-experience-insights-with-youeye)

[Content Marketing Analytics Available at Informly](https://www.websitemagazine.com/analytics/content-marketing-analytics-available-at-informly)

[by Allison Howen](https://www.websitemagazine.com/analytics/author/allison-howen) 

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[A new analytics service from Informly is helping small business owners and bloggers optimize their content ...](https://www.websitemagazine.com/analytics/content-marketing-analytics-available-at-informly)

[The Journey to Universal and User-Centric Analytics](https://www.websitemagazine.com/analytics/the-journey-to-universal-and-user-centric-analytics)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

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[Today's digital media consumers are far different than their dial-up predecessors, as they are afforded ...](https://www.websitemagazine.com/analytics/the-journey-to-universal-and-user-centric-analytics)

[6 Analytics Platforms to Ponder](https://www.websitemagazine.com/analytics/6-analytics-platforms-to-ponder)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![6 Analytics Platforms to Ponder](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-12-59-27-1530-PM-Apr-25-2023-02-55-59-4839-AM-May-01-2023-08-15-22-9173-PM.png)](https://www.websitemagazine.com/analytics/6-analytics-platforms-to-ponder) 

[Companies are interested in being able to respond more quickly and being able to respond in real time to ...](https://www.websitemagazine.com/analytics/6-analytics-platforms-to-ponder)

[3 Big Data Analytics Players](https://www.websitemagazine.com/analytics/three-big-data-analytics-players)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![3 Big Data Analytics Players](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/bigdata1-mini-Jan-22-2023-11-41-53-0011-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/three-big-data-analytics-players) 

[As an emerging industry, big data still has a lot of Web professionals scratching their heads. Most people ...](https://www.websitemagazine.com/analytics/three-big-data-analytics-players)

[Universal Analytics for Merchants](https://www.websitemagazine.com/analytics/universal-analytics-for-merchants)

[by Allison Howen](https://www.websitemagazine.com/analytics/author/allison-howen) 

[![Universal Analytics for Merchants](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/goog-univanalytics-3-1-1-1.png)](https://www.websitemagazine.com/analytics/universal-analytics-for-merchants) 

[Nowadays people use a variety of devices, browsers and platforms to surf the Web and interact with ...](https://www.websitemagazine.com/analytics/universal-analytics-for-merchants)

[Terapeak Brings Sales Analytics to Magento Merchants](https://www.websitemagazine.com/analytics/terapeak-brings-sales-analytics-to-magento-merchants)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Terapeak Brings Sales Analytics to Magento Merchants](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/magento-logo-3-1-1-1.png)](https://www.websitemagazine.com/analytics/terapeak-brings-sales-analytics-to-magento-merchants) 

[Analytics platform provider Terapeak has released MySales, an application extension for Ebay's Magento ...](https://www.websitemagazine.com/analytics/terapeak-brings-sales-analytics-to-magento-merchants)

[Google Universal Analytics - What to Know](https://www.websitemagazine.com/analytics/google-universal-analytics-what-to-know)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Google Universal Analytics - What to Know](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-12-59-27-1530-PM-Apr-25-2023-02-55-59-4839-AM-May-01-2023-08-15-22-9173-PM.png)](https://www.websitemagazine.com/analytics/google-universal-analytics-what-to-know) 

[Google has officially released its Universal Analytics offering to the digital masses. While unlikely that ...](https://www.websitemagazine.com/analytics/google-universal-analytics-what-to-know)

[Analytics Get a Makeover with Visual.ly](https://www.websitemagazine.com/analytics/analytics-get-a-makeover-with-visual-ly)

[by Allison Howen](https://www.websitemagazine.com/analytics/author/allison-howen) 

[![Analytics Get a Makeover with Visual.ly](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/visually-3-1-1-1.png)](https://www.websitemagazine.com/analytics/analytics-get-a-makeover-with-visual-ly) 

[For some Web workers, sorting through analytics can be a dull, yet necessary, task. But a new tool from ...](https://www.websitemagazine.com/analytics/analytics-get-a-makeover-with-visual-ly)

[16 Innovative Google Analytics Alternatives](https://www.websitemagazine.com/analytics/innovative-google-analytics-alternatives)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![16 Innovative Google Analytics Alternatives](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/analytics-mini-Jan-22-2023-11-45-14-6305-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/innovative-google-analytics-alternatives) 

[At this point, Google Analytics is basically the standard website tracking and analysis tools for the ...](https://www.websitemagazine.com/analytics/innovative-google-analytics-alternatives)

[Beyond Shares; Content Analytics in Focus](https://www.websitemagazine.com/analytics/beyond-the-share-content-analytics-in-focus)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Beyond Shares; Content Analytics in Focus](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/glammedia-mini-2-1-1-1.png)](https://www.websitemagazine.com/analytics/beyond-the-share-content-analytics-in-focus) 

[Glam Media, a "vertical" social media company focused on lifestyle, has partnered with SaaS analytics company ...](https://www.websitemagazine.com/analytics/beyond-the-share-content-analytics-in-focus)

[Top 50 Analytics Vendors - September 2012](https://www.websitemagazine.com/analytics/top-50-analytics-vendors-september-2012)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Top 50 Analytics Vendors - September 2012](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-46-48-1858-PM-3-3-3.png)](https://www.websitemagazine.com/analytics/top-50-analytics-vendors-september-2012) 

[Marketing and development tend to be the focus and priority of Web workers today. These are often ...](https://www.websitemagazine.com/analytics/top-50-analytics-vendors-september-2012)

[Winning with Practical Analytics](https://www.websitemagazine.com/analytics/winning-with-practical-analytics)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Winning with Practical Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-01-03-44-8895-PM-Apr-25-2023-02-59-15-8926-AM-May-01-2023-08-19-21-5703-PM.png)](https://www.websitemagazine.com/analytics/winning-with-practical-analytics) 

[Operating a website can sometimes feel like running a race with no finish line. Every day, you make decisions ...](https://www.websitemagazine.com/analytics/winning-with-practical-analytics)

[Merchandising & Analytics: Moving from Page-Based to Product-Based Analytics](https://www.websitemagazine.com/analytics/merchandising-and-analytics-moving-from-page-based-to-product-based-analytics)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Merchandising & Analytics: Moving from Page-Based to Product-Based Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-01-03-50-1266-PM-Apr-25-2023-02-59-21-1277-AM-May-01-2023-08-19-23-6097-PM.png)](https://www.websitemagazine.com/analytics/merchandising-and-analytics-moving-from-page-based-to-product-based-analytics) 

[Today's digital world is one where virtual aisles can quite literally be re-configured for every single ...](https://www.websitemagazine.com/analytics/merchandising-and-analytics-moving-from-page-based-to-product-based-analytics)

[Ex-Mobile Exec Tired of Reports, Starts IDInteract](https://www.websitemagazine.com/analytics/ex-mobile-exec-tired-of-reports-starts-idinteract)

[by Amberly Dressler](https://www.websitemagazine.com/analytics/author/amberly-dressler) 

[![Ex-Mobile Exec Tired of Reports, Starts IDInteract](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/visistat-mini-Jan-22-2023-11-43-34-8544-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/ex-mobile-exec-tired-of-reports-starts-idinteract) 

[When IDInteract Founder, CEO and Chief Architect Matt Standish managed 1,769 applications, 25 petabytes of ...](https://www.websitemagazine.com/analytics/ex-mobile-exec-tired-of-reports-starts-idinteract)

[Eight Tips for Working with Big Data](https://www.websitemagazine.com/analytics/eight-tips-for-working-with-big-data)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Eight Tips for Working with Big Data](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-01-03-50-1266-PM-Apr-25-2023-02-59-21-1277-AM-May-01-2023-08-19-23-6097-PM.png)](https://www.websitemagazine.com/analytics/eight-tips-for-working-with-big-data) 

[By Abigail Lefkowitz, Data Analyst at MaassMedia, LLC When describing a set of data, the word "big" doesn't ...](https://www.websitemagazine.com/analytics/eight-tips-for-working-with-big-data)

[Key Interest Drivers in Big Data Analytics](https://www.websitemagazine.com/analytics/key-interest-drivers-in-big-data-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Key Interest Drivers in Big Data Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/pentaho2-mini-2-1-1-1.png)](https://www.websitemagazine.com/analytics/key-interest-drivers-in-big-data-analytics) 

[Big data is (very) big business but what's driving the trend? After a stellar 340 percent increase over its ...](https://www.websitemagazine.com/analytics/key-interest-drivers-in-big-data-analytics)

[Topple into Social Analytics with Topsy](https://www.websitemagazine.com/analytics/topple-into-social-analytics-with-topsy)

[by Allison Howen](https://www.websitemagazine.com/analytics/author/allison-howen) 

[![Topple into Social Analytics with Topsy](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/topsy-mini-Jan-22-2023-11-41-15-8712-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/topple-into-social-analytics-with-topsy) 

[Get ready to dive into a deluge of tweets - thanks to real-time social analytics provider Topsy. The company ...](https://www.websitemagazine.com/analytics/topple-into-social-analytics-with-topsy)

[Ad Viewability Metric Gaining Ground](https://www.websitemagazine.com/analytics/ad-viewability-metric)

[by Michael Garrity](https://www.websitemagazine.com/analytics/author/michael-garrity) 

[![Ad Viewability Metric Gaining Ground](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/vivaki-mini-Jan-22-2023-11-41-38-6176-PM-1-1-1.gif)](https://www.websitemagazine.com/analytics/ad-viewability-metric) 

[In an effort to add another layer to its analytics, VivaKi has partnered with comScore to offer its VivaKi ...](https://www.websitemagazine.com/analytics/ad-viewability-metric)

[Analytics for the AWS Cloud](https://www.websitemagazine.com/analytics/analytics-for-the-aws-cloud)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Analytics for the AWS Cloud](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/cloud-icon-Jan-22-2023-11-43-50-8713-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/analytics-for-the-aws-cloud) 

[Newvem, a service/platform which analyzes Amazon Web Services usage, has released a new tools in its ...](https://www.websitemagazine.com/analytics/analytics-for-the-aws-cloud)

[Pinpoint Social Segments for Real ROI](https://www.websitemagazine.com/analytics/measure-your-social-roi)

[by Allison Howen](https://www.websitemagazine.com/analytics/author/allison-howen) 

[![Pinpoint Social Segments for Real ROI](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/echosystem-mini-2-1-1-1.png)](https://www.websitemagazine.com/analytics/measure-your-social-roi) 

[Measuring the ROI of a social media campaign can be a difficult task - especially because it is hard to tell ...](https://www.websitemagazine.com/analytics/measure-your-social-roi)

[Consumable & Actionable: The Missing Links to Bringing Data to Life](https://www.websitemagazine.com/analytics/consumable-and-actionable-the-missing-links-to-bringing-data-to-life)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Consumable & Actionable: The Missing Links to Bringing Data to Life](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-12-59-23-4752-PM-Apr-25-2023-02-55-56-6016-AM-May-01-2023-08-15-21-7746-PM.png)](https://www.websitemagazine.com/analytics/consumable-and-actionable-the-missing-links-to-bringing-data-to-life) 

[By Aaron Dun, Percussion Software Marketers are drowning in web data. Even worse, that data isn't presented ...](https://www.websitemagazine.com/analytics/consumable-and-actionable-the-missing-links-to-bringing-data-to-life)

[Adjusted Bounce Rate Available in Google Analytics](https://www.websitemagazine.com/analytics/adjusted-bounce-rate-available-in-google-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Adjusted Bounce Rate Available in Google Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/bounce-mini-2-1-1-1.png)](https://www.websitemagazine.com/analytics/adjusted-bounce-rate-available-in-google-analytics) 

[Bounce rate is one of the best metrics available to understand if content is relevant to a user and how ...](https://www.websitemagazine.com/analytics/adjusted-bounce-rate-available-in-google-analytics)

[Segment Visitors to Gain Actionable Insights](https://www.websitemagazine.com/analytics/foresee-sitecatalyst-version-2)

[by Michael Garrity](https://www.websitemagazine.com/analytics/author/michael-garrity) 

[![Segment Visitors to Gain Actionable Insights](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/foresee-4-1-1-1.jpg)](https://www.websitemagazine.com/analytics/foresee-sitecatalyst-version-2) 

[The ability to incorporate ForeSee surveys into SiteCatalyst isn't exactly a new feature, but Adobe Genesis ...](https://www.websitemagazine.com/analytics/foresee-sitecatalyst-version-2)

[Measure Mobile App Analytics](https://www.websitemagazine.com/analytics/mobile-app-measurement-reports-from-google)

[by Allison Howen](https://www.websitemagazine.com/analytics/author/allison-howen) 

[![Measure Mobile App Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/google-logo-icon-Jan-22-2023-11-41-21-4709-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/mobile-app-measurement-reports-from-google) 

[Mobile is becoming an intricate part of everyday life. It isn't only a communication device anymore; instead ...](https://www.websitemagazine.com/analytics/mobile-app-measurement-reports-from-google)

[Thrive on the Mobile Web with ClickTale Analytics](https://www.websitemagazine.com/analytics/boost-your-mobile-presence-with-clicktale-analytics)

[by Michael Garrity](https://www.websitemagazine.com/analytics/author/michael-garrity) 

[![Thrive on the Mobile Web with ClickTale Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/clicktale-mini-Jan-22-2023-11-46-45-2023-PM-1-1-1.gif)](https://www.websitemagazine.com/analytics/boost-your-mobile-presence-with-clicktale-analytics) 

[As mobile browsing moves from being a novelty to a necessity, many Web professionals are concerned about how ...](https://www.websitemagazine.com/analytics/boost-your-mobile-presence-with-clicktale-analytics)

[Maximize Ad Revenue with GeoEdge Analytics](https://www.websitemagazine.com/analytics/globally-conscious-online-advertising-analysis)

[by Michael Garrity](https://www.websitemagazine.com/analytics/author/michael-garrity) 

[![Maximize Ad Revenue with GeoEdge Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/geoedge-Jan-22-2023-11-43-22-6988-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/globally-conscious-online-advertising-analysis) 

[The latest version of GeoEdge Analytics is aimed at global publishers and advertisers looking to improve ...](https://www.websitemagazine.com/analytics/globally-conscious-online-advertising-analysis)

[Analyzing Google's Unsung Hero"](https://www.websitemagazine.com/analytics/google-analytics-dominates-but-should-it)

[by Michael Garrity](https://www.websitemagazine.com/analytics/author/michael-garrity) 

[![Analyzing Google's Unsung Hero](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/google-analytics-logo-icon-Apr-10-2023-01-02-57-1220-PM-1-1.png)](https://www.websitemagazine.com/analytics/google-analytics-dominates-but-should-it) 

[Last week, the news came out that the popular Google Analytics platform is currently installed on over 10 ...](https://www.websitemagazine.com/analytics/google-analytics-dominates-but-should-it)

[Measuring Funnels with Flurry App Analytics](https://www.websitemagazine.com/analytics/measuring-funnels-with-flurry)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Measuring Funnels with Flurry App Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/flurry-mini-Jan-22-2023-11-45-15-9513-PM-1-1-1.gif)](https://www.websitemagazine.com/analytics/measuring-funnels-with-flurry) 

[As mobile applications become a core aspect of running a business (not just a Web business), analytics is ...](https://www.websitemagazine.com/analytics/measuring-funnels-with-flurry)

[Analyze This: Starting Salaries for Web Analysts top $60K](https://www.websitemagazine.com/analytics/analyze-this-starting-salaries-for-web-analysts-top-60k)

[by Linc Wonham](https://www.websitemagazine.com/analytics/author/linc-wonham) 

[![Analyze This: Starting Salaries for Web Analysts top $60K](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/daa-mini-3-1-1-1.gif)](https://www.websitemagazine.com/analytics/analyze-this-starting-salaries-for-web-analysts-top-60k) 

[The Digital Analytics Association (DAA) has released a breakdown of Web analytics professionals' salaries ...](https://www.websitemagazine.com/analytics/analyze-this-starting-salaries-for-web-analysts-top-60k)

[GoodData and ExactTarget Launch Marketing Insights App](https://www.websitemagazine.com/analytics/gooddata-and-exacttarget-launch-marketing-insights-app)

[by Allison Howen](https://www.websitemagazine.com/analytics/author/allison-howen) 

[![GoodData and ExactTarget Launch Marketing Insights App](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/stocks-mini-Jan-22-2023-11-40-54-5531-PM-1-1-1.gif)](https://www.websitemagazine.com/analytics/gooddata-and-exacttarget-launch-marketing-insights-app) 

[Cloud-based enterprise Business Intelligence (BI) platform GoodData has launched the ExactTarget + Google ...](https://www.websitemagazine.com/analytics/gooddata-and-exacttarget-launch-marketing-insights-app)

[Customer Analytics Solution from Quiterian Integrates Social Media Data](https://www.websitemagazine.com/analytics/customer-analytics-solution-from-quiterian-integrates-social-media-data)

[by Michael Garrity](https://www.websitemagazine.com/analytics/author/michael-garrity) 

[![Customer Analytics Solution from Quiterian Integrates Social Media Data](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/quiterian-4-1-1-1.jpg)](https://www.websitemagazine.com/analytics/customer-analytics-solution-from-quiterian-integrates-social-media-data) 

[European predictive analytics software developer Quiterian announced that its popular Customer Analytics ...](https://www.websitemagazine.com/analytics/customer-analytics-solution-from-quiterian-integrates-social-media-data)

[Yesmail Interactive Keeps Marketers Competitive](https://www.websitemagazine.com/analytics/yesmail)

[by Michael Garrity](https://www.websitemagazine.com/analytics/author/michael-garrity) 

[![Yesmail Interactive Keeps Marketers Competitive](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/yesmail-logo-icon-2-1-1.png)](https://www.websitemagazine.com/analytics/yesmail) 

[Yesmail Interactive, the Infogroup company that powers intelligent customer interactions, is looking help ...](https://www.websitemagazine.com/analytics/yesmail)

[Audience Opportunity Report from Get Smart Content](https://www.websitemagazine.com/analytics/audience-opportunity-report-from-get-smart-content)

[by Allison Howen](https://www.websitemagazine.com/analytics/author/allison-howen) 

[![Audience Opportunity Report from Get Smart Content](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/getsmart-mini-4-1-1-1.gif)](https://www.websitemagazine.com/analytics/audience-opportunity-report-from-get-smart-content) 

[Get Smart Content has launched a free tool called the Audience Opportunity Report, which allows brands to ...](https://www.websitemagazine.com/analytics/audience-opportunity-report-from-get-smart-content)

[Google Analytics Visualizes Visitor Flow](https://www.websitemagazine.com/analytics/google-analytics-visualizes-visitor-flow)

[by Michael Garrity](https://www.websitemagazine.com/analytics/author/michael-garrity) 

[![Google Analytics Visualizes Visitor Flow](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/google-logo-icon-Jan-22-2023-11-45-18-2379-PM-Apr-10-2023-01-03-39-7966-PM-Apr-25-2023-02-59-13-0807-AM-May-01-2023-08-19-16-8218-PM.png)](https://www.websitemagazine.com/analytics/google-analytics-visualizes-visitor-flow) 

[Google has announced a new feature for its Google Analytics product called Flow Visualization, which, not ...](https://www.websitemagazine.com/analytics/google-analytics-visualizes-visitor-flow)

[WordPress Wednesday: Top 3 Analytics Plugins](https://www.websitemagazine.com/analytics/top-3-analytics-plugins-for-wordpress)

[by Michael Garrity](https://www.websitemagazine.com/analytics/author/michael-garrity) 

[![WordPress Wednesday: Top 3 Analytics Plugins](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/wordpress-logo-icon-Apr-10-2023-12-58-52-7309-PM-1-1.png)](https://www.websitemagazine.com/analytics/top-3-analytics-plugins-for-wordpress) 

[Behind every good business website is an even better analytics program. For WordPress users, however, that ...](https://www.websitemagazine.com/analytics/top-3-analytics-plugins-for-wordpress)

[Bizo & comScore Prove the Value of Business Audiences](https://www.websitemagazine.com/analytics/bizo-and-comscore-give)

[by Michael Garrity](https://www.websitemagazine.com/analytics/author/michael-garrity) 

[![Bizo & comScore Prove the Value of Business Audiences](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/comscore-logo-Apr-10-2023-01-03-11-2010-PM-1-1.png)](https://www.websitemagazine.com/analytics/bizo-and-comscore-give) 

[A big, new merger in the world of ecommerce consumer analytics was just announced today when Bizo went public ...](https://www.websitemagazine.com/analytics/bizo-and-comscore-give)

[Site Speed Report in Google Analytics](https://www.websitemagazine.com/analytics/site-speed-report-in-google-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Site Speed Report in Google Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/google-logo-icon-Jan-22-2023-11-45-18-2379-PM-Apr-10-2023-01-03-39-7966-PM-Apr-25-2023-02-59-13-0807-AM-May-01-2023-08-19-16-8218-PM.png)](https://www.websitemagazine.com/analytics/site-speed-report-in-google-analytics) 

[Google, continuing its mission to , announced the availability of the Site Speed report in its recently ...](https://www.websitemagazine.com/analytics/site-speed-report-in-google-analytics)

[Making Viral Video Truly Measurable](https://www.websitemagazine.com/analytics/making-viral-video-truly-measurable)

[by Michael Phillips](https://www.websitemagazine.com/analytics/author/michael-phillips) 

[![Making Viral Video Truly Measurable](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/video-image-yellow-play-2-May-01-2023-08-19-22-9492-PM.png)](https://www.websitemagazine.com/analytics/making-viral-video-truly-measurable) 

[A new partnership between Kantar Video and OpenAmplify looks to make viral video all the more measurable. ...](https://www.websitemagazine.com/analytics/making-viral-video-truly-measurable)

[Premium App Analytics Offered by Localytics](https://www.websitemagazine.com/analytics/premium-app-analytics-offered-by-localytics)

[by Linc Wonham](https://www.websitemagazine.com/analytics/author/linc-wonham) 

[![Premium App Analytics Offered by Localytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/localytics-mini-Jan-22-2023-11-41-18-4670-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/premium-app-analytics-offered-by-localytics) 

[We wrote in the upcoming June issue of Website Magazine that mobile analytics is most likely the next sector ...](https://www.websitemagazine.com/analytics/premium-app-analytics-offered-by-localytics)

[Analysis, Insights and Scale at BuzzLogic](https://www.websitemagazine.com/analytics/better-analysis-insights-and-scale-at-buzzlogic)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Analysis, Insights and Scale at BuzzLogic](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/buzzlogic-mini-3-1-1-1.png)](https://www.websitemagazine.com/analytics/better-analysis-insights-and-scale-at-buzzlogic) 

[Media analytics and analytics platform BuzzLogic announced a noteworthy upgrade to its "conversational" media ...](https://www.websitemagazine.com/analytics/better-analysis-insights-and-scale-at-buzzlogic)

[Google Analytics, Meet Webmaster Tools](https://www.websitemagazine.com/analytics/google-analytics-meet-webmaster-tools)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Google Analytics, Meet Webmaster Tools](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/google-logo-icon-Jan-22-2023-11-45-18-2379-PM-Apr-10-2023-01-03-39-7966-PM-Apr-25-2023-02-59-13-0807-AM-May-01-2023-08-19-16-8218-PM.png)](https://www.websitemagazine.com/analytics/google-analytics-meet-webmaster-tools) 

[Google continues to provide amazing ways in which search marketing professionals can improve their campaign ...](https://www.websitemagazine.com/analytics/google-analytics-meet-webmaster-tools)

[GSI Commerce Acquires ClearSaleing for Analytics, Attribution](https://www.websitemagazine.com/analytics/gsi-commerce-adds-clearsaleing-to-its-growing-portfolio)

[by Linc Wonham](https://www.websitemagazine.com/analytics/author/linc-wonham) 

[![GSI Commerce Acquires ClearSaleing for Analytics, Attribution](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gsicommerce-mini-Jan-22-2023-11-44-21-3562-PM-1-1-1.gif)](https://www.websitemagazine.com/analytics/gsi-commerce-adds-clearsaleing-to-its-growing-portfolio) 

[Consolidation continues to be a significant Web trend in early 2011 as ecommerce and marketing solutions ...](https://www.websitemagazine.com/analytics/gsi-commerce-adds-clearsaleing-to-its-growing-portfolio)

[Integrating Testing and Analytics for Maximum Impact](https://www.websitemagazine.com/analytics/integrating-testing-and-analytics-for-maximum-impact)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Integrating Testing and Analytics for Maximum Impact](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-01-03-44-8895-PM-Apr-25-2023-02-59-15-8926-AM-May-01-2023-08-19-21-5703-PM.png)](https://www.websitemagazine.com/analytics/integrating-testing-and-analytics-for-maximum-impact) 

[A very natural relationship exists between testing platforms and analytics applications. One is designed to ...](https://www.websitemagazine.com/analytics/integrating-testing-and-analytics-for-maximum-impact)

[Get Down to Deep Analytics with Calpont](https://www.websitemagazine.com/analytics/get-down-to-deep-analytics-with-calpont)

[by Linc Wonham](https://www.websitemagazine.com/analytics/author/linc-wonham) 

[![Get Down to Deep Analytics with Calpont](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/calpont-mini-Jan-22-2023-11-40-59-6962-PM-1-1-1.gif)](https://www.websitemagazine.com/analytics/get-down-to-deep-analytics-with-calpont) 

[Calpont, a provider of scalable, high-performance, column-oriented analytic databases, has announced a free ...](https://www.websitemagazine.com/analytics/get-down-to-deep-analytics-with-calpont)

[eBay Listing Analytics Tool](https://www.websitemagazine.com/analytics/ebay-listing-analytics-tool)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![eBay Listing Analytics Tool](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/advanceresearch-mini-4-1-1-1.png)](https://www.websitemagazine.com/analytics/ebay-listing-analytics-tool) 

[Advanced Ecommerce Research Solutions, makers of Terapeak, has created a free eBay application that provides ...](https://www.websitemagazine.com/analytics/ebay-listing-analytics-tool)

[Holiday Analytics - Five KPIs to Watch This Season](https://www.websitemagazine.com/analytics/holiday-analytics-five-to-watch-this-season)

[by Linc Wonham](https://www.websitemagazine.com/analytics/author/linc-wonham) 

[![Holiday Analytics - Five KPIs to Watch This Season](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-12-59-23-4752-PM-Apr-25-2023-02-55-56-6016-AM-May-01-2023-08-15-21-7746-PM.png)](https://www.websitemagazine.com/analytics/holiday-analytics-five-to-watch-this-season) 

[The record-setting online sales during Thanksgiving week have the ecommerce industry poised for its best ...](https://www.websitemagazine.com/analytics/holiday-analytics-five-to-watch-this-season)

[SaaS Call Analytics at adTrax](https://www.websitemagazine.com/analytics/saas-call-analytics-at-adtrax)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![SaaS Call Analytics at adTrax](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/keymetric-mini-Jan-22-2023-11-44-37-4085-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/saas-call-analytics-at-adtrax) 

[Phone call and conversion analytics provider KeyMetric today released adTrax, a software-as-a-service call ...](https://www.websitemagazine.com/analytics/saas-call-analytics-at-adtrax)

[Delivra Expands Results Reporting](https://www.websitemagazine.com/analytics/delivra-expands-results-reporting)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Delivra Expands Results Reporting](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/delivra-mini-Jan-22-2023-11-44-35-4185-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/delivra-expands-results-reporting) 

[Email service provider Delivra released a new series of reports that give users better insight into ...](https://www.websitemagazine.com/analytics/delivra-expands-results-reporting)

[URL Shortening (and Analytics) for Online Video](https://www.websitemagazine.com/analytics/url-shortening-and-analytics-for-online-video)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![URL Shortening (and Analytics) for Online Video](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/sorenson-mini-Jan-22-2023-11-45-08-0585-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/url-shortening-and-analytics-for-online-video) 

[Sorenson Media released Vid.vu this week, a URL shortening service designed specifically for professional ...](https://www.websitemagazine.com/analytics/url-shortening-and-analytics-for-online-video)

[Get Real Results with Real-time Analytics](https://www.websitemagazine.com/analytics/get-real-results-with-real-time-analytics)

[by Linc Wonham](https://www.websitemagazine.com/analytics/author/linc-wonham) 

[![Get Real Results with Real-time Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/optify-mini-Jan-22-2023-11-40-36-2862-PM-1-1-1.gif)](https://www.websitemagazine.com/analytics/get-real-results-with-real-time-analytics) 

[Critical to the success of every online business is a healthy set of analytics tools - and the sooner you can ...](https://www.websitemagazine.com/analytics/get-real-results-with-real-time-analytics)

[Yotta: The New Guy in Web Performance Analysis](https://www.websitemagazine.com/analytics/yotta-the-new-guy-in-web-performance-analysis)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Yotta: The New Guy in Web Performance Analysis](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-45-29-3400-PM-Apr-10-2023-01-03-44-8895-PM-Apr-25-2023-02-59-15-8926-AM-May-01-2023-08-19-21-5703-PM.png)](https://www.websitemagazine.com/analytics/yotta-the-new-guy-in-web-performance-analysis) 

[Improve the user experience and you improve revenue, right? It only makes sense then that we're starting to ...](https://www.websitemagazine.com/analytics/yotta-the-new-guy-in-web-performance-analysis)

[StatCounter Upgrades; Is the Future of Analytics Free?](https://www.websitemagazine.com/analytics/statcounter-upgrades-is-the-future-of-analytics-free)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![StatCounter Upgrades; Is the Future of Analytics Free?](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/statcounter-mini-Jan-22-2023-11-43-18-8196-PM-1-1-1.gif)](https://www.websitemagazine.com/analytics/statcounter-upgrades-is-the-future-of-analytics-free) 

[A reliable analytics solution is of great importance to your Web success - remember: you can't manage what ...](https://www.websitemagazine.com/analytics/statcounter-upgrades-is-the-future-of-analytics-free)

[Free Analytics for HTML5 Video from MeFeedia](https://www.websitemagazine.com/analytics/free-analytics-for-html5-video-from-mefeedia)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Free Analytics for HTML5 Video from MeFeedia](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/meffedia-mini-Jan-22-2023-11-41-12-5292-PM-1-1-1.gif)](https://www.websitemagazine.com/analytics/free-analytics-for-html5-video-from-mefeedia) 

[Video presents many challenges for publishers and advertisers and none more significant than analytics. That ...](https://www.websitemagazine.com/analytics/free-analytics-for-html5-video-from-mefeedia)

[Mastering Web Analytics - WAA Certification](https://www.websitemagazine.com/analytics/mastering-web-analytics-waa-certification)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Mastering Web Analytics - WAA Certification](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/waa-mini-2-1-1-1.gif)](https://www.websitemagazine.com/analytics/mastering-web-analytics-waa-certification) 

[As the conversation continues to shift from how we acquire traffic to what we do with it once it arrives on ...](https://www.websitemagazine.com/analytics/mastering-web-analytics-waa-certification)

[Evaluate Editorial Impact Using Google Analytics](https://www.websitemagazine.com/analytics/evaluate-editorial-impact-using-google-analytics)

[by Peter Devereaux](https://www.websitemagazine.com/analytics/author/peter-devereaux) 

[![Evaluate Editorial Impact Using Google Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-12-59-23-4752-PM-Apr-25-2023-02-55-56-6016-AM-May-01-2023-08-15-21-7746-PM.png)](https://www.websitemagazine.com/analytics/evaluate-editorial-impact-using-google-analytics) 

[Many editors feel that once content has been created and uploaded, their job is done. That's not true. If you ...](https://www.websitemagazine.com/analytics/evaluate-editorial-impact-using-google-analytics)

[High Performance Analytics](https://www.websitemagazine.com/analytics/high-performance-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![High Performance Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/highperformance-3-1-1-1.jpg)](https://www.websitemagazine.com/analytics/high-performance-analytics) 

[You can't manage what you can't measure and you certainly can't monetize it either. Analytics is the single ...](https://www.websitemagazine.com/analytics/high-performance-analytics)

[New PRWeb Analytics Reports](https://www.websitemagazine.com/analytics/new-prweb-analytics-reports)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![New PRWeb Analytics Reports](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/email-icon-1-1-1-1.png)](https://www.websitemagazine.com/analytics/new-prweb-analytics-reports) 

[Online news distribution service PRWeb released new analytics reports for measuring results from news ...](https://www.websitemagazine.com/analytics/new-prweb-analytics-reports)

[Selling Products With Web Analytics](https://www.websitemagazine.com/analytics/selling-products-with-web-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Selling Products With Web Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/shopping-cart-icon-Jan-22-2023-11-44-53-4347-PM-1-1-1.png)](https://www.websitemagazine.com/analytics/selling-products-with-web-analytics) 

[:: Three Web Analytics Insights to Help Merchants Sell More Products This Holiday :: Website Magazine's ...](https://www.websitemagazine.com/analytics/selling-products-with-web-analytics)

[Asynchronous Tracking in Google Analytics](https://www.websitemagazine.com/analytics/asynchronous-tracking-in-google-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Asynchronous Tracking in Google Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/google-logo-icon-Jan-22-2023-11-45-18-2379-PM-Apr-10-2023-01-03-39-7966-PM-Apr-25-2023-02-59-13-0807-AM-May-01-2023-08-19-16-8218-PM.png)](https://www.websitemagazine.com/analytics/asynchronous-tracking-in-google-analytics) 

[The February edition of Website Magazine (distributed just after the new year) will feature a cover story on ...](https://www.websitemagazine.com/analytics/asynchronous-tracking-in-google-analytics)

[Quantivo for Online Media \[Behavorial Analytics\]](https://www.websitemagazine.com/analytics/quantivo-for-online-media-behavorial-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Quantivo for Online Media \[Behavorial Analytics\]](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/quantivo-mini-3-1-1-1.gif)](https://www.websitemagazine.com/analytics/quantivo-for-online-media-behavorial-analytics) 

[Behavioral analytics provider Quantivo announced a new solution today that includes 22 online media audience ...](https://www.websitemagazine.com/analytics/quantivo-for-online-media-behavorial-analytics)

[Tips for Better Google Analytics](https://www.websitemagazine.com/analytics/tips-for-better-google-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Tips for Better Google Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-46-48-1858-PM-Apr-10-2023-01-03-24-1636-PM-4-4.png)](https://www.websitemagazine.com/analytics/tips-for-better-google-analytics) 

[by Bryan Eisenberg Just because Google Analytics is free, don't let that mislead you into believing it is ...](https://www.websitemagazine.com/analytics/tips-for-better-google-analytics)

[Visual Web Analytics in 3D from Impact Engine](https://www.websitemagazine.com/analytics/visual-web-analytics-in-3d-from-impact-engine)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Visual Web Analytics in 3D from Impact Engine](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/impactengine-mini-1-1-1-1.gif)](https://www.websitemagazine.com/analytics/visual-web-analytics-in-3d-from-impact-engine) 

[Advertising technology company Impact Engine released a new analytics module which enables clients to render ...](https://www.websitemagazine.com/analytics/visual-web-analytics-in-3d-from-impact-engine)

[Phone Call Tracking in Google Analytics](https://www.websitemagazine.com/analytics/phone-call-tracking-in-google-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Phone Call Tracking in Google Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/phonebooth-mini-Jan-22-2023-11-45-29-9813-PM-1-1-1.gif)](https://www.websitemagazine.com/analytics/phone-call-tracking-in-google-analytics) 

[UK Internet marketing company ClickThrough Marketing today introduced a module add-on for Google Analytics ...](https://www.websitemagazine.com/analytics/phone-call-tracking-in-google-analytics)

[Bizy.Be: URL Shortener with Analytics](https://www.websitemagazine.com/analytics/bizy-be-url-shortener-with-analytics)

[by Maureen Alley](https://www.websitemagazine.com/analytics/author/maureen-alley) 

[![Bizy.Be: URL Shortener with Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/bizybe-mini-2-1-1-1.gif)](https://www.websitemagazine.com/analytics/bizy-be-url-shortener-with-analytics) 

[VisiStat, a website analytics company specializing in website management announced its URL shortening ...](https://www.websitemagazine.com/analytics/bizy-be-url-shortener-with-analytics)

[Desktop Marketing Dashboard - Google Analytics](https://www.websitemagazine.com/analytics/desktop-marketing-dashboard-google-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Desktop Marketing Dashboard - Google Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/dashboard-mini-2-1-1-1.gif)](https://www.websitemagazine.com/analytics/desktop-marketing-dashboard-google-analytics) 

[Wouldn't it be nice to always have Web performance data available on your desktop? No more logging in? No ...](https://www.websitemagazine.com/analytics/desktop-marketing-dashboard-google-analytics)

[Google Analytics and Adsense Get Married](https://www.websitemagazine.com/analytics/google-analytics-and-adsense-get-married)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Google Analytics and Adsense Get Married](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/google-logo-icon-Jan-22-2023-11-41-21-4709-PM-3-2-2.png)](https://www.websitemagazine.com/analytics/google-analytics-and-adsense-get-married) 

[Publishers using both Google Analytics and Google Adsense can now officially integrate their accounts. ...](https://www.websitemagazine.com/analytics/google-analytics-and-adsense-get-married)

[ChartBeat Real-time Analytics](https://www.websitemagazine.com/analytics/chartbeat-real-time-analytics)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![ChartBeat Real-time Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/chartbeat-mini-2-1-1-1.gif)](https://www.websitemagazine.com/analytics/chartbeat-real-time-analytics) 

[The trouble with real-time analytics is that they are like a vortex of awesomeness, pulling you in deeper and ...](https://www.websitemagazine.com/analytics/chartbeat-real-time-analytics)

[Google Analytics API - Create Standalone Apps](https://www.websitemagazine.com/analytics/google-analytics-api-create-standalone-apps)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Google Analytics API - Create Standalone Apps](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/google-logo-icon-Jan-22-2023-11-41-21-4709-PM-3-2-2.png)](https://www.websitemagazine.com/analytics/google-analytics-api-create-standalone-apps) 

[Google has announced the availability of an Analytics Data Export API (beta) is now publicly available. A ...](https://www.websitemagazine.com/analytics/google-analytics-api-create-standalone-apps)

[Analyzing Where Users Click - Open Source Heatmap Cannoli](https://www.websitemagazine.com/analytics/analyzing-where-users-click-open-source-heatmap-cannoli)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Analyzing Where Users Click - Open Source Heatmap Cannoli](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/cannoli-mini-1-1-1-1.gif)](https://www.websitemagazine.com/analytics/analyzing-where-users-click-open-source-heatmap-cannoli) 

[Where are users "clicking" on your page? Tracking website visits using heat maps is perhaps the easiest way ...](https://www.websitemagazine.com/analytics/analyzing-where-users-click-open-source-heatmap-cannoli)

[Searching Behind the Curtain: Diving Deeper into Multi-Channel Analytics](https://www.websitemagazine.com/analytics/searching-behind-the-curtain)

[by Bill Leake](https://www.websitemagazine.com/analytics/author/bill-leake) 

[![Searching Behind the Curtain: Diving Deeper into Multi-Channel Analytics](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-12-59-23-4752-PM-Apr-25-2023-02-55-56-6016-AM-May-01-2023-08-15-21-7746-PM.png)](https://www.websitemagazine.com/analytics/searching-behind-the-curtain) 

[Do you really know how your search marketing efforts directly impact your overall online initiatives and ...](https://www.websitemagazine.com/analytics/searching-behind-the-curtain)

[Analytics Master List - 15+ Solutions](https://www.websitemagazine.com/analytics/analytics-solutions-master-list)

[by Pete Prestipino](https://www.websitemagazine.com/analytics/author/pete-prestipino) 

[![Analytics Master List - 15+ Solutions](https://www.websitemagazine.com/hubfs/Imported_Blog_Media/gradient-regular-logo-mark-Jan-22-2023-11-41-57-7471-PM-Apr-10-2023-01-03-50-1266-PM-Apr-25-2023-02-59-21-1277-AM-May-01-2023-08-19-23-6097-PM.png)](https://www.websitemagazine.com/analytics/analytics-solutions-master-list) 

[Microsoft shut the doors on its analytics offering recently. While not too many Web professionals are ...](https://www.websitemagazine.com/analytics/analytics-solutions-master-list)

[Yahoo! Analytics Beats Google Analytics](https://www.websitemagazine.com/analytics/yahoo-analytics-beats-google-analytics)

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