Mobile World

The Web isn’t dead but it is sharing the glory with smartphones and tablets. Discover the practices to create engaging and effective mobile experiences.

Seamlessly Test Your In-App Experience

It’s no secret, consumers love their mobile apps. In order for marketers to maximize the effectiveness of their apps they must be able to test new layouts and features seamlessly and monitor the performance of their changes....

100 Million App Installs for Appia

Mobile user acquisition network Appia has reached a rather significant milestone - 100 million app installs. Driven in great part by the increasing demand for mobile advertising campaigns, the milestone represents cumulative installs...

Are WalletAds the Future of Mobile Advertising?

Mobile marketing solutions provider Vibes has unveiled a new way for advertisers to reach and engage mobile consumers. The new mobile ad technology, dubbed WalletAds , allows consumers to tap and save branded content and offers to...

Yahoo's Mobile Evolution

Yahoo is rolling out a new suite of services designed for mobile developers to analyze, advertise, monetize and enhance their apps. In addition to a new "exploration" interface for its Flurry Analytics product (which Yahoo...

Visa Checkout Supports Buyers & Sellers in 10 New Countries

Visa is rolling out its Visa Checkout product to additional markets across the world, bringing its total to 16 countries. Visa Checkout is an online service from Visa that enables shoppers to pay for items quickly (one click) wherever...

Do Consumers Really Prefer Social Login?

Social login has become a popular method for website designer to leverage on their websites in order to increase registration among users - begging the question does consumers desire for social login transfer to mobile apps? Appsee...

6 Mobile App Inspirations for Developers

Consumers can’t get enough of mobile apps, with Flurry Analytics revealing that overall app usage grew by 76 percent in 2014. This is good news for developers who can cash in on the mobile app momentum by monetizing their own...

Are We Approaching a "Mobile-First Era"?

Mobile is one of the hottest trends today and as consumers continue to use their devices more and more, the young channel's importance to brands will only elevate. PayPal and Ipsos have released the findings from their latest study...

Data to Get Your Apps Seen

Twenty percent of apps may only be used once , but their developers are lucky their application was found at all. With 63 percent of apps discovered through app store search (source: Forrester), the odds are stacked against companies...

7 Great Android Note Taking Apps To Help You Live a Better Digital Life

You probably write notes everywhere: on scrap pieces of paper, digitally on your smartphone, all over your legal pads and occasionally, probably even on your hand. Fortunately, it doesn't have to be that way. There are some really...

5 Apps That Make Running a Business Easier

:: By Dylan Chadwick, Fueled :: Starting or managing a business from the ground up was never an easy task. According to Intellectsoft , the three biggest issues today’s business owners face are creating a virtual office, communicating...

A Proximity-based Social Network for iOS

CrowdPost, a proximity-based social media app for iPhones and iPads, was released recently and it might just help bridge the gap between users' offline and virtual lives. Where traditional social networks connect users based on...

Apple Wins the Ad Revenue Battle in Q4

A new report from Opera Mediaworks reveals that Android captured 63 percent of mobile ad traffic in Q4 2014. Apple, however, led the way in revenue generation. The “ State of Mobile Advertising ” report notes that Apple...

Google's Personal Assistant Now Delivers More Personal Information

As consumers' mobile devices fill up with apps, designers must find a compelling way to draw users back into their app or risk getting lost among the ever-expanding library of apps on the consumers device. To help accomplish this...

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Luxury Brands Still Struggling with Mobile

Just 58 percent of luxury brand executives were content with their digital initiatives at the end of 2014 according to a new report from RadiumOne and WBR Digital . According to the Luxury Retail’s Digital Moment report, even...

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