Mobile World

The Web isn’t dead but it is sharing the glory with smartphones and tablets. Discover the practices to create engaging and effective mobile experiences.

Huddle Accelerates Enterprise Collaboration for Android Users

Cloud collaboration service Huddle, which enables enterprises to store, access, share, sync and work on files, has introduced an updated version of their Android app . Huddle revealed that it has seen 50 percent month on month increase...

Today's Consumer Journey is Cross Device

New research from Criteo reveals that 50 percent of purchases worldwide now involve multiple devices through the consumer buying journey. The Q3 2015 State of Mobile Commerce Report from Criteo, which analyzed 1.4 billion online transactions...

Yext Beacons and Real-Time Engagement

Digital location management solution Yext has unveiled Xone, a new mobile audience engagement product that will provide offline businesses an opportunity to serve customers during in-store visits. Through Xone's primary feature...

Simplifying Mobile Decision Making with appFigures for Adobe Analytics

App store intelligence platform appFigures announced an integration with Adobe Analytics (part of the Adobe Marketing Cloud) that will provide a more complete view of mobile app and marekting performance, and additional data they canuse...

Boost Engagement & Improve Retention with Rewards

If your enterprise needs to boost engagement and improve retention, it is neccessary to reward users. Fortunately, there are some standout vendors to help you along the way and plenty of proof that the approach/strategy works. Mobile...

Integrity of In-App Mobile Ad Inventory in Question

Advertisers thinking of increasing their mobile advertising budgets might want to rethink those initiatives. Ad-fraud detection and prevention firm Pixalate's recent Mobile Sellers Trust Index shows that upwards of 38 percent of...

5 Key Features and Attributes for a Mobile CRM

:: By Chirag Leuva, Yudiz Solutions Before mobile era and particularly smartphones completely revolutionized customer relationship management or CRM, for years businesses all over the globe tried hard to utilize it to their advantage...

Prepare for a Mobile Holiday

There is yet another study shedding light on how important mobile will be this upcoming holiday season. The study, by marketing software company SteelHouse, takes a look at data collected from millions of online transactions from approximately...

5 Ways to Go Beyond Google's Mobile Minimum

:: By Larry Alton, @LarryAlton3 :: So you survived Google’s deadly “Mobilegeddon” update. You’ve run a clean test of your site’s mobile-friendliness and according to Google, every page of your site is...

The Mobile Payments Race; Stripe Unveils Relay API

Even though mobile devices now represent a majority (60 percent) of Web browsing traffic, they account for a much lower percentage of purchasing in the digital realm. There are, of course, plenty of payment processing solutions available...

From Product Image to Product Video with ZAP-EB

Ebay Sellers have a new and rather interesting tool at their disposal and it could put video front and center on the marketplace. Available for Apple iPhones, iPads and iPod touch mobile devices running iOS 7 or later, ZAP-EB is an...

Mobile Survival Guide (2015)

People certainly love their mobile devices - some, it seems, are actually addicted. According to a recent report by Yahoo-owned Flurry, nearly 280 million people worldwide can be classified as "mobile addicts," launching...

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Consumers Demand New Payment Options

A new MasterCard study is shedding light on consumers’ shopping preferences, revealing that retailers are under increasing pressure to adopt new payment technologies. The Retail Social Listening Study , conducted in partnership...

Identify Returning Visitors Across Devices

Netbiscuits is helping Web pros identify customers across devices, as the mobile software solutions provider unveiled a new cross-device identification tool. The tool, dubbed Visitor ID , can be leveraged to recognize returning Web...

Is "Native" Broken? Using In-App Messaging for Mobile Customer Service

Customer engagement (and CRM) platform Sparkcentral has launched an in-app messaging solution focusing on helping brands improve their mobile customer service. Brands using the platform are now able to provide end-users with the ability...

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