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Issue Table of Contents

select an issue

May 2015 Issue 90

Cover Article

Performance Marketing

By Pete Prestipino

The art and science of performance marketing is changing. We explore what you need to be part of the affiliate flow and show you a practical guide as well as industry insights to lead the way.

Feature Articles

Email and the Enterprise

By EJ McGowan

CRO from Scratch

By Tim Ash

Action Analytics

By Amir Glatt

Additional Articles
  • MVP Screenshot Tools
  • Local Listing Management Simplified
  • Managing Customer Relationships
  • How to Compete for Leads
Read this issue

April 2015 Issue 89

Cover Article

Digital Design

By Pete Prestipino

Find out how today's savviest companies are providing digital experiences that introduce prospects to their brand in ways which accelerate their own 'Net success.

Feature Articles

Create Value Propositions That Work

By Milad Oskouie

Common Project Management Pitfalls

By Reda Sedrati

Is CRMs Failing Digital Enterprise

By David Trice

Additional Articles
  • Unlock Ad Efficiency
  • Cohort Analysis In Action
  • Staying Ahead of Affiliate Marketing
  • Hiring Designers and Devs in 2015
Read this issue

March 2015 Issue 88

Cover Article

Digital Influence & Advertising

By Amberly Dressler

Explore how online advertisers are creating messaging that is reflective of a user's need and then promoting (advertising) it at the right time.

Feature Articles

New gLTDs in Focus

By Allison Howen

Conversion-Killing Copy to Avoid

By Brian Lewis

The Rise of Social CRMs

By Scott Taback

Additional Articles
  • Why Digital Rights Management Matters
  • Build a Digital Alert Machine
  • Search and Social Ad Targeting
  • Hosting Brands to Know
Read this issue

February 2015 Issue 87

Cover Article

Personalization for the Digital Consumer

By Allison Howen & Derek Schou

Today's consumers can take their digital business anywhere - causing companies to scramble to find technologies and strategies that can make their websites stand out.

Feature Articles

Next-Level Marketing Automation

By Peter Prestipino

Using Humor to Increase Conversions

By Tim Ash

Content Development for SEO

By Jordan K.

Additional Articles
  • Digital Ad Platforms for 2015
  • Top Apps for Web Pros
  • Email Marketing's True ROI
  • Display Advertising Myths
Read this issue

January 2015 Issue 86

Cover Article

Digital Power Players

By Peter Prestipino

The evidence is clear - email is an effective way to retain and engage users, and bring potential buyers who are hesitant to engage one step closer toward conversion.

Feature Articles

Expert CRO Predictions for 2015

By Tim Ash

The Digital Enemy

By Jamie Smith

Using Online Discount Codes

By Matt Swan

Additional Articles
  • Bloggers Get Moving
  • Dark Side of Social
  • Maximize Reach of Discount Codes
  • Web-Only Loyalty Programs
Read this issue

December 2014 Issue 85

Cover Article

Systems, Tactics & Processes for Email

By Peter Prestipino

With the right systems, tactics and processes in place, and by keeping a keen eye on industry trends, email can be used to develop a more robust presence.

Feature Articles

Selecting an AFFILIATE NETWORK

By Derek Schou

The Role of the Data Scientist

By Brian Lewis

Broaden Retail Horizons with iBeacons

By Jeff Francis

Additional Articles
  • Achieving Superstardom on LinkedIn
  • Image Manipulation in WordPress
  • An Impressive Digital Display
  • What Do You Know About HTML5
Read this issue

November 2014 Issue 84

Cover Article

Social Media Magic Tricks

By Amberly Dressler

Those responsible for social media within their enterprises are struggling to answer some fundamental questions about their time spent on social.

Feature Articles

Can Retailers Ship from Any Store

By Ian Goldman

Last Minute Holiday Conversion Tips

By Tim Ash

Precise Data, Not Big Data

By Rich Pasewark

Additional Articles
  • Digital Key to Keyword Research
  • Online Merchant's Guide to Replatforming
  • A Brighter Digital Tomorrow
  • Removing Web Barriers
Read this issue

October 2014 Issue 83

Cover Article

Break Through with Analytics

By Peter Prestipino

Learn what businesses should be measuring and the best available methods and solutions for e-commerce merchants, information publishers and digital service providers to do so.

Feature Articles

Improve Images, Increase Conversions

By Brian Lewis

Canada's New Anti-Spam Law

By Derek Schou

Back to Work with Product Feeds

By Matt Swan

Additional Articles
  • Powerful Wordpress Plugins
  • Web Tech Watch
  • 7 Pre-Campaign Questions
  • Foolproof Social Media Design
Read this issue

September 2014 Issue 82

Cover Article

Follow the Mobile Leader

By Amberly Dressler

The mobile channel is redefining digital initiatives. In fact, 80 percent of marketers using mobile believe their efforts on the channel do or will provide a return on investment.

Feature Articles

User Experience Metrics to Know

By Chris Casale

D.A.T. Segmentation

By Peter Prestipino

Active vs. Passive Monitoring

By Mehdi Daoudi

Additional Articles
  • User Scenarios in Focus
  • Why Affiliate Programs Stall
  • Behavioral Data on Social
  • Everyday Blogging Tools
Read this issue

August 2014 Issue 81

Cover Article

E-Commerce Growth Hacking

By Peter Prestipino

how can your e-commerce enterprise capitalize on the opportunity provided by the undeniable shift occurring from bricks to clicks? Start hacking... growth hacking.

Feature Articles

Dark Days for Big Brand SEO

By Amberly Dressler

Costly Enterprise Conversion Errors

By Tim Ash

Experiential Commerce

By Glen Conradt

Additional Articles
  • Marketing Automation Done Right
  • AdWords Ideas
  • Mobile App Testing
  • Specialized Web Hosting
Read this issue

July 2014 Issue 80

Cover Article

Local Biz' in a Google World

By Amberly Dressler & Allison Howen

As the web becomes a more traditional element in consumers lives, brands must know the places to be and the methods to get there to ensure greater conversions.

Feature Articles

SEO's Reliance on Outreach

By Peter Prestipino

Lock Down Your Website

By Derek Schou

Modern CRO

By Tim Ash

Additional Articles
  • Digital Advertising & AI
  • Pin it to Win it
  • Lock Down your Website
  • Better Product Pages
Read this issue

June 2014 Issue 79

Cover Article

Today's Top Web Software

By Pete Prestipino

We examine how software in the Web landscape can be used for everything from the technical to the social, satisfying every possible enterprise need in between.

Feature Articles

Optimal Email Frequency

By Peter Prestipino

Content Marketing Trifecta

By Tim Ash

Social Media Listening

By Allison Howen

Additional Articles
  • Advertising Aptitude
  • Landing Page Optimization
  • Mobile Crash Course
  • Big Data, Small Brands
Read this issue

May 2014 Issue 78

Cover Article

Bright Ideas for Preformance Marketing

By Allison Howen

Despite a negative view of the affiliate industry, top-notch performance marketers are fueling a multi-billion dollar industry and leveraging sophisticated technologies and strategies to prove the critics wrong and make a few bucks doing so.

Feature Articles

Search Result Trends to Watch

By Peter Prestipino

User-Experience Checklist

By Amberly Dressler

Tech Jargon in Focus

By Peter Prestipino

Additional Articles
  • Free PPC Advertising Tools
  • So Long Bid Data!
  • Hard Rock Cafe's Story
  • State of the New gTLDs
Read this issue

April 2014 Issue 77

Cover Article

Opportunities, Trends & Tools in Web Design

By Peter Prestipino

Every day, new approaches to old problems and emerge and new technologies are created. Web designers shouldn't follow each digital trend, but aim to understand the opportunities, trends and tools that are available.

Feature Articles

Growing Up CRO

By Tim Ash

Mobile Email Data

By Allison Howen

Omnichannel Breakthrough

By Matt Swan

Additional Articles
  • Test Your Affiliate IQ
  • The Modern Product Page
  • Programmitic's Evolution
  • Infrastructure Decisions
Read this issue

March 2014 Issue 76

Cover Article

The Pulse of 'Net Advertising

By Peter Prestipino

The pulse of the online advertising industry is strong and vibrant. Discover just how healthy the channel is, how you can meet your own advertising objectives by aligning them with the many available opportunities.

Feature Articles

Search-Friendly Design

By Allison Howen

Rich Content Intent

By Peter Prestipino

A Day of Retargeting

By Amberly Dressler

Additional Articles
  • When Not to Test
  • Affiliate Skepticism
  • Tracking Social
  • The True Costs of Marketing
Read this issue

February 2014 Issue 75

Cover Article

Everyday Digital Optimization

By Amberly Dressler

This article provides practical guidance for anyone looking to start improving the various aspects of their Web-based enterprise.

Feature Articles

Domains of Interest

By Peter Prestipino

The Modern Affiliate Marketer

By Peter Prestipino

Tips for Improving Online Forms

By Tim Ash

Additional Articles
  • The Key to Native Advertising
  • The Science of Subject Lines
  • 5 Tips for Growing a Local Following
  • Contagiously Optimistic
Read this issue

January 2014 Issue 74

Cover Article

Now is the Time to Startup!

By Peter Prestipino

This article provides practical guidance for anyone looking to take the ultimate digital leap as an Internet professional and start their own enterprise.

Feature Articles

E-Commerce SEO Challenges

By Amberly Dressler

Flat Design in Focus

By Allison Howen

Web Wellness Formula

By Jerod Morris

Additional Articles
  • Net Advertising Investments
  • The Building Blocks of Personalization
  • Small Screen Shopping
  • New Standard for Customer Care w/ Live Chat
Read this issue

Winter 2013/2014 Issue 73

Cover Article

Keep Calm & Keep Up With the Web's Best

By Amberly Dressler and Allison Howen

The Web's best are committed to acquisition and retention, optimization and analytics, and infrastructure and reliability � and you should be too.

Feature Articles

2014 Internet Resolutions

By Peter Prestipino

Most Engaging Ads Ever?

By Allison Howen

New Approaches to Link Building

By Peter Prestipino

Additional Articles
  • 9 Post-Purchase Tips
  • Marketing to Moms
  • Staying Connected
  • Understand Today's Shoppers
Read this issue

December 2013 Issue 72

Cover Article

Innovation & Inspiration

By Peter Prestipino

We explore some of the most exciting technologies and emerging Web solutions setting the pace for Web companies today.

Feature Articles

Holiday Ad Tips

By Cleofe Betancourt

SEO Myths Dispelled

By Amberly Dressler

Common E-Commerce Conversion Fails

By Tim Ash

Additional Articles
  • Gmail Tabs in Focus
  • Selling Domains
  • Google's Ghost Town
  • Dynamic Content Marketing
Read this issue

November 2013 Issue 71

Cover Article

Upwardly Mobile

By Peter Prestipino

Being "mobile" is now an essential element in Web success, and in many ways, it is the only way to be a truly modern digital enterprise.

Feature Articles

Three Top Website Designs from 2013

By Amberly Dressler

Current State of Web Retail

By Allison Howen

A Real Plan for the gTLD Boom

By Amberly Dressler

Additional Articles
  • 4 User-Review Sites Web Marketers Should Consider
  • 7 Considerations for Mobile Email Marketing
  • Marketing to Teens & Tweens
  • The Gender Divide
Read this issue

October 2013 Issue 70

Cover Article

Loyalty for the Modern Digital Buyer

By Amberly Dressler

Loyalty is a topic echoed throughout the business community. What is changing however is the path that modern digital buyers take to become loyal to brands.

Feature Articles

The Dangers of Myopia in Digital Marketing

By Justin Gray

Audience Messaging Strategies

By Erik Matlick

3 Ways to Battle Social Media Waste

By Allison Howen

Additional Articles
  • Phone Calls to Monetize Affiliate Traffic
  • What you Don�t Know About� Google Analytics
  • Driving Email Through Dynamic Targeting
  • It�s Time to Dump Your Web Host
Read this issue

September 2013 Issue 69

Cover Article

Conversion Roundtable

By Allison Howen and Amberly Dressler

Website Magazine has assembled an expert group of digital professionals (merchants, publishers and service providers) to share their insights about today's state of conversions on the 'Net

Feature Articles

The Science of Digital Home Building

By Peter Prestipino

Enterprise Superstar: Tag Management

By Allison Howen

The Significance of Cookie Hierarchy

By Simon Hofmeister

Additional Articles
  • Low-Volume, High-Impact Email
  • Offense Against E-commerce Chargebacks
  • Mastering Marketing Automation
  • Digital Experience Measurement
Read this issue

August 2013 Issue 68

Cover Article

Fishing for Leads

By Peter Prestipino

Discover how to reel in more leads, ensure those leads meet your company's high sales expectations, and do it all faster and cheaper.

Feature Articles

CRM Comparisons

By Allison Howen

Facebook Marketing Score

By Lisa Cucinotta

Break the Digital Mold

By Ian Truscott

Additional Articles
  • Merging Social and SEO
  • Learning to Code
  • Everyday Uses of Big Data
  • Getting Started with Azure
Read this issue

July 2013 Issue 67

Cover Article

Engagement: The Digital Laws of Attraction

By Peter Prestipino

How Internet professionals are attracting and retaining Web users today and improving the overall digital experience.

Feature Articles

Marketing Issues in Online and Mobile

By David O. Klein

Rethink Digital Strategy To Win Big

By Tom Shapiro

Leverage Social Login to Boost Engagement

By Bill Piwonka

Additional Articles
  • 10 Ways to Generate Powerful Emails
  • Does Cognitive Bias Kill Creativity?
  • Software Matters: Get Platform-iliar
  • Catering to the New B2B/B2C Hybrid Consumer
Read this issue

June 2013 Issue 66

Cover Article

Web Quality Workout

By Amberly Dressler

Today�s digital consumers want things faster, cheaper and better, without jeopardizing quality. Our business operations demand the same, but how can you keep pace and continually improve?.

Feature Articles

How to Monetize Mobile Traffic

By Peter Prestipino

E-Commerce Site Search in Focus

By Allison Howen

Easy Email List Growth Tactics

By Allison Howen

Additional Articles
  • Say Yes to Website Security
  • Credibility on the Information Superhighway
  • 7 Web Visibility Tricks
  • The New Rules of Digital Advertising
Read this issue

May 2013 Issue 65

Cover Article

Driving Traffic, Are you on the road to Web success?

By Michael Garrity

For most digital enterprises, acquiring traffic � the actual website visitors that every 'Net business needs � is the biggest roadblock on their journey to Web success.

Feature Articles

Into the Cart E-Commerce Video

By Dr. Melody King

Future Proof, SEO Campaigns

By Peter Prestipino

Bring the Store Shelf to the Product Page

By Allison Howen

Additional Articles
  • Designing a Friendlier User Experience
  • Unicode Symbols in Email Increase Engagement?
  • Become a Site Search Superstar
  • C-Suite Social Media Guidelines
Read this issue

WEB 100 Issue 64

Special Issue

Discover the digital tactics and techniques of the Web's leading enterprises in Website Magazine's inaugural Web 100 Guide. This content-rich list ranks the Web's premier digital destinations and includes exclusive interviews and insight into these brands.

Featured Categories

Finance

Lifestyle

News & Media

Retail & Consumer Goods

Service Providers

Technology

About this issue
  • Software & strategy insights from elite Web companies
  • Exclusive takeaways from top digital influencers
  • Detailed search marketing & social media data
Explore the WEB 100!

April 2013 Issue 63

Cover Article

Content That Sells

By Peter A. Prestipino

Content marketing done well motivates, involves and captivates consumers. See how companies are using content marketing and developing, distributing and analyzing content that drives results.

Feature Articles

Is Facebook's Graph Search a Game Changer?

By Allison Howen

A Beginner's Guide to Web Design Blunders

By Jarrod Wright

Simplifying the Recurring Payment Process

By Michael Garrity

Additional Articles
  • Digital Agency Matchmaking
  • Cloud VPS for Beginners
  • Keep your Ad Strategy Ahead of the Game
  • Growing Your Digital Garden
Read this issue

March 2013 Issue 62

Cover Article

Found User Acquisition Tactics

By Peter A. Prestipino

Acquiring website visitors from the 'Net requires a proven strategy, a creative mind and a few tactics from the experts. Here we cover the acquisition strategies and tactics in use today by the most successful digital brands.

Feature Articles

Unleasing the Power of Blog Commenting

By Michael Garrity

Mobile Unawareness: The Misuse of Mobile Can Hurt You

By Michelle M. Wicmandy

Marketing Science

By Peter A. Prestipino

Additional Articles
  • Super Strategies for Email Segmentation
  • The State of Paid Inclusion
  • 5 Questions to Ask Prospective Developers
  • Q&A with Real Help Desk Users
Read this issue

February 2013 Issue 61

Cover Article

100+ Resources for Website Optimization

By Peter A. Prestipino

The digital experience provided to website visitors plays a significant role in your business�s �Net success. With a dizzying array of elements to optimize, optimization can seem overwhelming.

Feature Articles

Creating Share-Worthy Digital Experiences

By Olivier Naimi

A Guide to Good Translations

By Chad Orr

The �Superfan� Experiment

By Allison Howen

Additional Articles
  • Cyber Week Emails to Remember
  • Captivating Readers & Attracting Web Crawlers
  • Right Metrics for Web Performance Monitoring
  • Social Sharing Widgets for Your Website
Read this issue

January 2013 Issue 60

Cover Article

Best of the Web

By Peter A. Prestipino, Amberly Dressler, Allison Howen and Michael Garrity

From reliable infrastructures to sophisticated acquisition and retention strategies and a commitment to optimization, Website Magazine explores the companies that earned their place and the methods they used to ensure their digital success.

Feature Articles

Knowledge Graph Optimization

By Peter A. Prestipino

Prison Theory of Web Development

By Mike Stowe

Running a Pinterest Contest

By Peter A. Prestipino

Additional Articles
  • Tomorrow�s CRMs, Today
  • Customer Retention on the Web
  • Mobile Email Design for All
  • Getting Started with a Content Delivery Network
Read this issue

December 2012 Issue 59

Cover Article

The Email Experience

By Peter A. Prestipino, Amberly Dressler, Allison Howen and Michael Garrity

The inbox remains the central hub of conversations (and conversions) for Web users. Discover the important trends shaping this vital marketing channel and how new tools are aiding marketers in their quest to control the email experience.

Feature Articles

CPC Testing on Offer-Based Ads

By Peter A. Prestipino

International Hosting in Focus

By Michael Garrity

Social Media Scheduling

By Amberly Dressler

Additional Articles
  • Virtual Harmony & the Digital Trinity
  • Checklist for Gaining Local Web Authority
  • A-List Metrics for Retailers
  • Brands Learning from Brands
Read this issue

November 2012 Issue 58

Cover Article

Advertising the Internet Way

By Peter A. Prestipino

There are more channels, destinations and platforms to explore for the purpose of Internet advertising than ever before. Discover the techniques and tactics in use today by companies large and small.

Feature Articles

The Tech State of E-Commerce

By Allison Howen

The Automation of Social

By Pam Kostka

High Ticket Affiliate Offers

By Mike Evans

Additional Articles
  • Get Down with Website Demos
  • Segmenting "Big Data"
  • Reducing Website Vulnerabilities
  • Time Management for Exec's
Read this issue

October 2012 Issue 57

Cover Article

Winning with Practical Analytics

By Peter A. Prestipino

Learn how to capture the most accurate view of a site�s performance with practical analytics, all while breaking free from the metrics comfort zone and racing toward analytics success.

Feature Articles

The Benefits of a Website Preference Center

By Scott Frey

Building a Social Business Now

By Mitch Bishop

Why You Need OaaS

By Jason Silverglate

Additional Articles
  • Everyday Blogging for Online Success
  • Getting Started with Database-Enabled Websites
  • Flash to HTML5
  • Start Over as a Startup
Read this issue

September 2012 Issue 56

Cover Article

Mobile Inspiration

By Peter A. Prestipino

Discover what companies do to inspire their users with Mobile Web and application experiences that are both practical and compelling; how leading brands motivate users to interact.

Feature Articles

The Power of Smarter Video

By Jim Dicso

Social Media Quality over Quantity

By Michael Garrity

The Glorious World of Event Tracking

By Peter A. Prestipino

Additional Articles
  • Local Search Ranking Factors 2012
  • Design Principles and Readability
  • Marketing to the Modern Web Woman
  • The Hoopla on Hadoop
Read this issue

August 2012 Issue 55

Cover Article

E-Commerce Emergency

By Peter A. Prestipino

Merchants are in a state of emergency. Correcting common Internet retail ailments before they inflict too much harm is the only way to put a digital storefront back on the path to recovery.

Feature Articles

Focusing in on Responsive Design

By Robby Leonardi

Seven Ways to Elevate your Email Marketing

By Nicole Merrett

Monitoring Your Scaling Web Business

By Kevin McGibben

Additional Articles
  • Lead Scoring Not What it Used to be
  • The Color of Conversion
  • Wordpress Plugins for Google Analytics
  • The Future of Facebook
Read this issue

July 2012 Issue 54

Cover Article

Content @ Work

By Peter A. Prestipino

Content management systems do not often get the respect or attention they deserve, but these software solutions are an increasingly important element of Web success. Explore the many attributes that make for an ideal CMS deployment.

Feature Articles

Converging Testing for Designers

By Michael Garrity

Game Changing SEO Strategy

By Peter A. Prestipino

Tracking Social Engagement

By Peter A. Prestipino

Additional Articles
  • Infographic Overload?
  • Customizing Video with HTML5 & CSS
  • The Psycology of Motivation
  • Retargeting Tips for Power Marketers
Read this issue

June 2012 Issue 53

Cover Article

Web Design Roundtable

By Linc Wonham

New devices, platforms, programming languages and marketing practices has had a profound effect on the role of the modern-day Web designer. Here we discuss insights about the current and future state of website design and development.

Feature Articles

Five Reasons to Hire a Web Analyst Now

By Scott McDonald

Are You Being Penalized for Over-Optimization?

By Peter Prestipino

Write Email Subject Lines That Really Deliver

By Allison Howen

Additional Articles
  • Examining Cross Channel Retail Analytics
  • Starting Small with Big Data
  • Losing Interest in Pinterest?
  • Make the Most of Your Affiliate Network
Read this issue

May 2012 Issue 52

Cover Article

Hosting & Domains

By Peter A. Prestipino

With the introduction of new top-level domains, all Web professionals are entering an exciting but uncharted digital world. Staying current with the latest happenings in the hosting world.

Feature Articles

Emerging Link Research Tools for SEO

By Michael Garrity

List Building & Lead Generation for Marketers

By Peter A. Prestipino

5 Tips to Improve Your Web Video Strategy

By Edgardo Nazario

Additional Articles
  • Combat Password Fatigue with Social Login
  • Fight Cart Abandonment with Email Retargeting
  • Five Tips to Improve Your Web Video Strategy
  • A Case for Greater Investment in SEO
Read this issue

April 2012 Issue 51

Cover Article

Masters of the SEO Universe

By Peter A. Prestipino

To be successful in SEO today requires a very different kind of thinking than it once did, and the real rulers of the modern search world leverage a strategy called people-powered optimization.

Feature Articles

Social Sharing for Retailers

By Allison Howen

Four Free Audience Measurement Tools

By Michael Garrity

Drive Growth with Smarter Email Marketing

By Paul Turnbull

Additional Articles
  • �Unselling� in the Social Age
  • Learning Management Systems
  • The Dos and Don�ts of User-generated Reviews
  • Reaching for the Cloud with Amazon S3
Read this issue

March 2012 Issue 50

Cover Article

Insider Web Software and Services

By Peter A. Prestipino

If you really explore the world of Web software and services, the likelihood that you will find a new technique or vendor that better supports your ultimate objective � whether it is revenue or awareness � increases dramatically.

Feature Articles

Everything E-Books

By Michael Garrity

Utilizing Social Media

By Lisa Chaikin

Flip a Domain in Five Days

By Peter A. Prestipino

Additional Articles
  • Lifetime Value and Daily Deals
  • Social Media within the Performance Channel
  • Building Links in 2012
  • Recycling Matters
Read this issue

February 2012 Issue 49

Cover Article

Building the Ultimate Affiliate

By Peter A. Prestipino

To excel in affiliate marketing, one must master technical skills, utilize myriad resources, leverage social propensities, ideate and innovate in the face of trends and explore new opportunities. Sound impossible? Not for those who are built for success.

Feature Articles

User Friendly Navigation Tips

By Thierry Costa

Gamify Your Website Today

By Carrie Peters

The 3 M's of Social Commerce

By Matt Compton

Additional Articles
Read this issue

January 2012 Issue 48

Cover Article

Winning With Email

By Peter A. Prestipino

If email is not a go-to channel for your Web business right now, it�s time to get into the game. If it is a channel that�s underperforming, you�d better learn how the game should be played.

Feature Articles

Yahoo! Contributor Network Insights

By Peter A. Prestipino

Integrating Testing & Analytics

By Mike Phillips

Principles of Successful Web Apps

By Linc Wonham

Additional Articles
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December 2011 Issue 47

Cover Article

Today's Top Web Companies

By Peter A. Prestipino

By incorporating some of the most effective and innovative tactics and technologies on the Web today, these companies have earned our recognition and should require your attention.

Feature Articles

International SEO Strategies

By Anthony Joseph

One Billion People

By Karen Jackson

Social Media For Sales People

By Michael Garrity

Additional Articles
  • Guide to Holiday Success
  • Non-intrusive Web Optimization
  • Cross-Platform Mobile Dev Tools
  • Affiliate Management
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November 2011 Issue 46

Cover Article

Ideal Web Technology

By Linc Wonham

One of the biggest challenges for today's Web professionals is keeping up with the latest technologies and recognizing those best suited to your enterprise.

Feature Articles

Boosting Your Search Marketing Results

By Kim Read

Sucessfully Creating A Video Strategy

By Craig Wax

Product Feed Management

By Peter A. Prestipino

Additional Articles
  • Social Media Ruined Everything
  • Excessive HTTP Requests
  • Build Your Own Daily Deals
  • Web Apps Vs. Native Apps
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October 2011 Issue 45

Cover Article

Lifestyle Marketing for Super-Affiliates

Affiliates who focus on building community, leveraging technology and incrementally improving monetization can quickly become the most successful marketers anywhere.

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September 2011 Issue 44

Cover Article

5 Ways to Dive Into Mobile

It�s no longer enough to dip your toes into the waters of mobile. Here�s how five ways to take the plunge into mobile.

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August 2011 Issue 43

Cover Article

E-Commerce Beyond the Cart

A shopping cart is all but useless without consumers to fill it. For this reason, acquisition and retention are top-of-mind with Internet retailers.

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July 2011 Issue 42

Cover Article

Adventures in Domains & Hosting

To make serious headway into the digital landscape, a successful Web professional needs a portfolio of domains, a reliable infrastructure and an adventurous spirit.

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June 2011 Issue 41

Cover Article

New Demands of Web Design

The role of the designer � and the impact that design plays in the success of a Web enterprise � are rapidly increasing and constantly changing.

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May 2011 Issue 40

Cover Article

Email Superhero Strategies

Leverage the latest technologies and these time-tested tactics to elevate your company�s communication powers to the highest level.

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April 2011 Issue 39

Cover Article

Startup: the Modern Elements of Optimization

By Mike Phillips

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Feature Articles

2011 Design Trends

By Peter A. Prestipino

Link Baiting Secrets

By Mike Phillips

Cutting Affiliate Fraud

By Linc Wonham

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March 2011 Issue 38

Cover Article

Social Media Rules

By Mike Phillips

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Feature Articles

Comparison Shopping Engines

By Dante Monteverde

Designing the Customer Experience

By Tim Ash

Online Video Strategies

By Mike Phillips

Additional Articles

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February 2011 Issue 37

Cover Article

Online Advertising Exchanges

By Peter A. Prestipino

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Feature Articles

Yahoo! Contributor Network Insights

By Peter A. Prestipino

Integrating Testing & Analytics

By Mike Phillips

Principles of Successful Web Apps

By Linc Wonham

Additional Articles

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January 2011 Issue 36

Cover Article

Web Trends to Watch in 2011

The Web is many things, but predictable is not one of them. Businesses that are able to stay ahead of the latest trends will have a much greater chance of success, and here are the ones to watch in 2011.

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December 2010 Issue 35

Cover Article

Startup: Countdown to Launch

The Web was made for startups. And with a little planning and plenty of elbow grease, yours could be the next great one. Follow this countdown to launch to give your next big idea a giant leap forward.

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November 2010 Issue 34

Cover Article

500 Million Ways to Make Money from Facebook

With the largest social network now exceeding half a billion users, Web businesses have an enormous opportunity to monetize their marketing efforts. Discover 500 Million Ways to Make Money from Facebook.

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October 2010 Issue 33

Cover Article

E-Commerce Prep

With back-to-school sales winding down, merchants can use Website Magazine's fall study guide to dive right into their holiday preparations and promotions.

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September 2010 Issue 32

Cover Article

Accelerated Advertising

Need a plan to get your business noticed by consumers in a short period of time? Follow this "Accelerated Advertising" formula to achieve online advertising success in 30 days.

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August 2010 Issue 31

Cover Article

The New Content Experience

With more content on the Internet being delivered to consumers faster and in more ways than ever, Web marketers may have to reconfigure certain aspects of their business plans to create an entirely new user experience.

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July 2010 Issue 30

Cover Article

Mobile Apps: The Gold Rush is On

Mobile apps have created a new marketplace for consumers and businesses. Not since the dawn of the Web has the online landscape shifted so dramatically. Learn about the new world of mobile apps and how your business can benefit.

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June 2010 Issue 29

Cover Article

Think (Web) Design

Few industries are as fluid as Web design and development. The rapid release of new technologies and ever-evolving user preferences ensures that the face of the Web constantly changes.

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May 2010 Issue 28

Cover Article

SEO in a Social Media World

As social networking evolves, search engines are taking notice � and techniques for generating traffic and branding are increasingly intersecting in both mediums.

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April 2010 Issue 27

Cover Article

Engineering Email

Nothing impacts the success of an e-mail marketing campaign more than how it is engineered. Generating high-value response relies on an e-mail marketer�s knowledge of what will trigger activity by message recipients.

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March 2010 Issue 26

Cover Article

Social Media: Crowdsourcing Success

Social media and networking websites have opened a new marketing pipeline to consumers and just about any business can take advantage of the opportunity. It�s time to get strategic about your approach.

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February 2010 Issue 25

Cover Article

High Performance Analytics

How much do you really know about what�s happening with your website and its brand? Discover how to drive greater profits and increase interaction just by digging deep into performance analysis.

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January 2010 Issue 24

Cover Article

Web Trends in 2010

The Web�s heavy-hitters tell Website Magazine what can be expected from 2010. Discover the techniques these thought-leaders are employing now to set yourself up for success next year and beyond.

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December 2009 Issue 23

Cover Article

Search All Over

Google, Yahoo! and Bing may drive the vast majority of traffic to your site, but �search� happens everywhere. Look beyond the big three and you might find massive traffic.

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November 2009 Issue 22

Cover Article

The Future of Email Marketing

Social media may get the attention, and search may get the investment, but email is where it's at for marketers. Selecting a vendor that meets your business� specific needs today and into the future is a key to your success.

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October 2009 Issue 21

Cover Article

Internet Marketing Strategies

Internet marketing is truly a field of equal opportunity. But it is necessary to address new resources, opportunities and techniques alongside the tried and true tactics to ensure success.

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September 2009 Issue 20

Cover Article

Smarter Advertising for Web Pro's

The new game of online advertising is all about accuracy and targeting. Get the most out of online advertising by reaching out to users where they spend their money and time.

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August 2009 Issue 19

Cover Article

Solving the Software Puzzle

Software increasingly powers our interactions with the world and influences the business decisions we make. Choose the right software for your business� specific needs and you will find a valued partner.

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July 2009 Issue 18

Cover Article

Web Hosting, A Partner of 'Net Success

Your Web host is a critical part of your success. Understand the considerations that need to be made when choosing a Web host, as well as ongoing evaluation of your needs as your website evolves.

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June 2009 Issue 17

Cover Article

E-Commerce, Browsers and Buyers

Successful e-commerce solutions provide a better user and merchant experience. Ensure your online retail success by discovering e-commerce design and development techniques, as well as a few technologies.

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May 2009 Issue 16

Cover Article

Blogging for Profit

Blogging today has changed to a much more sophisticated form of media. Deploy successful blogs to increase brand awareness, provide coverage to business services and most importantly generate revenue.

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April 2009 Issue 15

Cover Article

Online Video Marketing

Video has burst on the scene in a big way but some Web professionals continue to struggle with its challenges. Use video to increase time-on-site, attract new advertisers, interact with users, promotion and more.

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